Update: Cadillac ELR Plug-in Hybrid "Sales Fail" Continues, Dealers Offering Up to $19k Off
July 11, 2014 3:34 PM
comment(s) - last by
GM has only sold 390 ELRs so far this year
Many people laughed out loud when General Motors
priced its Cadillac ELR plug-in hybrid car at $75,000
. The laughter grew even louder when GM pitched the ELR as a logical competitor to the
BMW 6-Series Grand Coupe
Well, there was definitely no laughter coming from GM once the
dismal sales numbers for the coupe started rolling in
. Through April 2014, only 241 ELRs were sold. Through June 2014, that number had only risen to 390 vehicles. GM was so desperate to move the vehicles that it offered $5,000 in incentives (per vehicle) just to get people to test drive the car along with $3,000 in incentives for buyers and lessees.
Today, we’re hearing about even more bad news for GM with regards to the ELR — or good news if you’re still in the market to purchase one.
is reporting that one Cadillac dealership in Maryland is offering up to $13,600 in discounts on the ELRs just to get them off the lot.
Likewise, dealerships in Austin, Texas and Bradenton, Florida are offering up to $12,000 off the vehicle. Also keep in mind that the a $7,500 federal tax credit is still in effect (if you qualify) in addition to various state credits/rebates that are available. Combine the $7,500 federal tax credit with the $13,600 discount from the Maryland dealership, and you’re looking at over a $20,000 price cut on a vehicle that hasn’t even been on the market for a full year yet.
As some of our commenters have pointed out, $55,000 is probably still too much to pay in their minds for what is
essentially rebodied Chevrolet Volt
with a plush interior.
While GM is still struggling to find buyers for its ELR, Tesla Motors is having no trouble selling its $69,000+ Model S electric sedan. For Q1 2014,
Tesla sold 6,457 Model S sedans
and is expecting global deliveries of 35,000 vehicles for all of 2014.
Updated 7/11/2014 @ 3:34PM
Cadillac dealership in Ellicot City, MD
is actually offering up to $18,985 off new ELRs, which is actually quite... shocking.
This article is over a month old, voting and posting comments is disabled
RE: Really they are not selling, gee what a suprise. ^_^
7/11/2014 11:39:44 AM
SUVs are light duty trucks, not cars.
If even a few percent of luxury car buyers thought "fuel economy is considered performance", the aforementioned brands would have provided such a car ages ago.
There clearly are rich people who care about fuel economy, but they'll only sacrifice a tiny amount of performance for it.
"Well, we didn't have anyone in line that got shot waiting for our system." -- Nintendo of America Vice President Perrin Kaplan
Cadillac’s $75k ELR Hybrid Gets Off to Dreadful Start, Dealers Sitting on 2-year Inventory
May 16, 2014, 4:16 PM
Tesla on Track with Model S Sales, Receives Interest from CA on Gigafactory Location
May 8, 2014, 9:42 AM
GM Could Release New EV, Updated Chevrolet Volt in 2016
December 16, 2013, 11:30 AM
GM Compares Cadillac ELR's Pricing to BMW 6-Series Grand Coupe's
November 29, 2013, 3:10 PM
Cadillac ELR Plug-in Hybrid Luxury Coupe Priced from $75,000
October 11, 2013, 12:59 PM
Quick Note: GM Teases Next Generation Chevrolet Volt
November 20, 2014, 3:26 PM
Audi is Latest to Step Into the Hydrogen Game, Delivers A7 Sportback h-tron quattro
November 19, 2014, 1:41 PM
Toyota’s Mirai Hydrogen Fuel Cell Vehicle Priced from $57,500 in the U.S.
November 18, 2014, 10:23 AM
Honda Still Pushing Hydrogen, Introduces FCV Fuel Cell Concept
November 17, 2014, 8:27 AM
Ford Enlists Wind Energy Corp. to Provide Wind, Solar Energy to Four U.S. Dealerships
November 10, 2014, 10:58 AM
AutoNation CEO Calls Slams Michigan’s “Anti-Tesla Bill”, Chides Elon Musk
November 7, 2014, 6:52 PM
Most Popular Articles
Wal-Mart: Miss Thanksgiving, Get Xbox One + Master Chief Collection for $299
November 17, 2014, 9:40 PM
Austrian Pilots Call Surface 3 Pro Flight Bag a "Dream Come True"
November 14, 2014, 2:00 PM
Nokia Explores Two Paths Back to the Smartphone Market
November 14, 2014, 9:05 PM
U.S. Marshals Using Fake, Airplane-based Cell Towers to Scan Cell Phones of Americans
November 14, 2014, 9:05 AM
It's Official: Twitter is Profitable "Junk"
November 16, 2014, 10:45 PM
Latest Blog Posts
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information