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First Apple, now Google -- who's up next for the phone game?

According to a story published in the Wall Street Journal, Google continues its development of the GPhone, a new prototype mobile phone that could be available to consumers within a year.  The Journal cited "people familiar with the plans" who claimed Google is showing the prototype to mobile phone manufacturers and mobile carriers.  So far, T-Mobile and Verizon Wireless have been the only two carriers approached by Google.

The company already has invested "hundreds of millions of dollars" into the project, according to Journal sources.  Users will likely get a free subscription because Google plans to bundle advertisements with several of the phone's applications.

Even though Google services are already available on a number of phones, this report indicates a further expansion into the world of mobile phones.

"What's interesting about the ads in the mobile phone is that they are twice as profitable or more than the nonmobile phone ads because they're more personal," said Eric Schmidt, Google Chief Executive.

The report indicates Google's main goal behind the project is to snap up a big portion of the growing advertising market for mobile phones.  GPhone users will reportedly be able to use the Google search engine, e-mail, WiFi, Google Maps, along with GPS and camera abilities.

Google still refuses to turn over any solid information about the possibility of a Google mobile phone, but has said it is is working on products that can be used on mobile devices.

While the popular Apple iPhone relies heavily on initial sales from the $499 or $599 price tag, Google would collect revenue dollars through various advertising channels.

In an official statement published by Google, the company neither confirmed nor denied the reports of a GPhone.  The company admitted it is working with mobile phone carriers and phone manufacturers, but did not go into specifics.

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New Phone
By mdogs444 on 8/6/2007 8:48:24 AM , Rating: 2
Even though not many, if any, details are leaked yet regarding the functionality of the GPhone - I'd still be interested in it. I'm all about a phone that has a larger display than the Razr, and doubles as an MP3 player, video player, as well as an internet browser with a screen large enough to read.

All this sounds good, but the only way that I would seriously consider it is....

1)If its available thru Verizon. I will not switch providers, I am extremely happy with my service, as well as the free perks because everyone I know has Verizon.

2)If it does not require me signing up for a new contract - I am on a month to month plan because I purchased a 2 year plan about 3 years ago, and once its up, you are not required to sign up again and can go month to month.

3)Depending on what the data fees will be, or if they have some special price structure that I deem affordable. Right now I pay $50/mo for 600minutes, free nights & weekends, free "IN" network (verizon to verizon), free voicemail, web, and unlimited incoming/outgoing txt & pic messaging.

RE: New Phone
By goku on 8/6/2007 8:25:45 PM , Rating: 2
I thought the hype around the gphone was that the service would be free..?

"If you can find a PS3 anywhere in North America that's been on shelves for more than five minutes, I'll give you 1,200 bucks for it." -- SCEA President Jack Tretton
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