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AMD’s Executive Vice President, Henri Richard  (Source: Rahul Sood, DailyTech)
A corporate memo from AMD's CEO claims the company's executive vice president and chief sales and marketing officer leaves September 8

AMD’s Henri Richard plans to step down from his position as executive vice president and chief sales and marketing officer, according to an executive memo forwarded to DailyTech and confirmed by CNET. Richard’s resignation takes effect on September 8.

Richard’s resignation follows last month’s resignation of AMD’s Executive Vice President, Dave Orton. Orton was the former president and chief executive officer of ATI before the merger.

AMD has had a rough year in the CPU and graphics department. Despite a “successful integration” of the two companies, according to Orton, the company faced dramatic delays with its CPUs, chipsets and GPUs.

In its battle with Intel, the company touted the superior native quad-core Barcelona design, but has not launched a single quad-core processor. The company also faced delays with its AMD 690G chipset, which finally launched in February, despite expectations of a 2006 launch. AMD’s HD 2000 series also faced major launch delays, allowing NVIDIA to have a five-month head start in the DirectX 10 markets.

Financially, the company’s debts are mounting up fast after its $5.4 billion purchase of ATI Technologies. AMD’s first quarter loss of $611 million USD left analysts worried. AMD’s second quarter results were not any better, with a $600 million net loss. This forced the company to raise more cash by issuing $2.2 billion Convertible Senior Notes.

There is light at the end of the tunnel, however. AMD’s recent Technology Analyst Day outlined the company’s roadmaps with new technologies and products. The company’s next-generation Fusion architecture and octal-core Sandtiger provides hope in the long run.

AMD has yet to issue an official press release regarding the matter, nor has the company named a suitable replacement. An internal email, sent from Hector Ruiz to all AMD employees, reads the following:
We are sad to announce that Henri Richard has made the decision to leave AMD.

When Henri joined AMD in 2002, his primary mission was to establish a world class global Sales and Marketing organization. It is safe to say that he has accomplished that mission, and he is now ready for a new challenge in his career. While we will certainly miss him, it’s a measure of his success that the organization he leaves behind is fully poised to succeed and capable of maintaining and building the momentum that we built.

In the last five years, we have increased exponentially our global account foot print, acquiring customers of every caliber including the top PC and server OEMs around the world. In fact, from Toshiba and Acer to Lenovo, Dell, Sun and HP, we have become a critical strategic partner to our customers and a key component of enterprise solutions and consumer products worldwide.

Commensurate with this growth in our business, and the strength of our corporate and product brands.  We have a Sales and Marketing organization that can support and continue to grow our strategic importance to our customers. Nevertheless, we know this was a difficult decision for Henri, especially as we are poised to enjoy the successes of our acquisition of ATI, our upcoming quad-core Barcelona product and our strong product and technology roadmaps.

Henri’s official departure date is still pending, and we will communicate a leadership plan shortly.

Look for a Q&A with Henri to appear on AMD Online in the next day or two. Henri will discuss AMD’s accomplishments over the last five years, and our Phenomenal opportunities moving forward.

Please join us in thanking Henri for his leadership and wishing him well in his post-AMD career.
No official reasoning was mentioned by Ruiz for Richard's departure.  Richard's departure comes at a critical time; right in the middle of the upcoming Barcelona launch this quarter and Phenom FX by the end of the year.

Richard, in an interview with DailyTech in January of 2006, vowed the company would not stand still when it comes to new product development.

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You guys go ahead
By Spuke on 8/22/2007 6:22:44 PM , Rating: -1
And bail out of AMD. I'll support them because they still make good products that perform. I personally could give a shit whether they are top dog or not their products STILL perform extremely well and with a good video card plays everything available.

If you look at the following benchmarks you'll see AMD CPU's are very competitive and more than get the job done.

I mean give me a break, we're talking about a CPU that gets 180 fps in Half Life 2 compared to the E6700's 200 fps!!! Both are WELL over 100 fps....LOL! We're splitting hairs here.

RE: You guys go ahead
By Makaveli on 8/22/2007 7:55:10 PM , Rating: 1
always remember lot of the people on these forums are kids, or adults with child like attitudes.

Also some people just like to come post alot of bs and stir up the pot after a long day of work.

RE: You guys go ahead
By TomZ on 8/22/2007 8:07:29 PM , Rating: 1
Which category are you?

(Just kidding.)

RE: You guys go ahead
By crystal clear on 8/22/2007 8:44:28 PM , Rating: 1
He belongs to the catergory "Not Worth Reading"-just kidding

RE: You guys go ahead
By DallasTexas on 8/22/2007 9:30:50 PM , Rating: 1
Goofs like you just crack me up. I'll interpret your bleeding heart BS in a tech forum:

"I'll buy from CPU vendor X because their nice, it plays my game well and I pride myself in buying trailing edge technology... and you should too".

RE: You guys go ahead
By Targon on 8/22/2007 10:26:47 PM , Rating: 1
If a $200 AMD CPU and a $200 Intel processor are very close in overall performance, then why would you NOT buy an AMD based machine. It really doesn't matter to the vast majority of consumers who makes the fastest chips if you don't plan to buy those faster chips in the first place.

At this point, with socket AM2 getting support from K10 and K11(whatever they will call the DDR3 parts from AMD), at least we won't need to replace our motherboards for a while.

RE: You guys go ahead
By TomZ on 8/22/2007 11:39:17 PM , Rating: 1
If a $200 AMD CPU and a $200 Intel processor are very close in overall performance, then why would you NOT buy an AMD based machine.

Based on experience both ways, I would buy an Intel processor with an Intel chipset on an Intel motherboard. Simple decision there.

RE: You guys go ahead
By Silver2k7 on 8/23/2007 3:16:58 AM , Rating: 1
If your not going to purchase the top of the line that I don't see your point Nvidia has a very nice platform for AMD.

RE: You guys go ahead
By TomZ on 8/23/2007 8:37:35 AM , Rating: 2
Because of the quality and reliability of Intel systems.

At the small company I work for, we've got a dozen or so computers, mostly built by us. Here's the track record so far: every computer built on an Intel motherboard is still running - none have ever failed. Every computer built on non-Intel motherboards has failed - every one.

I realize our sample size is small, and our results probably unusual, but I don't try to argue with the numbers. Therefore, when it comes time to upgrade again, you can be sure we'll be using Intel hardware again.

RE: You guys go ahead
By DallasTexas on 8/23/2007 1:56:28 PM , Rating: 2
"..f a $200 AMD CPU and a $200 Intel processor are very close in overall performance, then why would you NOT buy an AMD based machine..."

Very simple. If am shopping for a CPU and they both cost $200, and everything else is equal, I'll buy the better part. Wouldn't you? I mean, assuming mom or dad does not work for the company producing the inferior part.

RE: You guys go ahead
By JumpingJack on 8/22/07, Rating: -1
RE: You guys go ahead
By Chocobollz on 8/22/2007 11:34:01 PM , Rating: 1
If the extent of your computer usage is for simply gaming (not that gaming is not fun/worthy -- but there is more to computing than splitting hairs over 180 and 200 FPS), it is more cost effective to go for a console.

LOL JumpingJack, you mean that IF somebody like to eat, they need to only buy food? ^ ^; I mean that, yeah, buying a console would be more cost-effective but that considering IF we really *only* need doing games ^ ^; Buying a PC is always be a more cost-effective, if you look from the price/performance vs. what you need. By buying a PC, you can do a lot more things than with the console. Yeah, you prolly don't need the other things but like some people said, it's better to always have a backup right? ^ ^;

RE: You guys go ahead
By jtesoro on 8/23/2007 5:18:26 AM , Rating: 2
Let's not forget that it depends on what games you want to play. If you're primarily into the RTS or FPS genres, then a PC is the way to go.

RE: You guys go ahead
By Chocobollz on 8/23/2007 6:05:35 AM , Rating: 2
LOL jtesoro, you're right ^ ^; It's depend on what games do we intend to play *but* nevertheless a PC will (almost) always get an emulator for particular consoles and (almost) no console have an emulator to play a different console game. It just like Apple vs. IBM-PC, one with a closed-architecture and the latter with an open-architecture, the one with open-architecture will always be better in terms of price/performance ratio vs. what you get, but once again, there's of course always an exceptions in this world ^ ^;

RE: You guys go ahead
By Chocobollz on 8/22/2007 11:47:46 PM , Rating: 1
Cheers up Spuke. Don't mind if your post is modded down. Personally I'm amazed by how peoples here responding to your messages. I think we all have a rights to put a comment in this article, as long as we're NOT offending some or more parties, and from what I'm seeing, your post is actually have not violated any terms. So, way to go man. I like your opinions about the 180 fps vs. 200 fps. I think most peoples here had forgot the <10% = insignificant rules LOL.


RE: You guys go ahead
By Mattz0r on 8/23/2007 12:49:44 PM , Rating: 2
I like your opinions about the 180 fps vs. 200 fps. I think most peoples here had forgot the <10% = insignificant rules LOL.

And what happens when you realize that that 20 frame difference is more than 10%?

"So, I think the same thing of the music industry. They can't say that they're losing money, you know what I'm saying. They just probably don't have the same surplus that they had." -- Wu-Tang Clan founder RZA
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