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Print 51 comment(s) - last by sxr7171.. on Nov 29 at 7:55 PM

Microsoft talks about reducing its costs, not ours

With the Xbox 360 having been on the market for over a year now, the rumors of an impending price cut have been constantly batted around. Microsoft even stated back in 2005 before the console first launched to expect yearly price cuts on the Xbox 360.

As certain factors started playing out in Microsoft's favor including the delay of the PlayStation 3 from spring 2006 to fall 2006 ( March 2007 for Europe) and the higher price tags of $499 and $599 respectively for the 20GB and 60GB PS3s, Microsoft backed off on talks of price cuts. When asked about an Xbox 360 price cut in early October, Peter Moore simply said "certainly not." A Microsoft spokesman followed up later in October by stating that there are "no plans to adjust the price of the Xbox 360 this year."

In a recent interview with A+E Interactive, Microsoft’s Robbie Bach is asked about the inevitable release of the next generation “Xbox 720.” Bach’s response was that the engineers are always working on the future products, but that cost reducing the Xbox 360 “seems to be the first order of business.” Lower overall component costs will likely come into play as the hardware used in the Xbox 360 ages along with a planned die shrink from 90nm currently used on the Xenon processor to a 65nm SOI process in 2007.

But while Microsoft is looking to reduce costs to improve the profitability of its Entertainment and Devices Division, it’s still unclear as to when customers will actually see any dramatic price cuts directly from Microsoft. Some vendors are taking matters into their own hands by offering special promotions or rebates with Xbox 360 systems, but Microsoft will likely let the PS3 dance around in the ring for a few rounds before it starts unloading with price cuts.



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RE: Hopefully they'll be more creative...
By Marlowe on 11/28/2006 5:32:03 AM , Rating: 0
You can buy a cable with HDMI output for the 360 now as far as I know..

I'm waiting for this process shrink too.. as hopefully the thing will become a bit quieter than it is now.


RE: Hopefully they'll be more creative...
By XtremeM3 on 11/28/2006 6:11:26 AM , Rating: 2
Really? Got a link? I need one. What? No link? Ok.


By KristopherKubicki (blog) on 11/28/2006 6:20:03 AM , Rating: 2
You used to be able to buy them from Lik-Sang before they shut down. Never met anyone who bought one though.


By XtremeM3 on 11/28/2006 6:30:45 AM , Rating: 2
I've never seen them available, just "coming soon". I've been wanting one for quite a while now, never saw them in an available for purchase status.


RE: Hopefully they'll be more creative...
By chedrz on 11/28/2006 1:01:57 PM , Rating: 2
I actually saw a 360 HDMI cable at Wal-Mart yesterday. Unfortunately, they run upwards of $50 there. I couldn't find a link on their website, though.


By GaryJohnson on 11/28/2006 3:59:34 PM , Rating: 2
A few google/froogle searches for '"xbox 360" HDMI' leads to some cables by Pelican Accessories that use the term 'HDMI' in their ads, but from images of the cables, it is clear they are actually XBox 360->Component Video cables, not HDMI.

There do seem to be a few makers (including Pelican) of XBox 360->VGA cables. I wonder, would one of those such cables work well with a device like this:

http://falconsoft.com/item/04428B


RE: Hopefully they'll be more creative...
By XtremeM3 on 11/29/2006 5:52:25 AM , Rating: 2
Perhaps a VGA cable, but I highly doubt HDMI.

I'll buy you one too if you can pick one up for me.

Seriously.

Jeff


By sxr7171 on 11/29/2006 7:55:22 PM , Rating: 2
Taking a component/VGA signal and converting that to HDMI is pure retardedness. Might as well take RF and convert to HDMI.


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