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Sony's Ken Kutaragi
Sony revises its PS3 launch schedule

Well, here's some rather interesting news from the Sony camp. Sony has originally planned on a November 17 global launch for the PlayStation 3, but those plans have been completely hosed. It is now reported that Sony will delay the launch of the PS3 in Europe until March of 2007. To make matters even worse, Sony is only going to make available 500,000 total units split between the United States (400,000) on November 17 and Japan (100,000) on November 11.

"We decided to focus on the Japanese and U.S. markets. I am so sorry not to be able to answer to all the expectations," said Sony CEO Ken Kutaragi. Problems with manufacturing blue laser diodes are putting a serious strain on PS3 production and are part of the reason for the delay and low launch numbers. Kutaragi went on to say “We've been working hard to try to tackle the problem, but we see the delay is inevitable."

Mass production of Sony's Cell processor isn't even expected to start until the end of this month according to Kutaragi. And as a result of this production snag, Sony has revised its shipping estimates from 4 million units at the end of 2006 to just 2 million. Bottom line: if you thought you were going to have trouble getting a PS3 this year, your chances just got much worse.



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RE: i guess...
By Xavian on 9/6/2006 11:44:12 AM , Rating: 4
First i never mentioned the HD format wars. Second, yes companies push back products from time to time, however Sony executives time after time said yes it will be on time. Hell right up to a few weeks ago they were still giving interviews saying it would be on time. This was announced 1 day after the PS3 EUROPE ad campaign started, they were giving out leaflets and adverts which said 'PS3 launching in Europe in November 06'.

Consider this, the diode shortages would have been well known to Sony before the announcement, why continue the plan to advertise the launch in the EU in November 06 even though they knew of the shortages weeks beforehand. Because they blatently lied, thats why, they lied to try and keep people from buying competitor products.

I'd love to be in the cheerly land you are living in where Sony doesn't lie consistantly about its products.

Examples of Sony Lies: How about the FMV's that sony claimed where actual ingame videos of the PS3 in action? or the 4 HDMI ports that were reduced to 1 on the premium and 0 on the standard? or saying that motion sensing is a gimmick then including it in your own controller? or saying that rumble didnt work with the motion sensing tech, when infact they couldn't use the rumble tech anymore? or saying that they would not use multiple SKU's on their PS3, yet they did, the list goes on and on.

Sony is constantly lying and this is yet another lie they told in order to keep people from buying competing products. Also Ken Katuragi also said there would be 2 Million PS3's available at launch... another lie?

Sony is backpeddling so much, they dont how to go forward.


RE: i guess...
By rushfan2006 on 9/6/2006 12:40:03 PM , Rating: 1
First I didn't mean you said anything with the format wars..I was just adding those comments while posting about the PS3 in a PS3 related thread anyway...I do admit after I read the post I did a horrible job at separating my response to you directly and my little rant there.

Back on topic to your post directly...Its quite obvious you are far more passionate about the PS3 console than I am. To me it makes little difference if it releases today, next year or in a decade. However, I'm hard pressed to believe that they lied. Lying implies INTENTIONAL deceit.


RE: i guess...
By otispunkmeyer on 9/7/2006 5:56:02 AM , Rating: 3
i dont think its been intentional lying. just that one arm doesnt know what the other is doing the PR people are promising this that and the t'other and then when they get back to the office they find that the manufacturing lot have said it cant be done, then the back peddling begins.

that combined with what is very probably denial. they know its going tits up but didnt wanna admit it until it was too late.

so i dont think its intentional lying, its just the business machine really isnt functioning properly


RE: i guess...
By Scorpion on 9/6/2006 12:45:21 PM , Rating: 2
Do you understand the concept between "lying" and "horrible forecasting" or "terrible business planning"?

You're using the wrong language in your arguement, it makes you seem pretty inept at making any point.


RE: i guess...
By gramboh on 9/6/06, Rating: 0
RE: i guess...
By Xavian on 9/6/2006 2:08:26 PM , Rating: 1
yes... using FMV of games and saying they were movies using the ingame engine is 'terrible business planning' and/or 'horrible forcasting', there are more examples but that is a distinct one.

If, after these past few months, you cannot see that sony does lie, then all hope is lost.


"There is a single light of science, and to brighten it anywhere is to brighten it everywhere." -- Isaac Asimov











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