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eBay's new Detailed Seller Ratings
eBay adds Detailed Seller Ratings to its feedback system

eBay has decided to make the first significant change to its feedback system in over 11 years with the announcement of Feedback 2.0. In addition to the standard positive, neutral and negative ratings, Feedback 2.0 will also provide four additional categories, where buyers can individually rate sellers on called Detailed Seller Ratings (DSRs).

The four new categories are: Item as described, Communication, Shipping time and Shipping and Handling charges. Buyers will be able to rate sellers on a 5-star rating scale on each category.

According to eBay, the DSRs do not affect a seller's overall feedback score, but are put in place to help gauge a seller's performance in key areas. "We expect buyers to purchase from sellers who have high stars on the dimensions most important to them," said Brian Burke, Senior Manager, Global Policy Management for eBay.

Other changes include the addition of the item title and selling price under each feedback entry on a seller's feedback page. Previously, only the feedback comment along with the feedback rating and item number were included.

eBay plans to roll out Feedback 2.0 in Australia, Belgium, France, India, Ireland, Italy, Poland and the United Kingdom within the next few days. Feedback 2.0 will be launched in the United States this spring.

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RE: Hopefully...
By alcalde on 3/10/2007 1:36:51 PM , Rating: 2
> We take the hits when someone wins a bid and doesn't pay,

What "hit"? You've still got your item. You mean the listing fee or eBay cut?

Buyers are taking the real risks. Try sending someone $45, then they deactivate their e-mail address and you never hear from them or see their (non-existent) product. In my case, I bought several videos done as individual auctions, so they didn't meet the minimum amount for PayPal to reimburse me.

I also understand that there's a counterfeiter that's been operating on eBay for ages selling stamps, doing things like cleaning up lower-grade stamps and selling them as mint, altering stamps, etc. Some friends saved another friend when they were able to take information from an add and deduce that $2500 vintage car parts for sale were really modern knock-offs. I caught a scam on eBay where someone in China was selling GPS systems. Based on information I had, it should have been impossible for the seller to have that model with North American maps in Asia. He had positive feedback, but I checked those who left it and what they bought. It seems there were a handful of accounts involved - either accomplices or puppet accounts. This account had "bought" from them and they had "bought" from him, all one-bid auctions, sales ended early. Anyone who didn't examine the history of each feedback leaver and the auctions would have been fooled. eBay investigated and halted the sales and yanked the accounts. The prices he was offering were rather attractive, so if this hadn't happened some people could have been out hundreds of dollars.

If a seller gets payment up-front and sends their packages in a way that proof of delivery is generated, I see a lot less risk existing than someone sending their money to someone far away for unseen merchandise that might not exist, might be in poor condition, might be knock-off sold as genuine, or might be mispresented or altered - overclocked GPU or CPU sold as higher-end model, lower-end product innards put into higher-end case, etc.

"Mac OS X is like living in a farmhouse in the country with no locks, and Windows is living in a house with bars on the windows in the bad part of town." -- Charlie Miller

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