Print 73 comment(s) - last by plewis00.. on Jun 19 at 1:51 AM

The iPhone is helping AT&T while hurting the phone company's competition

Even though the iPhone does not launch for 11 days, the hype surrounding the latest Apple gadget continues to explode.  More than 64 percent of American users and 56 percent of British mobile phone users have at least heard of the iPhone. 

While the iPhone will be an expensive product -- priced at $499 and $599 for the 4GB and 8GB model respectively-- and users will have to sign an exclusive contract with AT&T, many consumers seem unfazed.  According to a study done by M:Metrics, almost 1 in 10 mobile phone users in the United States have "a strong interest" in purchasing an iPhone.  Of the 11,064 people polled for the study, 67 percent are subscribers of a service besides AT&T. 

Further research suggests that as many as 19 million Americans are interested in purchasing an iPhone.

"This is an early indication that AT&T's strategy to use the device to lure customers from competitors could play off," said Mark Donovan, M:Metrics senior analyst.

Analysts also expect AT&T iPhone users will spend an additional $20 per month on data service charges that average AT&T subscribers do not use.

Apple and AT&T have an exclusive agreement for at five years, meaning people wanting the iPhone will be forced to use AT&T.  Analysts expect T-Mobile and Sprint Nextel to be hurt most by the deal.

Apple plans to have up to 3 million iPhones for the scheduled launch on June 29.

Comments     Threshold

This article is over a month old, voting and posting comments is disabled

RE: The i hype...
By ToeCutter on 6/18/2007 7:33:26 PM , Rating: 2
Buying Apple's crap has become a status symbol the same as driving around in a huge SUV you don't need has.

I ask this with ZERO sarcasm, troll-intent, whatever:

Have you ever used an Apple product?

For that matter, who here HAS used an Apple product and NOT been satisfied, or *gasp* happy with it?

I've been working in IT for nearly 15 years, gone thru several generations of MS certs. I'm not gunning for a pissing contest, I'm simply trying to provide some context for the following comments.

That said, I've only recently become an Mac user. I found a ridiculous deal on a MacBook at Circuit City and purchased it after carefully researching Boot Camp, as I intended to use it strictly as a Windows PC. From that perspective, it was cheap, and well-equipped for my needs.

After a bit of exposure to Mac OS X, I found myself using Mac OS X more and more, until I finally became comfortable with the notion that Mac OS X offered distinct benefits over Windows.

Six months later, I have VMware Fusion Beta 4 installed and rarely find myself using Windows. Not because I think I'm Justin-Long-cool or in any way leet, but it simply offers everything I need from a notebook. The value Windows once had is now greatly diminished.

Even in a technical environment (I spend alot of time configuring virtual environments with enterprise storage), it just works.

Many of my colleagues are surprised, even suspicious, of my "Mac status", even though I've never seen myself as the stereotyped Mac user. I still wear polos with dockers, and occaisionally even a dress shirt with tie. And I ALWAYS wear socks!

If Apple has done anything I regret, it's painting Mac users as bunch of self-centered, elitist, non-conformists beatniks. While I dont speak for every Mac users, I resent the stereotype and have never tried to exude that image.

(Although, I do drive a shiny new Scion xB, so that probably doesn't help my image much ;-)

Summary: Don't believe the hype, try a Mac. You might even like it after a while...

RE: The i hype...
By OblivionMage on 6/18/2007 8:57:03 PM , Rating: 2
I tried a mac and hated it...

“And I don't know why [Apple is] acting like it’s superior. I don't even get it. What are they trying to say?” -- Bill Gates on the Mac ads
Related Articles

Copyright 2016 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki