Print 68 comment(s) - last by mikeyD95125.. on Oct 25 at 12:41 AM

Someday, these two may become one
Toshiba and Microsoft cooking up new HD DVD-enabled Xbox

For better or worse, some consumers are purchasing a PlayStation 3 not for its gaming abilities, but rather its Blu-ray Disc movie playback functionality. While Sony’s gaming division may prefer that its customers be gamers, the bottom line is that those interested in just Blu-ray Disc movies will give Sony another notch in the sales and installed base column – a phenomenon not unlike with DVD during the launch of the PlayStation 2.

With high-definition format crown still up for grabs, both HD DVD and Blu-ray Disc camps are doing whatever they can to gain the advantage. Microsoft and Toshiba, the two main pillars of HD DVD, are reportedly working on a new entertainment set-top box that will integrate the gaming functions of the Xbox 360 and the movie playback functions of a Toshiba HD DVD player, according to Smarthouse.

The new device is supposedly being developed in response to Sony’s myriad of entertainment features on the PlayStation 3, driving the sales of Blu-ray Disc software.

Oddly enough, a recent study says that most gamers are clueless about the Xbox 360 and PlayStation 3 high-definition features, bringing into question the argument of consoles driving high-definition media sales.

“An Xbox with a built in HD DVD drive is critical,” a senior Toshiba executive in Singapore told the website. “They and we are working onit. It also has to be more than a gaming machine. Microsoft recognises this.”

As a full-featured entertainment hub, such a product would appeal to a broader market than just those in Microsoft’s current Xbox target audience. In fact, a Toshiba machine with similarly wide capabilities may hit the market. “A version of the device may also be sold under the Toshiba brand name,”added the Toshiba executive.

While current Xbox 360 owners may add HD DVD playback capabilities to their consoles with a $179 add-on drive, overall penetration of high-definition movies into Xbox gamers has been less than stellar. With an estimated 155,000 units HD DVD add-on drives sold in the U.S. through mid-year, Microsoft and Toshiba maybe looking into ways of getting the high-definition gaming crowd into movies.The answer may be in Sony’s strategy.

Sony has once dabbled before in releasing a consumer-centric entertainment machine based on its games console. Released only in Japan, the PSX was a set-top box with PVR and PS2 capabilities built-in. The PSX was reserved for the higher-end home entertainment purposes, but never quite found its market.

Xbox 360 gamers afraid that a new machine would make their current systems obsolete have little to worry about, however, as Microsoft has said on multiple occasions that its Xbox 360 games will never require an HD DVD drive.

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This is an Option for Married people.
By Mitch101 on 10/22/2007 8:53:58 AM , Rating: 4
Wife "I put the movie in the x-box 360 and its still not playing"
Husband "Did you put it in the x-box 360 or the external drive"
Wife "Ok its working now"
1:15 later:
Wife "Im putting a game in the drive and its not working"
Husband "Games need to go in the 360 not the external drive"
Wife "Ok its working now"

My wife is not technical and heaven forbid her parents come over and try this. While I have a logitech harmony remote to try and simplify things they wont get it. The less options the better.

I will also add with set top HD-DVD's units being so cheap I would have purchased one of them over the 360 external drive being that the 360 external drive is around the same price. If I can reduce this down to 1-Box the 360 with internal HD-DVD drive then this will make my life easier.

RE: This is an Option for Married people.
By IceTron on 10/22/07, Rating: -1
By MrPickins on 10/22/2007 12:15:33 PM , Rating: 2
So anyone not proficient in the latest technology is a moron?

What a dumb attitude...

By RandallMoore on 10/22/2007 1:01:49 PM , Rating: 4
Only on the internet would someone say that without getting their face smashed in.

RE: This is an Option for Married people.
By Mitch101 on 10/22/2007 1:11:55 PM , Rating: 4
Since she was a test model for Playboy I forgive her.

By nayy on 10/22/2007 3:08:21 PM , Rating: 3
I applaud you both for your tolerance to total lack of manners and your hot wife.

RE: This is an Option for Married people.
By IceTron on 10/22/07, Rating: -1
By mikeyD95125 on 10/25/2007 12:41:14 AM , Rating: 1
Your a dick. And that I would say to your face.

"Mac OS X is like living in a farmhouse in the country with no locks, and Windows is living in a house with bars on the windows in the bad part of town." -- Charlie Miller

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