Last week, AMD talked about its desktop plans for the
upcoming year in Sunnyvale, California. Although AMD showed its upcoming
desktop processor running in single and dual-socket
configurations, the company chose not to announce an official launch date
for its next-generation desktop processors. According to Robert Rivet, AMD
executive vice president and CFO, however, AMD's next-generation
processors will be
ready by Christmas.
Despite how distant the possible December launch date of AMD's native quad-core
desktop processors may seem, Intel is already stepping up the competition and
will be instituting a series of aggressive price cuts in July. We originally
reported these major price cuts, which will be targeting Intel's quad-core desktop
processors, in March. At the time, we didn't know the official date of when
the price cuts would take place. We can confirm today that the price cuts will
take place on July 22.
quote: they win on the price and market share but if AMD is keeping track of Intel pricing tactics to hurt AMD's profit like it will show in court that Intel is abusing its monopoly powers to shut out AMD and stiffle thier innovation R&D dollars