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Moore with his Halo 2 release date - Image courtesy Todd Bishop's Microsoft Blog
Microsoft may be last place in Japan, but it has no intentions of throwing in the towel

Peter Moore of Microsoft’s Entertainment and Devices Division believes in Xbox so much, that he’s tattooed his biceps with Halo 2 and Grand Theft Auto IV for the sake of game announcement events. Speaking with IGN, Moore touches upon several topics surrounding the console.

A popular thing to poll the execs on is their thoughts about Nintendo Wii. Moore doesn’t buck the trend and has nice things to say: “The innovation that the Wii is, I'm certainly a big fan of. It ties in exactly with what Nintendo needs to do. And it ties directly into their strong intellectual property that is more youth oriented and more family oriented.”

The industry may be envious of the Wii’s popularity with the non-gamer market, but Moore says that he has nothing to envy about Sony’s current offering. “The PS3, I really don't know what I would look at there that we're really missing,” said Moore, while pointing out that he’s very confident in Xbox 360’s software portfolio and Xbox Live service. “The online service, [Sony's] still trying to get it up to speed and there's nothing really there that I can really point to that I wish we had. You know, certainly the price point of the PS3 isn't something that I want to emulate.”

Microsoft is enjoying Xbox solid success most of its territories, and Moore is not anticipating any change in leadership a year from now. “Obviously we have the intent to grow the lead we have. The attach rate is very important as well and making sure people are buying lots of games for their console. The rate of 5.1 here in America is very, very healthy,” he said “I think if we sat here a year from now we'd be able to say, we took advantage of the critical mass we got, there are more games being made than ever for the Xbox 360.”

While the Xbox 360 gaining ground in the western world, the console isn’t putting a dent into the Japanese market. When asked if Microsoft needs to rethink its strategy in the Japanese market, Moore replied, “No, I think we need to compete in Japan [now]. I think there's a tremendous amount of benefits, both direct and indirect, of being a good partner … There are a myriad of different things that provide benefits for us for being a competitor in the Japanese videogame market and that's something we'll continue to do.” Although the installed user base of the Xbox 360 has already been surpassed by the Wii and PS3, Moore says that Microsoft has no intention of conceding defeat. “It's not easy, let me make that clear. It's not easy. But we're not going to back down just because it's not easy.”

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By daftrok on 2/1/2007 7:29:17 PM , Rating: 1
There is always that one thing with a console that is a dealbreaker for me right now. PS3 has its price (and scaling, but that doesn't affect me, however I would LOVE 480i/480p/720p/1080i/1080p for ALL PS1, PS2, DVD, PS3, and Blu-ray movies. Get everything and be done with it). The Xbox 360 has its proprietary accessories (lemme use USB drives and cables dammit!). The Wii has 480p and graphically poor games (albeit very fun, but still). If they JUST bring down the price of the PS3 by a 100 I would get it. If they JUST let us save/tranfer files and games via a USB drive on the 360 and come out with the 65nm chip I would get that. If the Wii would let us have AT LEAST 720p somehow and throw in DVD playback capabilities I would get that too. But until that glorious (and unlikely) day comes, I will have to wait and see. UGH

RE: Ugh...
By spwrozek on 2/1/2007 8:01:12 PM , Rating: 4
In all honesty "graphically poor games" excuse is lame for the Wii. I have not once in all the games I have for my Wii said 'man this game would be so much better if it had 360 graphics!' or 'I sure wish I had 720P...' Playing on a brand new 50" Plasma and loving it.

I love my 360 as well, just not anywhere near as much as my Wii.

RE: Ugh...
By daftrok on 2/1/2007 8:39:25 PM , Rating: 2
To each his own, I wanna play Call of Duty on the Wii at 720p.

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