backtop


Print 45 comment(s) - last by Myrandex.. on Nov 2 at 4:15 PM


If two iPods can get a Vista driver article, imagine what two high-end video cards yields.  (Source: DailyTech)
When I used to review hardware, a slick gift was a polo shirt

I can't tell you the amount of USB thumb drives I've received over the last couple years.  It first started innocent enough: 128MB drives to hold 100MB presentations.  Unfortunately, over the last year or so the companies are more aggressive -- 1GB and 2GB modules "just for showing up."

"Keep the drive," the agencies say. "Our gift."

Its easy to overlook the odd thumbdrive.  It's not so easy to overlook an iPod Nano ... or two.  At my old company, AnandTech, anything that cost more than the price of shipping went back to the vendor, including the unsolicited stuff.

Reviewers are certainly not shy about accepting such gifts. Hardware.FR proudly included two iPod Nanos sporting the NVIDIA SLI logo in a recent satire filler (English) regarding NVIDIA's Vista SLI performance.  It's a little unfair to single-out Hardware.FR, given that it took me no less than five minutes to confirm several other publications received the same gift.

It's bad enough when the rogue reviewer puts an unreleased next-generation video card on eBay.  It's even worse when someone starts hawking the lagniappe as well.

To the reviewers: C'mon guys, do you really need the money that bad?  Does anyone need proof of the effects of sloth and hubris on the tech journalism industry?

To NVIDIA: Shame on you.  If your presentation was not able to capture the attention spans of reviewers without placing it on a pair of MP3 players, it shouldn't have been sent out.

NVIDIA has an embargo lift on its GeForce 8800 GT (codename G92) on Monday.  The prudent reader should ask, "Am I reading a thoughtout analysis, or am I reading something coerced by two shiny new iPods?"


Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: AnandTech & DailyTech ?
By KristopherKubicki (blog) on 10/27/2007 1:01:00 PM , Rating: 2
quote:
Uhh.. Since it was mentioned in the article, can anyone tell me how AnandTech & DailyTech are related? I've actually been wondering for quite some time now..

I was the editor under Anand for several years. Anand and I decided to split AnandTech in half -- I'd get the news section and he'd do reviews. The two sites are separate entities now.

quote:
Also, on a completely unrelated note, can anyone also tell how you rate a comment up or down? Or do only Mods and senior members get that privilege?

After you've posted a few (good) comments you'll automatically get privileges to rate posts up and down. You cannot rate and post in the same article thread.


RE: AnandTech & DailyTech ?
By BlitzAceYuna on 10/27/2007 1:11:38 PM , Rating: 2
Ooh.. Thanks alot for clearing it up.

I'd always wondered why I couldn't find those big "+" and "-" buttons next to a person's comment that was supposed to affect his rating.


RE: AnandTech & DailyTech ?
By Alias1431 on 10/31/2007 9:34:52 PM , Rating: 2
About how long does that take?


RE: AnandTech & DailyTech ?
By Sunrise089 on 11/2/2007 9:53:43 AM , Rating: 2
Regardless of the behind the scenes issues involving ownership, I was under the impression a big reason behind the split was NDAs. Having two companies allows AT to sign a NDA and therefore work on a review before a product launches, while DT can report all the rumors and leaks they want since they don't sign one.


"I modded down, down, down, and the flames went higher." -- Sven Olsen














botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki