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New pricing structure allows customers to pick only the stations they want

XM and Sirius have announced proposed price cuts and new plans for post merger services, despite the fact that a merger between XM and Sirius is far from a done deal. A XM/Sirius FCC filing (PDF) reveals the company has a new pricing structure with new packages starting at $6.99 and going up to $16.99 per month.

This programming is a la carte, offering subscribers more service options. At $6.99 per month, customers can choose 50 channels and add additional channels for $.25 per month. Under the $6.99 package, the subscriber would have to choose all 50 channels from either XM or Sirius. The company does not allow mixing and matching between both services with the $6.99 package. This represents a 46% decrease in the price of the current lowest cost subscription rate from either provider.

Another a la carte option gives subscribers 100 channels and the option to pick from the best programming of both XM and Sirius for $14.99 per month. Other new service packages include two family friendly packs that block adult themed programs like Howard Stern and Playboy.

Customers will also be able to get all programming from both XM and Sirius on their current XM or Sirius hardware post merger for $16.99 per month. The proposed a la carte programming would be available within one year of the merger.


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By mikecel79 on 7/25/2007 10:24:04 AM , Rating: 2
Further down in the document under the table explaining the differences is this note.
quote:
*Available only for subscribers using next generation receivers who select channels via the Internet.

It looks like there is some discrepency in their document. You'll also notice they word the document very carefully.
quote:
XM customers would continue to receive their existing XM service, and be able to obtain certain SIRIUS programming. SIRIUS customers would continue to receive their existing SIRIUS service, and be able to obtain certain XM programming.


Notice they say certain, not all. They may be rebroadcasting channels from the other service on new channels. I really hope that can do it without replacing current radios but there is no clear cut answer to this question. I really like the idea of a $6.99 a month plan and I'm hoping this merger does go through.


"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997














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