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New all aluminum iMac  (Source: Apple)

New aluminum Apple keyboard  (Source: Apple)

Apple aluminum wireless keyboard  (Source: Apple)
Everything is clad in aluminum when it comes to Apple's new iMac

Apple today announced a new line of iMacs that replaces the old line of plastic, all-in-one machines the company became famous for. The new line of iMacs bring along upgraded specifications as well as an all new design.

The new iMacs all ship with Intel Core 2 Duo processors running up to 2.8GHz. Improved graphics are also provided thanks to new ATI Radeon HD 2000 series GPUs. Memory capacities increase to a total of 4GB from the previous 2GB limit while users can configure systems with up to TB of storage space.

Apple will have two 20-inch models of the iMac and one high-end 24-inch. The entry-level 20-inch features a 2.0 GHz mobile Core 2 Duo processor, ATI Radeon HD 2400XT GPU and a 250GB SATA hard drive. Stepping up to the mid-range 20-inch model yields a 2.4 GHz mobile Core 2 Duo processor, ATI Radeon HD 2600 Pro GPU and a 320GB SATA hard drive.
 
The stock 24-inch model has similar specifications as the $1,499 20-inch model, except with a larger screen. However, Apple offers a custom order 2.8 GHz processor upgrade, exclusive to the 24-inch model. The 2.8 GHz processor is a mobile Core 2 Extreme X7900 processor.

All models have 802.11n wireless networking capability, 1GB of system memory and 8x SuperDrives. The processors employed in the new iMacs are Merom-based processors. Apple prices the new iMacs at $1,799 for the 24-inch flagship, $1,499 for a fully loaded 20-inch and $1,199 for an entry-level model.

In terms of design, all plastic surfaces have been replaced with a full aluminum outer shell. The display is also now glass instead of plastic. The new design follows the recent motifs of the MacBook Pro, Mac Pro and even the iPod Nano.

Accompanying the release of the new iMacs is a brand new wireless keyboard of the same design. The new keyboard uses Bluetooth for connectivity and is all aluminum -- except for the keys. Key structure is similar to that of the keyboard found on the MacBook, with the keys popping out slightly above the surface.



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RE: Incremental update
By Daven on 8/7/2007 3:43:44 PM , Rating: 2
I agree with you completely. I wish they would release something called "Mac" which is just a single socket desktop class motherboard in the same enclosure as the Mac Pro but much much smaller. That would be cool. They could take out one of the optical drives and two of the harddrive slots to make it smaller. Since its in a desktop tower enclosure, you could upgrade the harddrives, memory, video card, maybe CPU, and add other PCIe cards.

Complete desktop line up would be (with suggested prices)
Mac Mini $399 and up (budget pc for offices and old people)
Mac $699 and up (upgradeable pc for gamers and DIYers)
iMac $1199 and up (all-in-one, brand name important here)
Mac Pro $1999 and up (workstation/server)

At least that's what I would do if I ran Apple. :)


RE: Incremental update
By rbuszka on 8/7/2007 8:31:42 PM , Rating: 2
This is why you don't run Apple. The price brackets you're trying to fit each machine into would ruin your profit margins, and you'd have a tough time competing in the blood-letting cheap PC market with the disadvantage of shipping your machines with an OS that isn't the industry standard. Apple positions their machines in the most profitable segment of their respective markets. I think I'd stick with Steve Jobs for CEO, since he obviously knows what he's doing. Back in the Gil Amelio days, you were lucky if the company's stock hit $30. And look where it is now -- the proof, as they say, is in the pudding.


RE: Incremental update
By Daven on 8/8/2007 11:43:50 AM , Rating: 2
Nice response. However the only thing I changed with my price list is the added "Mac" computer. If you will take the time train with me back to the launch of the first Mac mini, the price was $499 not far from my suggested $399. If it will make you happier, I will raise my hypothetical Mac mini price to $499. All the other prices are exactly as they are for the iMac and Mac Pro. Also, the suggested "Mac" price of $699 is a starting price. It will go up with added options. But if it makes you feel any better, I can raise that to $799 which was the starting price of the eMac.

What exactly am I suggesting that is so radically different than Steve Jobs pricing?


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