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A study by Nielsen shows that game console popularity in the U.S. continues to rise

A new report released by Nielsen claims that video game consoles are now in 41% of U.S. homes, an 18.5% increase from the fourth quarter of 2004.  In a report called “The State of the Console,” conducted by the recently launched Nielsen Wireless and Interactive Services division, the division spearheaded a study from the fourth quarter of 2004 until the fourth quarter of 2006, attempting to study trends in console ownership in the U.S.

The study found that almost 46 million homes had consoles in them by the last quarter of 2006, allowing around 150 million people the opportunity to play a console system when they pleased.  At any moment during the day, 1.6 million people can be found using a video game console system.  Furthermore, console owners also spend an average of 2 hours and 15 minutes per day gaming.

Not surprisingly, two-thirds of men who are between 18 and 34 years of age in television households also have access to game consoles.

Console gamers are also increasingly using the Internet while gaming, with more than 4.4 million households connecting to the Internet.

This report was the first in a series of studies that Nielsen has been working on.  Game publishers and advertisers will likely use the data gathered by Nielsen to try to accurately implement dynamic in-game ads to help raise revenue.


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"...series of studies..."
By CascadingDarkness on 3/5/2007 4:57:23 PM , Rating: 2
I'm hoping there is actually a good one on females gaming. Am I the only one skeptical that LeetBecky01 is actually some creepy guy seeking attention?

I know I'm the only one who has yet to see strong evidence that there is such a thing as a "Girl Gamer".




RE: "...series of studies..."
By hrishi2das on 3/5/2007 5:04:28 PM , Rating: 2
I did manage to 'persuade' my GF to play Gears of War Co-Op with me.


RE: "...series of studies..."
By CascadingDarkness on 3/5/2007 5:17:41 PM , Rating: 3
If the "persuation" didn't require cleaning of basement/garage I'd say she's a keeper.

That's just my opinion. Being a hardcore gamer myself someone who doesn't even have a clue what FPS or RTS are isn't a very viable option.


RE: "...series of studies..."
By hrishi2das on 3/5/2007 5:28:15 PM , Rating: 2
LOL no didnt have to all of that.

Though I had to gently break her into the Xbox 360 world with Lego Star Wars II and then GOW. Once she started playing, she really enjoyed it especially beating General Raam on Insane.


RE: "...series of studies..."
By nurbsenvi on 3/6/2007 7:33:52 AM , Rating: 2
Well done mate!


RE: "...series of studies..."
By javiergf on 3/6/2007 11:36:40 AM , Rating: 1
I have trouble persuading my gf giving me a blowjob, I tried persuading her to play with me at Gears of war and she gave me one of these killer looks...


RE: "...series of studies..."
By xsilver on 3/5/2007 5:07:13 PM , Rating: 2
girl gamers do exist -- however if you're imagining sexy girl gamers or elite girl gamers that may be another matter altogether.

im also not talking about games such as online poker either; im talking RTS and FPS which actually require co-ordination.


RE: "...series of studies..."
By Samus on 3/5/2007 5:48:54 PM , Rating: 2
I know quite a few super cute girl gamers, usually the DDR/Guitar Hero types, but they play just about anything I would. This Korean girl I know goes to IIT for graphics design and programming so she can design videogames in the future, and she's crazy cute. Too bad she has a boyfriend, I'm sure there's a waiting list anyway.

But...I know what you mean. The Magic and Harry Potter chicks (megageeks) aren't nearly as cute as the hardcore gamer chicks.


By CascadingDarkness on 3/5/2007 6:02:23 PM , Rating: 2
Bet your right on "list". Considering if these "Girl Gamers" do exist (refuse to acknowledge they do). They easily have a 10 to 1 ratio of drooling guys to choose from.


RE: "...series of studies..."
By novacthall on 3/5/2007 5:18:16 PM , Rating: 2
My wife-to-be not only plays World of Warcraft, The Longest Journey, Star Wars: Knights of the Old Republic, Grand Theft Auto, and much more, she's actually quite good at them. Lately, WoW has been all-consuming, but she enjoys it and we play together more often than not. Call it a "date" if you want, but whatever you call it, I consider it quality time we can spend together.

And, for the record, I think she's quite the hottie.

=)

I certainly see your point, though. The ever-elusive female gamer is a rare catch indeed.


RE: "...series of studies..."
By aran on 3/6/2007 12:29:34 PM , Rating: 2
Ironically, my girlfriend is a heavy gamer from as far back as the SNES days. It was refreshing during Christmas time where one of the dorkiest yet romantic things to do was cuddle up and play Phoenix Wright: Ace Attorney together on the DS. It didn't take her long to break down and get a DS Lite of her own and if anything, has only enhanced the dynamic of spending quality time together (i.e. Playing Children of Mana, etc.).

Otherwise, those mythical creatures do exist. Another female gamer exists within my apartment and games regularly on her DS, PS2 and computer. Oftentimes, we hear her playing Halo into the night, reveling in how she head-shot her mom or pa.

Ah, what an age we live in.


RE: "...series of studies..."
By tsukasa1288 on 3/5/2007 6:15:08 PM , Rating: 2
You are skeptical about the existence of girl gamers? Just to to any college campus, any highschool campus, any anime/videogame convention, any comicbook store, or any LAN party. I personal know and have meet many gamers who are in fact, female. They are not some kind of mythological creature, just a minority.


RE: "...series of studies..."
By CascadingDarkness on 3/5/2007 6:43:46 PM , Rating: 3
There were girls at high school and college, but none of them seem to fit the myth you speak of. I've been to computer club, comic book/table-top game stores, and even the occasional Lan party and never seen a single girl. Speaking of mythical creatures I rode my griffin to many of these events, but would gladly trade one mythical creature in for another.

Mindless banter aside. I think the main reason would be the fact most reported sightings are generally in metropolitan/urban environments. I sadly live in Central Wisconsin where this species is beyond endangered and thought to be extinct.

Don't mind me, just having some fun.


RE: "...series of studies..."
By atticu5 on 3/5/2007 7:38:32 PM , Rating: 2
yea, i'm from wisconsin too (madison) and i know what you mean. they are there tho. no they usually super hot, but that's prolly because they have better things to do than play videogames or they just aren't as hardcore about it as most guys that play videogames.


RE: "...series of studies..."
By timmiser on 3/6/2007 3:29:50 AM , Rating: 2
I got my daughter into the original Half Life a few years ago. We had our computers networked together and would play head to head. Somehow I think she enjoyed blowing her old man's head off with the laser tracking rocket launcher.

It wasn't long after that when they invented MySpace and she is a gamer no more.


RE: "...series of studies..."
By lufoxe on 3/6/2007 8:46:48 AM , Rating: 2
I can vouch for the girl gamers, my sister plays, as well as a few friends of mine. My sister seems to be an exception, playing things from City of Heroes, to Guitar Hero, to Jade Empire, and even playing some Unreal Tournament. Oh, and she'll kick your a$$ in DOA and Soul Caliber any day of the week. So as far as them existing, indubitably. Them being commonplace, sure, depends on the game but sure. Now, them being hardcore and going to LAN parties and taking it to the extent that some guys do, VERY far and few in between.


RE: "...series of studies..."
By Flunk on 3/6/2007 12:55:42 PM , Rating: 2
My sister actually plays video games more than I do. She's into games like Final Fantasy, Black and White, Legend of Zelda and Ragnarok Online. There are girls who play video games, but they dont' necessarily play the same sort of games. I don't know any girls who are into Counter-Strike but a do know plenty who will play other sorts of games.


By Lazarus Dark on 3/6/2007 2:09:54 PM , Rating: 2
Back in high school, the head cheerleader lived next door to me and I was good friends with her brother, I went over there a couple times a week to play the original PS, games like tomb raider and some games I can't remember that used a light gun. She was never that good, but she enjoyed playing with us all the time. Obviously, I was in 'love', but she wasn't interested.
My current girlfriend is a gamer, though not hardcore. We've been playing wii nonstop together. We've especially enjoyed playing through Zelda:TP together. I think shes fairly cute, though she doesn't fit in the Sports Illustrated swimsuit model category.


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