The Ultimate Disappointment: The Optimus Keyboard
December 8, 2006 6:30 PM
comment(s) - last by
The release date and price of the much anticipated keyboard was announced last month
snazzy Optimus keyboard
that has been
grabbing headlines since early 2005?
Fast forward to today -- the company is still getting the headlines, but for just about all of the wrong reasons. Even though many people were considerably anxious at the idea of a keyboard like the one brought forth by the Art Lebedev studio, it appears that the whole idea may just be a mere gimmick to toy with your emotions.
If you were looking forward to purchasing an Optimus keyboard, we have news that will greatly disappoint you -- The keyboards will ship around May 2007 and will have a
retail price of $1,200.
I know what you're saying right now -- and yes, that really does say $1,200! Furthermore, there will only be 130 units available when the keyboard is finally released.
When will there be more keyboards available for perhaps something less than $1,000? According to reports, more pre-orders for sub-$1000 keyboards will be shipping in September 2007.
Both the Optimus keyboard and Optimus mini three have generated a lot of buzz, but design and financial issues have caused numerous delays.
And I was actually looking forward to really testing out the keyboard!
This article is over a month old, voting and posting comments is disabled
why the surprise?
12/11/2006 7:45:30 PM
It's a highly programmable keyboard with 100+ tiny LCD screens. It's no surprise that it costs a bunch of money. I am just glad that they are actually going to release it. Once they sell the first batch (and I have no doubt that all 120 will sell out even at $1200), then they will have some capital to build some more. And gradually the price will come down. Count your blessings -- it seems like the thing will actually see the light of day. That in itself is more than I thought possible for a while -- it seemed like it was going to be vaporware.
RE: why the surprise?
12/12/2006 1:01:36 PM
The problem is, at that price point, there is virtually no market and no ability to build volume to where you can get to an economy of scale for price reduction. 120 units is nothing, practically zero from a volume purchasing standpoint.
"So if you want to save the planet, feel free to drive your Hummer. Just avoid the drive thru line at McDonalds." -- Michael Asher
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