Print 63 comment(s) - last by BAFrayd.. on May 26 at 4:14 PM

Nintendo has high hopes for the Wii game console

Nintendo of America Senior Vice President of Marketing and Corporate Communication George Harrison boldly predicted sales of more than 35 million Wii consoles in the United States by 2012.  More than 2.5 million Wiis have been sold, putting it in second place behind the Microsoft Xbox 360 game console.  

Wii sales surpassed Sony PlayStation 3 and Xbox 360 sales over the past four months.  The PlayStation 2 still dominates overall console sales, with more than 38 million sold over seven years.  The PS2 outsold the Xbox 360 and PS3 in the month of April.

In a recently published interview with Bloomberg, Harrison confirmed Nintendo is increasing production at factories in China because of the high demand. "Demand is much greater than we anticipated.  A year ago no one thought we would be in this position," Harrison said.

Analysts have not had the same enthusiasm over estimated Nintendo Wii sales figures.  "The 35 million target is a bit too optimistic for now as it seems the Wii is targeting light gamers, but the U.S. market has a lot of hard-core game players," said Etsuko Tamura, Mizuho Investors Securities Co. analyst.

While the company confirmed that there are no immediate price cuts on the horizon, Nintendo also does not have any plans on upgrading the hardware used in the Wii.  Graphical and hardware inferiority was never an issue for Nintendo, as the console is still able to attract casual gamers.

Comments     Threshold

This article is over a month old, voting and posting comments is disabled

Wii 2
By HardwareD00d on 5/23/07, Rating: 0
RE: Wii 2
By bplewis24 on 5/23/2007 4:41:48 PM , Rating: 6
Maybe on the Wii2?

Probably the Wii3. Or as it will be so aptly named, the Twii .


RE: Wii 2
By Legolias24 on 5/23/2007 5:19:12 PM , Rating: 4
Wouldn't the Wii2 be called "TWii" and the Wii3 be called "ThWii"? :P Just a silly thought!

And building off my first silly thought, I think they also could have started a nomenclature based on the number of "i's" and other roman numerals i.e. Wi (ver 1), Wii (ver 2), Wiii (ver 3) and then with ver 4 it would be Wiv...they could market it towards wives of gamers :P.

(Don't mind my ramblings, its been a long and busy day at work and I needed to just lose my head in some sillyness) :P

- Legolias

RE: Wii 2
By Spoelie on 5/23/2007 5:48:19 PM , Rating: 3
or backalley dope dealers...
wanna take a whiff? euh wiv?

RE: Wii 2
By BillyBatson on 5/23/2007 5:52:15 PM , Rating: 2
Twii lol clever, i like it (:

RE: Wii 2
By walk2k on 5/23/07, Rating: -1
RE: Wii 2
By drebo on 5/23/2007 7:10:56 PM , Rating: 4
What does analog being cancelled in 2009 have to do with the Wii not supporting HD?

Last I checked, most SDTVs have composite and/or component video connections. Hell, my SDTV right now has three devices connected to it, none of which are using the analog connection.

Besides, how many college students and young adults do you know that can afford an HDTV without their parents buying it for them? I sure know a hell of alot more who can't than can.

RE: Wii 2
By peritusONE on 5/23/2007 7:25:07 PM , Rating: 2
Agreed with drebo. Analog shutoff in 2009 is only relevant to OTA (over the air) signals, not video/sound interfaces.

RE: Wii 2
By Spivonious on 5/24/2007 9:59:13 AM , Rating: 2
Huh? I see analog TVs for sale everywhere. Even after the OTA shutoff, people will still own analog TVs unless HDTVs come down to under $100.

RE: Wii 2
By Scorpion on 5/23/2007 6:50:25 PM , Rating: 2
They could call the Wii 2 the "TWoo" then?

RE: Wii 2
By BladeVenom on 5/23/2007 7:49:16 PM , Rating: 2
The second one should be Twii, and the third Thrii.

RE: Wii 2
By Snuffalufagus on 5/23/2007 10:48:33 PM , Rating: 2
crap I didn't see you post when I made mine

RE: Wii 2
By Snuffalufagus on 5/23/2007 10:47:44 PM , Rating: 2
Yes, the Wii3 will be the Twii, and the Wii2 will be the Twoo :).

RE: Wii 2
By BMFPitt on 5/23/2007 5:01:10 PM , Rating: 3
People who bash the Wii for not having HDTV capability are funny. They remind me of crazy religious people who think Harry Potter is going to destroy your kids.

RE: Wii 2
By HardwareD00d on 5/23/07, Rating: -1
RE: Wii 2
By BMFPitt on 5/23/2007 5:58:40 PM , Rating: 3
I'd write a response to your comment, but I'd rather go play some Wii on my 57" HDTV. Then later on maybe I'll fire up the 360.

RE: Wii 2
By Spivonious on 5/24/2007 10:00:47 AM , Rating: 2
I remember the days when games moved up to 640x480. Ah the memories...

RE: Wii 2
By AstroCreep on 5/23/2007 6:36:06 PM , Rating: 2
While I think your comparison is a this regard, I do agree with you about the Wii/HD-bashing; from what I've read, most of the people who have purchased Wiis don't even have an HDTV.

Besides, with the way the games are in general, 480p looks pretty decent, and as we've seen with previous consoles, it will take a couple of years before developers will really tax the hardware. (Yes I know it's not that much more powerful than a Gamecube, but I still stand by it.)

RE: Wii 2
By walk2k on 5/23/2007 6:51:45 PM , Rating: 1
Agreed if you only have a small analog TV then you don't need HD. Wii looks good up to about 32" TV but once you go up to the big screens (40+++) it just turns to mush. The games are fun, but moving forward more and more people will have HDTVs. You can't even buy a SD TV any more. In less than 2 years analog will shut off completely. Sorry but in 5 years nobody will want a SD game console no matter how many Mario games it has. In 5 years an analog TV will look as quaint as a VCR or record player.

RE: Wii 2
By Lakku on 5/23/2007 9:42:24 PM , Rating: 3
Alright, first of all, yes, you CAN buy an SDTV, at least if you want a TV under 27 inches. Go to any place that sells TVs, especially Target or Walmart. They have SDTVs, especially the little TV/DVD combo ones, or small LCDs that AREN'T HDTV capable. Second, don't bring in record players to this discussion. A good tube amp system and a good record player is better than your standard CD when it comes to music. Audiophiles spend a lot of money on tube amps and record players, and if you haven't experienced it or understand why, then please be quiet about the subject. Ever wonder why the best guitar amps are tube based? I'm not saying a really, really nice digital receiver/decoder and CD player can't reproduce good audio, but tube systems do it as good or better a lot of the time.

RE: Wii 2
By Spivonious on 5/24/2007 10:05:00 AM , Rating: 2
Vinyl sounds 100x better than CDs.

I have things on tape that aren't available on DVD. My VCR is still hooked up.

And stop spreading lies - SDTVs are alive and well and are readily available at any store that sells TVs. In 2009 analog broadcasts shut off. From then on you'll need a digital tuner to pick up stations over the air. But guess what? They don't have to be HD! Digital != High Definition. Every channel on DirecTV is digital.

RE: Wii 2
By DannyLee on 5/24/2007 10:53:12 AM , Rating: 2
You may not see the appeal if you have an HDTV, but according to this atricle I found
72% of the US according to CEA don't have HDTVs. Of course this number will dwindle and yes times they are a changing, but right now there are alot of people who want to play videogames and don't care about 1080i/p. These same people are also put off by a $400-$600 price tag and will gravitate towards the $250 one.

devil's advocate-
Of course, you do have to take into account what percentage of the 28% that own HDTVs are gamers. Of that 28%, 80% or aprox. 28 Million could be gamers. So that skews it all now doesn't it.

By Verran on 5/23/2007 4:15:34 PM , Rating: 2
This just in: Maker of product_A vaguely predicts that product_A will sell well.

Now, here's Tom with the weather...

This is a guess. Plain and simple. And a biased guess at that.

I like Wii, don't get me wrong (it's the only "next gen" console I have), but this is silly. Watch, I can do it too. "I predict that Wii will sell 21 million units by 2010." Wow, that was easy.

RE: stupid
By spluurfg on 5/23/2007 4:40:20 PM , Rating: 5
Well, I think there's some meaning to this as they will probably base their production capacity on this forecast, which I can only hope is based on a sensible model of growth. Also, as Nintendo company is a publicly owned corporation, it may have some meaning to investors.

RE: stupid
By Xavian on 5/23/2007 5:08:02 PM , Rating: 2
Nintendo has been pretty spot-on with their forcasts for the Wii and DS though.

They forcast 6 Million Wii's by the end of the Fiscal year and they reached it.

RE: stupid
By aftlizard01 on 5/23/2007 5:54:58 PM , Rating: 2
Actually they havent been spot on with the Wii. They grossly underestimated it's appeal. They might even potentially double what they initially predicted of what it would sale in its first year.

RE: stupid
By ZavyZavy on 5/24/2007 4:14:44 AM , Rating: 2
I agree with aftlizard01. Even Nintendo doubted their success at first. But I think they have looked at the market in depth to make a statement like this. Nintendo isn't one to over state their figures (normally). Thus I’m actually of the view that based on whatever market analysis they have done, the 35 million that they are reporting is actually an understatement. 35 million sounds ambitious to me but, but it does not sound unrealistic.

Now that the once doubtful 3rd parties have seen that Nintendo’s console can sell, they are scrambling to bring games to the console. It’s evident with buzz about Wii only game studios being formed large 3PPs. It therefore means that the dearth of games that the console is experiencing now will become a welcomed surplus in months to come.

In addition and allow me to generalise, we (the people who frequent sites like Dailytech and Joystiq) are in the minority. We tend to have a view that technical superiority should translate into sales. In some cases it has but in many other cases it has not: Atari Linx, Neo Geo, Sega Saturn and (I dare say) the PS3.

RE: stupid
By ZavyZavy on 5/24/2007 4:18:12 AM , Rating: 2
correction: formed by large 3PPs.

RE: stupid
By alanvn on 5/24/2007 1:29:45 AM , Rating: 2
Well, 6 million was the upper limit of their production capacity and the demand for the Wii is greater than what they were able to supply to the market. So predicting they would sell knowing how much they could produce isn't difficult.

Forecasting they will sell 35 million down the road, its doubtful but they will come close.

Surprise surprise, this time around Nintendo is proving to be the "winner". Odd thing is, there doesn't look to be a real loser, dispite the PS3's misguidance its winning the blueray format war for Sony.

as for the hardcore gamer comment
By Quiksel on 5/23/2007 4:14:30 PM , Rating: 4
I still think hardcore gamers are going to want to add one to their stable of game machines. Anybody out there in the US knows these things are still like gold, so any leet gamers out there wouldn't be caught dead without one... the rejection of not being "the most leet on the street" might be too much.

I bought a Wii. It's been great so far. Here's to hoping that some more games come out for it though. :/

RE: as for the hardcore gamer comment
By Munkles on 5/24/2007 9:15:07 AM , Rating: 2
Kinda strange, but I consider myself a "leet" or 1337 gamer and I wouldnt be caught dead WITH one.

I personally find nothing enjoyable, or fun about it. I dont like the games, I dont like the graphics. i'll stick to my 360 for Live and my PC for all my real game addictions. When the PS3 gets some good exclusives i'll probably get one. But no matter how many Mario's, Metroids, or Donkey Kongs it gets I will NOT buy a Wii.

RE: as for the hardcore gamer comment
By Spivonious on 5/24/2007 10:08:37 AM , Rating: 2
You obviously haven't played one for an extended period of time. Wii Sports still gets lots of playtime from me, over 4 months after I bought it. That is the true test of a good game.

By Munkles on 5/24/2007 10:52:22 AM , Rating: 2
I guess thats true, Ive only logged about 8 hours with the system over 2 sessions having tried out a myriad of wii sports, LoZ: TP, Excite Truck, Red Steel, and that raving rabbits game.

So no ive not logged an immense ammount of time with the system, but I feel that after sampling the launch titles for more than 8 hours I should feel SOME compulsion toward wanting or buying the system myself if it truly was that great.

Im not saying the system is horrible, just that its overpriced, the graphics look like trash, and I personally find nothing to enjoy in the current line up.

By jarman on 5/23/2007 4:16:40 PM , Rating: 2
From a business perspective:

Having a cash cow like the Wii in the market that long would be very impressive.

From a tech perspective:


RE: 2012???
By Axbattler on 5/23/2007 6:19:54 PM , Rating: 2
I think you are looking at the wrong place if you want the bleeding edge of technology. Even the PS3/X360 will be dull in 2012 from a tech perspective.

RE: 2012???
By jarman on 5/23/2007 7:56:52 PM , Rating: 2
Yes... that was the point. PS3 and X360 aren't "bleeding edge" now.

By Mitch101 on 5/23/2007 4:17:32 PM , Rating: 2
I would settle for finding just one of them.

RE: Great.
By bplewis24 on 5/23/2007 4:40:44 PM , Rating: 2
There were three of them at the EBGames I went to this weekend. I can go see if they still have one for you :)


RE: Great.
By tdawg on 5/23/2007 6:15:49 PM , Rating: 2
Same here. Hopefully they will reach this because the Wii is surprisingly fun, but right now I'm still waiting for the day I can walk into a store and pick one up off the shelf without having to wait in line for the store to open up.

That's a a lot of Wii
By OxBow on 5/23/2007 5:08:05 PM , Rating: 2
The Wii will continue to sell well because it's A- Popular, B- Cheap, and C- Ubiquitous. I bought one as an impulse buy at WalMart (I know, it's the heart of the Evil Empire and cruel to puppies, but I needed some batteries). I happened to see it on the shelf and thought my wife would enjoy it for Mother Day. I got it, she likes it and my son succeeded in busting his knuckles while playing it.

The Wii will come down in price, probably this fall, and by 2012 will probably be cheap as dirt and as ubiquitous as DVD players are now. If only they'd play DVD's.

Nintendo will continue to milk this cow for as long as they can. I doubt they'll come out with an HD version for a while. HD isn't their strong suit, they'd be entering a crowded field and fighting their way uphill the entire time. I'd expect them to continue to pump out their standard stock and trade of plain and simple, yet fun, games and enjoy the profits for as long as they can.

It's quickly becoming apparent that porting to the Wii is at best a break even proposition. It run's games made for it well, but ports are more likely to miss than hit. This trend will only increase as the differences between the three consoles continue to widen. That leaves Nintendo back in the position of producing their own exclusives, a place they are comfortable in.

The real trick here for them is that in today's dollars, $250 isn't that much money. A lot of people will spend that just to see what the hype is about. To hit 35 million by 2012 they'll have to sell around 580,000/month worldwide. That's not that big of a leap if they can get their production up to that level. Since the console is pretty simple, they should have little trouble making good on this promise.

RE: That's a a lot of Wii
By peritusONE on 5/23/2007 7:34:17 PM , Rating: 2
To hit 35 million by 2012 they'll have to sell around 580,000/month worldwide. That's not that big of a leap if they can get their production up to that level.

If you check the article title again, they are forecasting 35 million by 2012 in the United States alone. Wikipedia states 7.26 million units sold, which means they have 27.74 million units to sell. Including the entire month of May (since sales are done month to month, April was the last measurement), they have 56 months to reach that goal. That comes in at just under 500k units per month on average. Impossible? Not quite. But a very tough goal on their part, especially once the "new" wears off and people start to forget that they even own the console. I think that one of the biggest helpers in selling consoles is word of mouth.

However, I would've never dreamed the DS would be as popular as it is now, so Nintendo can definitely do it.

With that said, I don't like the Wii one bit, and if I have my say, I'll never buy one given it's current state and future.

RE: That's a a lot of Wii
By Axbattler on 5/23/2007 9:21:39 PM , Rating: 2
2.75 million sold in North America assuming the Wiki sources is reliable. I assume this includes countries other than the US. So the original estimate is probably not far... except that the target is the US and not worldwide. Assuming that this article is accurate (, then the Wii is not exactly on track to meet that target. What I am wondering is whether it is due to supply shortage (I do not live in the US), if reflects the demand.

By Master Kenobi on 5/23/2007 4:29:56 PM , Rating: 2
Well, if they are able to get production levels ramped up so those of us that want a Wii, can actually get one..... This shouldn't be too hard.

RE: Hmmmmmmm
By jak3676 on 5/24/2007 10:07:31 AM , Rating: 2
Well maybe by 2012 it will be readily available.

PS3, Wii, HDTV
By CZroe on 5/24/2007 12:41:54 AM , Rating: 2
I own a PS3 and a Wii and play both on my 52" 1080p television. The PS3 only gets used for PS2 games (inferior to even the Gamecube) and Blu-Ray movies while the Wii gets all the attention. I can't fend people off! Multiple times a week everyone shows up for an impromptu Wii session. NOT ONCE has anyone mention bad graphics or crappy HDTV support. I'm a videophile and even I'll say that 480p is good enough for Wii games and it's as simple as that.

The PS3 is connected with HDMI in 1080p for supported games and the Wii is connected with official Nintendo component cables.

RE: PS3, Wii, HDTV
By sxr7171 on 5/26/2007 11:11:13 AM , Rating: 2
Same exact situation here. The PS3 is for Blu-Ray movies and the Wii for gaming. All on a 100" projection screen. Everyone wants to play the Wii. Right now it seems Wii games are not even at the level of some of the best Gamecube games graphically, but I have no doubt in my mind that future games will exceed Gamecube graphics and if you've seen RE4, then it will be just fine.

3rd party dev
By fliguy84 on 5/23/2007 6:02:42 PM , Rating: 2
If Nintendo manage to get more 3rd party developers to make games for the Wii, I can see that they'll reach 35m.

By psychobriggsy on 5/23/2007 6:04:53 PM , Rating: 2
Wish I had the time to play with my wii some more :(

Also it's putting me off buying a HDTV, so it's saving me money.

With increased manufacturing, Nintendo can arrange better mass purchase deals, thus cutting the cost to manufacture and increasing their profits (what? you thought I'd say they'd pass on the savings whilst they're selling out?!) along with the natural drop in component prices over time. If they drop the price to $199 for this Christmas then they can continue selling out for another year I expect. Especially with some of the titles coming out later this year, and the online-enabled games as well (hey Nintendo, make Wii Spurts work with the online service eh?)...

By dryloch on 5/23/2007 11:27:35 PM , Rating: 2
I have my Wii hooked up with component cables to a Sanyo 720P LCD Projector shooting a 100" widescreen and it looks fine. I do not notice any blurring except maybe for reading small text. When you are actually playing a game it looks fine. Bowling or Tennis on that big a screen is very immersive and I think it helps get people hoooked on the Wii. I have already sold 5 Wiis to people after coming to my house. Unfortunately I have an inside source at Walmart so I got roped into going out and buying 4 of the 5 for them cause they couldn't find them on their own.

Price drops make this possible
By Dribble on 5/24/2007 9:28:27 AM , Rating: 2
If they reduce the price significantly over time (so it's only $100-150 in the end) it will become a easy impulse buy and they'll have no problem shifting 35 million imo.
Look at PS2 - that cost a fortune when it came out, now it's dirt cheap and still sells well.

By michcool125 on 5/24/2007 2:40:37 PM , Rating: 2
YES Munkles, your stupid rhetoric about the Wii is getting old. I love how you search for something else to rant about when everyone else proves your "point" null and void.

I bet you're the kind of person who glady spends the 1000x markup on 360 hard drives.

No way they will sell that many...
By BAFrayd on 5/26/2007 4:14:29 PM , Rating: 2
In fact, I would bet that they have already sold to most of the people who want one. The only way they could really sell that many is if the price was dropped to $99 or so. That way, every child could have one.

they can add hdtv
By rudy on 5/23/2007 7:24:20 PM , Rating: 1
When they feel it will be a selling point I am sure they can add HDTV. In fact this is one complaint I have consoles are quickly slipping into the PC market they now go online, surf the web and most oddly they upgrade. MS has already added the xbox elite and I think it will not be long before they start upgrading more core components such as faster CPUs and GPUs. This is a way you can get a gamer to buy your console several times. I think soon the whole every console gamer has an equal system will be long gone.

Also recreational players in any sport or game compose the largest user base. The wii has looked past the hype of graphics and said what is good enough for joe blow is good enough to make money. And they have won big on this.

But now I think you will keep seeing more consoles upgrade every year or so.

By vze4z7nx on 5/23/07, Rating: -1
By Nightskyre on 5/23/2007 4:23:21 PM , Rating: 2
Obviously, you don't own a Wii, or you played a Wii with a preconceived bias.

Most Wii games are designed in such a way to not immerse you into its realism via graphical power. Look at Wii Sports. Anyone who thinks it's supposed to be graphically immersive is just plain dumb. I own a HDTV, and I have no qualms with the graphical capability of the system. With a few exceptions, Wii games are not coded to look realistic, because Nintendo realizes the system is technically inferior (I don't consider Twilight Princess, which was a GameCube game, in this list). Far Cry was a great example of *why* Wii games shouldn't try to take on other systems graphically, it just can't do it.

I think its foolish to think a hardcore gamer would be satisfied with *just* a Wii, but its an excellent device to have in my stable.

By psypher on 5/23/2007 4:28:58 PM , Rating: 2
Super Nintendo is still the best console of all time... I play it on my 40" LCD all the time... the pixels are big and it is still ridiculously fun...

I can't wait to find a Wii though...

By Aprime on 5/23/2007 5:22:15 PM , Rating: 2
Conservative predictions make you win.

By Disenchanted on 5/23/2007 6:25:42 PM , Rating: 2
A BIG amen to that! The guy saying that a Wii looks like crap on an HDTV needs to actually try it... the graphics look fine to me. I play my Wii on a 50" HDTV, along with about a dozen other systems, including my Atari (because an Atari doesn't belong in a closet, it belongs on it's own shelf on your entertainment system!) =p.

I suggest that if:
A.) you're a Sony fanboy; hook up you're PS1 and play a Resident Evil game, or a Final Fantasy, or a Madden, or whatever else floats your boat or
B.) if you're a Microsoft fanboy; hook up your laptop (like I do) and play Doom, or Rise of the Triad, or Duke Nuke'em 3D (I know, they weren't made by Microsoft, but I have to pick on them too since they were Windows games, even if it is far-fetched!).

Do this and tell me you didn't have a blast playing them, and that the graphical inferiority was too much to handle. If graphics are the ONLY thing that can give you that "fix", then sadly, you will be missing out on a whole lot of great games.

By afkrotch on 5/24/2007 1:42:01 AM , Rating: 2
All I want to know is...if this console is technologically inferior to the original Xbox, why the hell is it over twice the price of the original Xbox?

You can't tell me that after selling 7 million consoles at $250, that they didn't already make back their money for R&D costs.

By Munkles on 5/24/2007 9:18:47 AM , Rating: 2
Because Nintendo HAS to make a profit with each console sold. Unlike Sony and MS they do NOT have other divisions. Gaming is their sole income, so if they take a loss on the console they lose money and dont have a wildy popular line of tv's or operating systems to keep them in business.

By saiga6360 on 5/24/2007 9:52:04 AM , Rating: 2
And the original XBox does not have a WiiMote and games that support such a controller. Makes a big difference, no matter how similar or inferior it is on the inside compared to the Xbox.

By Munkles on 5/24/2007 10:55:47 AM , Rating: 1
I really dont get why people make such a HUGE deal out of the Wii-mote. Its not THAT new or revolutionary. If the technology actually WAS that impressive than people would be jumping all over the ps3 for it.

IMHO people just were looking for an excuse to love their Nintendo, and this was their outlet.

By saiga6360 on 5/24/2007 2:23:31 PM , Rating: 2
Because it works and it plays great. You wouldn't be saying such nonsense if you actually tried it. This is coming from a guy who hasn't played anything Nintendo since the SNES.

"We basically took a look at this situation and said, this is bullshit." -- Newegg Chief Legal Officer Lee Cheng's take on patent troll Soverain
Latest Headlines
Inspiron Laptops & 2-in-1 PCs
September 25, 2016, 9:00 AM
The Samsung Galaxy S7
September 14, 2016, 6:00 AM
Apple Watch 2 – Coming September 7th
September 3, 2016, 6:30 AM
Apple says “See you on the 7th.”
September 1, 2016, 6:30 AM

Most Popular ArticlesAre you ready for this ? HyperDrive Aircraft
September 24, 2016, 9:29 AM
Leaked – Samsung S8 is a Dream and a Dream 2
September 25, 2016, 8:00 AM
Inspiron Laptops & 2-in-1 PCs
September 25, 2016, 9:00 AM
Snapchat’s New Sunglasses are a Spectacle – No Pun Intended
September 24, 2016, 9:02 AM
Walmart may get "Robot Shopping Carts?"
September 17, 2016, 6:01 AM

Copyright 2016 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki