Despite commentary from an analyst at the American Technology Research that Sony would cut the price of its PlayStation Portable in time for the holiday season, those rumors will not hold true. P.J. McNealy had stated that Sony would trim the price of its PSP to $149 to better compete with the Nintendo DS which currently retails for $129.
"Currently we have no plans to cut the price of the PSP at this time," was the company line given by a Sony UK spokesman to GamesIndustry.biz in response. But rather than cut the price of the PSP, it is widely predicted that Sony will instead further trim the price of the venerable PlayStation 2 just in time for Christmas. And despite the fervor surrounding the impending launch of the PS3, the PS2 faithful still have much to look forward to including the upcoming Yakuza.
The Sony PSP has been soundly beaten by the Nintendo DS in the sales race so far this year. For July 2006, Sony was able to move 162,000 units of its PSP compared to 377,000 units for Nintendo’s DS and DS Lite handhelds.