Print 38 comment(s) - last by kthhrrsn.. on Sep 17 at 10:36 AM

Apple's $100 store credit offer for iPhone buyers goes live

When Apple announced that it cut the price of the iPhone by $200 to $399, there were many irate customers yelling at their computer screens. The only people that seemed to be happy regarding the news were the people who wanted an iPhone, but were turned off by the $600 price tag and those that wanted to rub salt in the wounds of the early adopters.

Steve Jobs received tons of angry emails from customers and decided to offer customers $100 of store credit if their iPhone purchase was made outside of the 14-day sale period.

"We have decided to offer every iPhone customer who purchased an iPhone from either Apple or AT&T, and who is not receiving a rebate or any other consideration, a $100 store credit towards the purchase of any product at an Apple Retail Store or the Apple Online Store," said Jobs on September 6.

Jobs said that more details would be revealed the following week and he stuck to his word.

iPhone customers will first be required to go to Apple's website and enter in their iPhone serial number and phone number. After that time, an SMS text message will be sent to the phone with an access code to redeem the $100 credit. The access code can then be used in combination with your phone number to generate an electronic store credit of $100 to use towards any Apple Store purchase.

Customers must request the credit before November 30, 2007 or forfeit their rights to the $100.

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RE: Horrible
By retrospooty on 9/14/2007 1:46:26 PM , Rating: 2
ugh... you way overcomplicated it. My point was that if the seller sets a price and the buyer agrees there is no foul done, unless the seller is not honest with the product. We all knew the specs and capabilities and if someone paid $600 for it that is on them to justify.

A person cant complain about buying an overpriced $600 phone just because they dropped the price later. At some point they decided it was worth %600 to them. That fact didnt change.

that and... duh. All phones and smartphones drop in price regularly.

RE: Horrible
By xphile on 9/14/2007 11:52:50 PM , Rating: 2
No, he WAY WAY overcomplicated it.

He needed to say the bit where he went:

"Consumers had a reasonable expectation..."

And then just add...

"that this is the most hyped new Apple product in history and if you buy it on day one you are effectively bending over and pleading "Please, please Steve, take me now".

"If you look at the last five years, if you look at what major innovations have occurred in computing technology, every single one of them came from AMD. Not a single innovation came from Intel." -- AMD CEO Hector Ruiz in 2007

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