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Print 16 comment(s) - last by danjw1.. on Jun 24 at 1:20 PM

Sprint offers a 30-day free trial of its network

It seems as though T-Mobile has a knack for getting competitors to latch onto its every move in the wireless market. Last week, T-Mobile CEO John Legere unveiled the carrier's seven-day "Test Drive" that allows folks to try out the T-Mobile 4G LTE network with a borrowed Apple iPhone 5S
 
Today, Sprint is offering up an initiative of its own with a "30 Day Risk-Free Trial." Unlike T-Mobile's offer, Sprint will allow customers to purchase any smartphone offered on its network and use it for up to 30 days. If the customer is not satisfied with his or her results on Sprint's network, the company will "refund the cost of their device and waive all service and activation charges."
 
“We believe customers will be delighted with the Sprint retail experience, our customer service, and the performance of America’s newest network,” said Sprint CEO Dan Hesse, “so we’re guaranteeing it.”
 
Sprint’s latest offer starts June 27.
 
It didn't take long for John Legere to hop on Twitter and attack Sprint's "copycat" antics, with the exec posting:

 
Even after causing a bit of a controversy last week during his Uncarrier press conference, it seems that Legere is unwilling to fully tame his brash personality. 

Sources: Sprint [1], [2]



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I'm worried
By quiksilvr on 6/23/2014 6:41:01 PM , Rating: 2
It's no secret that Softbank is eyeing T-Mobile. What is concerning me is that if that actually happens, John Legere's rather outlandish attitude could cost him his position, which means that Sprint may be taking in the reigns they do not deserve.

However, T-Mobile's marketing has been quite aggressive and making any changes to the plans would be ill-advised and a PR disaster.

So in short, fingers crossed.




RE: I'm worried
By Brandon Hill (blog) on 6/23/2014 7:24:39 PM , Rating: 4
I think Legere is a breath of fresh air in the corporate world. Everyone is worried about being PC, Legere just doesn't care and says what's on his mind.


RE: I'm worried
By Samus on 6/24/2014 4:29:00 AM , Rating: 2
Not quite so Brandon. Legere reminds me a lot of Thorsten Heins and we all know how fate took care of him and his company. Insulting your competition just looks like bad sportsmanship in tightly integrated the communications market. Whether Legere wants to admit it or not, without Sprint, they wouldn't have survived even this long. Just years ago T-Mobile was almost shuttered and thanks to Sprints systematic failure after failure, T-Mobile gobbled up more than half of the subscribers that left Sprint (because those subscribers were likely budget-minded and went to the "next" cheapest place.


RE: I'm worried
By quiksilvr on 6/24/2014 8:58:56 AM , Rating: 2
Saying whats on your mind is all well in good, but you don't insult the mindset of the company that's going to be your potential partner against the duopoly.


RE: I'm worried
By DanNeely on 6/23/2014 7:52:43 PM , Rating: 2
Most of the rumors I've seen say that Softbank would be keeping Legere to run the combined company and giving Hesse the golden parachute.


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