Apple Sued for Deceptive MacBook and MacBook Pro Advertising
May 18, 2007 2:00 PM
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Lawsuit claims LCD screens on Apple's current notebooks are not capable of millions of colors
Apple Inc. has been in and out of the courtroom a number of times
this year for patent infringements
mostly to defend its iPhone
. This week, Apple finds itself in the courtroom again, this time facing a class action lawsuit alleging the
LCD screens on its MacBook and MacBook Pro laptops are substandard
. The claim also alleges Apple advertised its screens as being superior, but knowingly shipped screens that did not meet its original claims.
The class action lawsuit points out the glossy screens Apple introduced with the launched of its MacBook last year. Apple advertised that the new glossy screens provided users with deeper blacks and whites that are more vibrant. However, many customers experienced graininess and sparkling effects common to dithering techniques, according to the lawsuit.
According to the complaint:
Many such dissatisfied purchasers were chastised by Apple agents and employees for being too picky about their assessments of the quality of the display. Other dissatisfied purchasers were told that they were imagining the complained about defects.
The complaint also points out that many of the disgruntled customers posted messages on Apple's own forums only later to have their posts moderated or completely removed by Apple forum administrators.
"It appears that Apple has engaged in substantial editing of the posts on the discussion forum," the lawsuit indicates.
The lawsuit alleges Apple uses dithering techniques to create an illusion of colors that don't actually exist. In fact, the lawsuit claims if a MacBook or MacBook Pro users installs Windows XP, they will notice superior image quality in areas such as gradients. The test seems to indicate Apple is using some sort of software at work in OS X.
"The displays are only capable of displaying the illusion of millions of colors through the use of a software technique referred to as 'dithering'," the lawsuit claims.
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RE: I call BS
5/18/2007 3:12:36 PM
They are accused of the screens being substandard to what was advertised. Almost sounds like a shill from Apple made the above post.
RE: I call BS
5/21/2007 3:02:23 AM
I'm not a shill from Apple. I've never worked for them and NEVER will. I could never bow to their stupid reality distortion. Period. Implying that I'm a shill from Apple is just plain stupid.
Apple buys screens from the same companies that virtually every other personal computer manufacturer does. Dell buys from the same companies. HP buys from the same companies. Lenovo buys from the same companies.
To state that Apple's screens are inferior to those of other personal computer manufacturers is pure BS.
This sounds too much like the lawsuit brought against Apple years ago about CRTs when the manufacturers and every PC maker was selling 21" monitors. Apple got sued because the viewable area within the bezel was only 20". That was just as stupid as this one is. However Apple will have to spend a fair amount of money fighting this one too.
"We basically took a look at this situation and said, this is bullshit." -- Newegg Chief Legal Officer Lee Cheng's take on patent troll Soverain
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