Print 75 comment(s) - last by exdeath.. on Aug 9 at 12:09 PM

Sony gives up on plasma

Sony has announced plans to exit the plasma TV market. The company has been facing increasing pressure in the market and it doesn't own any plasma display panel (PDP) plants to support its business. Sales for Sony PDPs for fiscal year 2005 were down 67% compared to the year before and the company has failed to disclose its targets for the current fiscal year.  Coupled with the enormous amount of backing Sony has committed to LCD, the move to exit the plasma market was almost inevitable.

With PDPs now out of the picture, Sony can now focus its efforts entirely on LCD TV production where it has seen much success. Back in February, DailyTech reported that Sony was number one in global sales for LCD TVs for Q4 2005. To keep up the momentum, Sony and Samsung invested $2 billion USD into the expansion of their jointly owned 7G LCD facility. The investment increased monthly production by 50,000 units per month. Sony is seeing large profit margins for LCD TV panels of 40" and above so the company is focusing on that sector of the market and is preparing for 8G. DigiTimes reports:

In a bid to secure more panels with which to win the large-size TV battle, Sony has signed a contract for the construction of an eighth-generation (8G) TFT-LCD production line through S-LCD, a joint venture with Samsung in July. The new plant is targeted to start production in fall 2007, with a monthly capacity of 50,000 glass substrates.

Earlier this year, Sony had to issue a recall for over 400,000 of its Bravia flat-screen and Grand Wega rear-projection LCD televisions. It was found that affected models wouldn't turn off after prolonged usage.

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RE: LED DLP From Samsung
By Le Québécois on 8/7/2006 5:14:21 PM , Rating: 2
I hope they fixe the rainbow problem with DLP soon because I have yet to find one DLP that doesn't make me crazy after 5 minutes of watching because of that. It's really too bad because those black are really amazing on DLP.

RE: LED DLP From Samsung
By exdeath on 8/7/2006 6:26:04 PM , Rating: 2
*repost for correct person*
Why not check out 3-chip DLP, SXRD, or LCD? They all provide constant color and not the sequential color updating that single chip DLP designs use.

RE: LED DLP From Samsung
By Le Québécois on 8/7/2006 11:31:28 PM , Rating: 2
3-Chip DLP, unless those models have been on the market for less than 6 month I never saw them. As for LCD, that's what I finally got: GrandWega KDFE 42 3LCD (the model which sony had some problem with some batch.) It's perfect. Black level almost as good as the one on the DLP and no rainbow effect. Plus....Best-buy: One of the cheapest HighQuality HDTV on the market.

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