Microsoft and Ford to Announce Joint Development Project
December 30, 2006 7:25 PM
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Microsoft's "Sync" to be integrated into Ford models
When MTV pimps your ride, it will also come with security updates
As 2007 dawns on us, automaker Ford and software powerhouse Microsoft are expected to announce plans for Windows based, in-car computers.
Sync, the title of the new line of software, cannot yet drive our cars for us, but will help drivers with their computing in important ways. Once the new Windows software is integrated into new Ford vehicles, cosumers will be able to utilize the handsfree cell phone capabilities, media downloads, automatic navigation updates and e-mail.
No comments have been made by Ford representatives, but Microsoft officials have acknowledged the joint announcement of the project. The public can expect the announcements to be made during media days at the North American International Auto Show in Detroit, beginning Jan. 7, and the Consumer Electronics Show which opens Jan. 6.
The Wall Street Journal
released information stating that the technology will be available in two models of the 2007 Ford lineup. It is expected to be available for all Ford models in 2008. It is also said to be integrated into Lincoln and Mercury models in the future.
Microsoft founder Bill Gates,
in a quote to
Detroit Free Press
, said that to set apart car companies in the future, vehicles will have features such as HD screens, voice recognition, electronic calenders, cameras and navigation systems that include road and traffic conditions. The upcoming Sync project will provide a platform to centralize and standardize all of those functions.
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12/31/2006 9:24:27 AM
I can understand some things in cars, ABS and GPS for one but to me its all just going that bit too far. I own a '95 Fiat Punto (which i doubt you'll of heard of over the pond) it has neither ABS or any such things. It doesn't even have an airbag. This means I actually have to be careful driving the thing in wet conditions, mainly because the car wont rescue me and if I crash it will hurt. Makes you pay somewhat more attention to the road. Saying that though despite it being a 1.1 litre engine it can be a hell of a lot of fun, something i found out in a recent blast straight through the middle of Wales with nothing but a map and some fuel in the tank, it just shows you don't need all this as, in my opinion it just over complicates a car leaving you with increased service costs (if you bother) and more scope for technical maladies, no matter how good the tech is.
I understand safety developments are a good thing, however, I think motor companies should keep it simple, rather than engage in technological oneupmanship with each other so executives can show of the gadgets in their car, rather than the car itself.
And with that in mind I'm off bidding on a 1975 Triumph Spitfire on Ebay ;p
1/3/2007 11:57:38 AM
A Ford PUNTO??
Uncomfortably close to the Spanish word for
"Paying an extra $500 for a computer in this environment -- same piece of hardware -- paying $500 more to get a logo on it? I think that's a more challenging proposition for the average person than it used to be." -- Steve Ballmer
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