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J. Allard gives us some insight on the concept behind Zune

With all the news swirling around the official announcement of Microsoft's answer to Apple's iPod, it's good to get some commentary straight from the source. The fellas over at Engadget had 20 minutes to sit down and chat with Microsoft Corporate VP J. Allard to discuss all things Zune.

Some of the matters discussed include what Microsoft envisions for the Zune platform and its place in Microsoft's digital media product strategy. They also discuss PlaysForSure and Zune compatibility with existing music services. Here's J. Allard on the Zune's wireless functionality:

That's the beauty of having 802.11 in every device: we can do that. We can do more device-to-device, or we can do more PC-to-PC, so the combination of the device, the PC software that we're doing, and the online service is going to allow us to really shape how the community and the social aspect of Zune marries with the music experience. It also helps in terms of moving the music industry's way of thinking about integrating social networking and peer to peer in a really healthy way that works for them.

It should be interesting to see how the Zune user experience grows over the life cycle of the product. The large, widescreen display, wireless connectivity and social networking aspects of the device are promising and should be enough to give Apple something to think about when it fully redesigns its flagship iPod models.



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RE: Arrrrgh matey!
By Ironmaus on 9/14/2006 6:11:12 PM , Rating: 3
I remember when the Gameboy first came out and you could play with two of them hooked together. My friends and I joked that the Gameboy was for playing games while you were on the bus and, if we were going to play a game together, we'd probably be at someone's house where there would be a NES. Now, I seem to bump into people all over the place who have a DS and want to play a quick round of Tetris. My friend Chris says that he can open up his DS at work during the lunch hour and find at least three open Mario Kart games.

I just don't think we should pretend like we know what people will do once they have a feature they've never had before. I can see the people like you who are totally antisocial about their music players. Also people who, while at home, are willing to get off their ass, walk into the other room, locate a blank CD, make a copy which their friend can take home, put in their computer, rip, and then transfer to their music player. I can also see people who will be completely jazzed by the idea of saying, "You have to listen to this song" and sending it to their friend IMMEDIATELY while they're at the office or in class or at a dinner party.

What about listening to your music player in the car? You give a friend a ride and she says, "That tune is sweet." You could say, "I'll burn you a copy when I get home and then give it to you next time I see you," or you could say, "Let me send it to you right now."

It's a world of possibilities and we're just guessing at what they'll be.


RE: Arrrrgh matey!
By Ralph The Magician on 9/14/2006 6:50:32 PM , Rating: 2
quote:
What about listening to your music player in the car? You give a friend a ride and she says, "That tune is sweet." You could say, "I'll burn you a copy when I get home and then give it to you next time I see you," or you could say, "Let me send it to you right now."
Not if your friend is a girl, because she has a new iPod Nano. Instead, she'll remember the name of the song and buy it on iTunes.


RE: Arrrrgh matey!
By melgross on 9/15/2006 3:24:48 AM , Rating: 2
Also, the song disappears in 3 days.


“So far we have not seen a single Android device that does not infringe on our patents." -- Microsoft General Counsel Brad Smith

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