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ZombiU fails to come close to profitability

If you're a gamer who owns a Nintendo Wii U, you may have played the popular game title from Ubisoft called ZombiU. That game has been one of the best-selling titles available since the launch of Nintendo's latest game console, the Wii U. Despite its popularity, Ubisoft CEO Yves Guillemot has unequivocally stated that there will be no sequel to ZombiU.

The reason there will be no sequel is simple and clear; ZombiU was not even close to be being profitable. Yves Guillemot, Chairman and CEO of Ubisoft also stated that because of the poor performance of ZombiU, Ubisoft decided to make Rayman Legends a multiple-platform game.

"We must find a way to ensure the creativity of those games could have a big enough audience," Guillemot added. "We hope it will take off. At the moment, we've said 'let's do through Christmas and see where we are from there.'"

Another big reason for poor performance and availability of some games for the Nintendo Wii U is the lack of significant multiplayer penetration. This is why EA says that its top games such as Madden NFL won't appear on Nintendo's game console this year.

"The lack of online engagement that we see on Wii U [is troubling]," says EA's Peter Moore. "It's so integral to what we do. They're so small it's hardly worth running the servers. It seems like a box that's out of sync with the future of EA - which is one that gives a real social feel to our games. The Wii U feels like an offline experience right now."

Ubisoft and EA aren't alone and not appreciating the Wii U platform, Activision is stepping back from Nintendo as well.

"We came to the table with a robust slate," says Eric Hirshberg, president and CEO of Activision Publishing, at E3. "But we have no announcements now."

Sources: Neogaf, Gamesindustrybiz





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