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Men and women want high-definition televisions for their holiday gift

Tech gadgets are increasingly becoming hot coveted items, as found by a Solutions Research Group. More than three-quarters of the 1,200 American men and women surveyed had at least one digital lifestyle products on their holiday season wish lists.

By far the most popular item on everyone’s tech list is a flat-screen high-definition television, making up 35 percent of mentions in the subgroup. Interestingly enough, those very same that put HDTVs on their lists may not use the technology to its full potential. Only 6 percent listed Blu-ray Disc or HD DVD players and only 2 percent intended to get HD boxes from their cable or satellite company.

Some of those HDTVs, however, maybe used for high-definition gaming. For men’s top 10 lists, the PlayStation 3 led all consoles at sixth spot, with both Xbox 360 and Wii taking ninth and tenth, respectively. When considering women’s wishlists, the Wii was the only games machine in the top 10, listed at eighth. With both genders combined, the Wii became the most desired console at eighth, just one spot ahead of the PS3.

Common wants for both men and women were HDTV, laptop computers, digital still cameras, digital video cameras, desktop computers, GPS car navigation systems, Nintendo Wii and cell phones.

Despite the broad appeal of its products, Apple did not show up on the overall top 10 list. The iPhone was specifically named for 15th place, with the MacBook at 11th. Women appeared to prefer Apple computers more than men, placing the MacBook at ninth place.

For more on the Digital Life America – Holiday 2007 Edition report, see the full news release (PDF).

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iPod's Rank not surprising
By pnyffeler on 10/10/2007 3:01:27 PM , Rating: 2
Another news webpage sounded surprised when the iPod or iPhone didn't make the top 10.

However, (a) almost everybody already owns either an iPod or some type of MP3 player, and (b) everybody that was dying to get an iPhone already has one of those, too.

RE: iPod's Rank not surprising
By omnicronx on 10/10/2007 3:34:28 PM , Rating: 2
Thats because you are looking at it wrong. Not everyone buys an LCD or plasma because the video quality is better. I would have to say a lot, (close to half) of flatscreen purchases are for anesthetic reasons. People want a flatscreen that does not take up space, they can hang on the wall, and actually looks like it is part of the room, instead of a big ugly box coming out from the wall. When my dad bought a new TV, i had to talk him out of the cheaper TV that he thought looked anesthetically pleasing for the TV that had much better video quality.

Many people also can't even tell the difference between digital channels and normal SD channels either, as if you sit far enough back even i can barely tell the difference except for the blacks.

As for HD, many people just don't want to pay over and beyond their normal tv bills just for programs they already receive. I for one do not order HD channels, I get OTA HD receptions instead, in which i still get FOX,NBC,ABC which is basically all i wanted HD for in the first place.

RE: iPod's Rank not surprising
By Spuke on 10/10/2007 8:39:08 PM , Rating: 1
I disagree. Everyone I know has a MUCH more expensive cable or DirecTV package than me. Most every one has movies channels and all the sports fans have the sports packages. I am in the FAR minority with my one step above basic DTV package. Although, I am currently getting DTV HD installed as we speak. :)

RE: iPod's Rank not surprising
By omnicronx on 10/11/2007 8:15:29 AM , Rating: 2
Well its great that you disagree, but just because you and your friends have it do not mean everyone else does. Stats don't lie, and they show the vast majority of people with HDTV's do NOT have these packages, I was simply trying to justify why.

RE: iPod's Rank not surprising
By Murst on 10/11/2007 10:58:27 AM , Rating: 2
Stats don't lie, and they show the vast majority of people with HDTV's do NOT have these packages,

Not true.

Here's a summary of a CEA (Consumer Electronics Association) study done this year:

1. 56 percent of HDTV owners do not receive HD programming (vast majority?)

2. The percentage of U.S. households with an HDTV is likely to reach 36 percent by the end of the year

3. The vast majority of HDTV owners understand what programming they receive and do not

4. A primary reason consumers are buying HDTVs is not to watch TV programming but rather to improve their movie and gaming experience.

Source: (I also found many other sites with identical data, if you don't like this site in particular)

RE: iPod's Rank not surprising
By Golgatha on 10/12/2007 10:01:51 AM , Rating: 2
4. A primary reason consumers are buying HDTVs is not to watch TV programming but rather to improve their movie and gaming experience.

...and bingo was his name'o!

I couldn't care less about HDTV packages from satellite or cable. I want my games in 720p or better, a native DVI interface for my HTPC, 480p output for my DVD player, 480p output for the Nintendo Wii, OTA HD sports broadcasts (KC, MO has good OTA HD support), and next generation movies (will probably rent Blue-ray from Blockbuster or get Netflix).

RE: iPod's Rank not surprising
By themadmilkman on 10/11/2007 2:45:07 AM , Rating: 2
Who's to say they won't be big sellers anyway? Just because it's not on the top of people's list doesn't mean they won't sell well.

"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner

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