backtop


Print 73 comment(s) - last by plewis00.. on Jun 19 at 1:51 AM

The iPhone is helping AT&T while hurting the phone company's competition

Even though the iPhone does not launch for 11 days, the hype surrounding the latest Apple gadget continues to explode.  More than 64 percent of American users and 56 percent of British mobile phone users have at least heard of the iPhone. 

While the iPhone will be an expensive product -- priced at $499 and $599 for the 4GB and 8GB model respectively-- and users will have to sign an exclusive contract with AT&T, many consumers seem unfazed.  According to a study done by M:Metrics, almost 1 in 10 mobile phone users in the United States have "a strong interest" in purchasing an iPhone.  Of the 11,064 people polled for the study, 67 percent are subscribers of a service besides AT&T. 

Further research suggests that as many as 19 million Americans are interested in purchasing an iPhone.

"This is an early indication that AT&T's strategy to use the device to lure customers from competitors could play off," said Mark Donovan, M:Metrics senior analyst.

Analysts also expect AT&T iPhone users will spend an additional $20 per month on data service charges that average AT&T subscribers do not use.

Apple and AT&T have an exclusive agreement for at five years, meaning people wanting the iPhone will be forced to use AT&T.  Analysts expect T-Mobile and Sprint Nextel to be hurt most by the deal.

Apple plans to have up to 3 million iPhones for the scheduled launch on June 29.



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: I dont know....
By ToeCutter on 6/18/2007 7:10:37 PM , Rating: 2
quote:
I'm looking forward to the iphone since it means I get all that but now I don't have to put up with the stress caused by MS Windows Mobile (POS OS).


ROGER THAT!

How sad is it that one has to setup a shortcut to manually kill off running processes on the Q with WM5?

And that's with a measily 5 or 6 third party apps installed.

Almost makes me long for the days of single-tasking with Palm OS (well, almost, but not quite ;-)

I'm curious to know how many soon-to-be-iPhone users out there are gonna switch not because they want an iPhone, but because they are fed up with WM5 and its frequent crashes/lockups/resource-hogging...


"Well, we didn't have anyone in line that got shot waiting for our system." -- Nintendo of America Vice President Perrin Kaplan

Related Articles













botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki