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ATI's Street News Flash
Easy, tiger

ATI just released the July Street News Flash, which was published in response to the recent news of an AMD takeover.  There are just too many good quotes in this one, so we thought we'd just quote the whole news flash in its entirety:
On ATI's Intel License: There is no truth to the rumor that Intel has pulled ATI's chipset license. We continue to ship Intel chipsets under license.

On AMD's commitment to GPUs: The merger with AMD reinforces ATI's position as the world's best GPU supplier. AMD is absolutely committed to maintaining and extending that leadership. The merger gives access to AMD technologies and resources - for example, custom memory design - which will raise performance and reduce costs, further increasing ATI's competitiveness. Also, AMD has been extraordinarily effective in the channel, and access to their know-how, experience, and network, will be a powerful plus for ATI.

On Intel platforms: AMD acquired ATI so it could be the world's number one graphics processor supplier. AMD is absolutely committed to supporting graphics on Intel platforms. Hector Ruiz, AMD's CEO, made this completely clear on the conference call that announced the merger. He stated that AMD wanted to increase choice in the market, and that included ATI graphics on an Intel platform.

On the gift to Nvidia: Nvidia has seen the writing on the wall, and doesn't like what it's saying. The PC market is a tough place to be without any friends. ATI now has all the resources of AMD behind it, and will be producing faster, more compact GPUs and reaching the channel more effectively than ever before. Nvidia's words are bravado, designed to confuse the market while the company tries to find a way to compete now that it's standing alone.

Of course, we also reported that the ATI-Intel cross-license agreement was still in place yesterday.

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nVidia > ATi
By L33tMasta on 7/26/06, Rating: 0
RE: nVidia > ATi
By epsilonparadox on 7/26/2006 5:33:06 PM , Rating: 1
And when the 900000000000000000000000000000 series comes out, nVidia will rule the world and even intel will be afraid.

RE: nVidia > ATi
By Jkm3141 on 7/26/06, Rating: 0
RE: nVidia > ATi
By Tsuwamono on 7/26/06, Rating: 0
RE: nVidia > ATi
By Samus on 7/27/2006 1:40:47 AM , Rating: 4
Yea, because high end graphics win you the marketplace, right?

::looks at ATI's marketshare::

Ohh, thats strange, ATI has nearly double the marketshare of nVidia. I guess you guys are business majors and own big tech companies, right?

Stop being idiots, these companies know more than you could ever imagine about success, they know what they're doing when 5 billion dollars are at stake.

RE: nVidia > ATi
By sutyi on 7/27/2006 9:09:51 AM , Rating: 2
Yepp counting the whole integrated market in their market share (IGP, Mobile & Handheld.). Besides these markets ATi has smaller marketshare of standalone desktop graphics.

RE: nVidia > ATi
By Homerboy on 7/26/06, Rating: 0
RE: nVidia > ATi
By mindless1 on 7/30/2006 2:33:02 AM , Rating: 1
Absolutely, nVidia is still dominant. We have reached an era where the hardware is fast enough, that only through extreme budgets do we even buy today's high-end hardware.

So the hardware is sufficient from either camp, but drivers? ATI still stinks in that department. CCC? Please, I don't like feeling bloated and my PC doesn't either.

So in all fairness, we can have a logical, not fanboistic reason to pick the better company for "most" graphics needs. Maybe your need is filled by ATI, or maybe not.

RE: nVidia > ATi
By Goty on 7/26/06, Rating: 0
RE: nVidia > ATi
By mendocinosummit on 7/26/06, Rating: 0
RE: nVidia > ATi
By PT2006 on 7/26/2006 5:50:00 PM , Rating: 5
The button at the top says "threshold," change it to -1

RE: nVidia > ATi
By mendocinosummit on 7/26/06, Rating: 0
RE: nVidia > ATi
By johnsonx on 7/26/2006 6:04:33 PM , Rating: 4
yeah, but the damned setting doesn't stick. I have to reset it to -1 every session.

RE: nVidia > ATi
By PrinceGaz on 7/27/2006 8:07:41 AM , Rating: 2
It sticks for the comments to AT articles but not DT news-items.

Maybe someone at DT can see what is different and fix it.

RE: nVidia > ATi
By L33tMasta on 7/26/06, Rating: -1
RE: nVidia > ATi
By Goty on 7/26/2006 7:44:33 PM , Rating: 5
For those of you that don't know, this is, again, a great example of a fanboy comment.

The 7950GX2 is a dual-card soltuion (two chips, two PCBs, two cards), hence the X1950 is not meant to compete with it in any way (either in price or performance, it's in an entirely different bracket). Also, if you think that they would be able to develop even a refresh to a GPU and get it out the door in the few months that the GX2 has been around, you're out of your mind.

And again with the 8000 series comment. Until you can show me actual numbers from BOTH companies and show me definitively that nVidia is absolutely dominating ATI, you don't have a leg to stand on with that comment.

and so the circle turns....
By UsernameX on 7/26/06, Rating: 0
MEANWHILE, behind the smoke and mirrors...
By shecknoscopy on 7/26/06, Rating: -1
RE: MEANWHILE, behind the smoke and mirrors...
By cocoviper on 7/26/2006 8:25:42 PM , Rating: 2
AMD has already stated that there will not be any significant firings as a result of the merger.

Plus considering Intel just laidoff 1,000 people while AMD reabsorbed most of its closed down Geode division (giving 75 of the people other jobs if they wanted them, and letting the other 75 go), I don't think I would expect hardly anyone to lose their job over this. AMD hasn't done the large layoff thing since Ruiz has been CEO...its just not their thing.

RE: MEANWHILE, behind the smoke and mirrors...
By TomZ on 7/26/2006 8:49:51 PM , Rating: 2
Geez, lighten up - the OP was just making a joke!

By Dfere on 7/27/2006 8:09:37 AM , Rating: 2
Oops.. I said chipset didn't I... Duhh... Chip or CPU. Damnitalll anyways...............(I got heated, I admit)

RE: MEANWHILE, behind the smoke and mirrors...
By shecknoscopy on 7/27/2006 11:38:46 AM , Rating: 1
Geez, lighten up - the OP was just making a joke!

Yeah, and apparently, I got voted out for it! Did my comment cut too close to home, people? Or are you all just a little nearvous because all of this AMD-absorbs-ATI/what-will-nVidia-do hooplah is really just hiding your greatest fears of all: AN S3 CHROME CONTROL OF THE GRAPHICS MARKET! MUAHAHAHAHAH!! 20 FPS FOR EVERONE!!! *

Man, that's the last time I try and bring a little humor to THIS bunch of robots. Well, at least the last time, today.


*-with AA turned off. Lawdy lawdy, don't turn AA on.

Oh, and is "The OP" a reference to something, or is that my new nickname? If it's the latter, I totally dig it. Step aside, folks. Make way for da' O.P.

By PunaProgrammer chris on 7/29/2006 6:23:26 AM , Rating: 2
OP = original poster (i.e. the first poster of the thread).

By Dfere on 7/27/2006 8:07:31 AM , Rating: 3
"Not their thing?" You kidding me or what? AMD has grown over the years, while nipping at Intel's heels, and finally becoming a true player. Companies don't downsize while growing.

Go ahead and rate me down for this, but how does anyone decide one company is morally "good" for not firing employees because it does not need to, and another because it is stagnating (although this could be very well temporary)?

This is worse than fanboyism, this is a pipe dream that some companies are more morally superior than others. How can a legal entity, based on paper, be morally superior?

And if you are saying Ruiz is morally superior to whats his name at Intel? What if AMD had had 85% of chipset sales and years later had 60%, would Ruiz take a paycut? The only way anyone could evaluate Ruiz's ethics would be find out his salary and annual review (if he had one) and interview his family and friends so we could see how he treats his employees. Anybody got that handy?

By peldor on 7/28/2006 10:41:41 AM , Rating: 2
Of course there won't be significant firings.

Anyone you fire is by definition insignificant!

By Drexial on 7/27/2006 4:04:17 AM , Rating: 2
ATi doesnt have any manufacturing employees. they have other plants make their chips for them. its doesnt mean that people at these fabs wont get fired because what im sure is their biggest buyer is pulling out to be manufactured at the AMD fabs. but ATi wont really be firing too many people because of the merger, directly anyway. if they do start laying of R&D people from ATi, AMD really is retarded and i feel bad for ATi. cause ATi's development could help allot with AMDs processor architecture. from what i read in a previous article, they seemed to have worked closely with Intel on the core 2 project. but we will see where this goes.

For a really good article on the matter read this, its a unbiased view form all angles

By Merglet on 8/2/2006 11:48:24 AM , Rating: 2
The Zamboni was invented by an American, and the company that makes them is American, Dumbass. Sheesh.

That was the most uneducated attempt at a Canadian joke I've ever seen.

RE: and so the circle turns....
By daddypop on 7/28/2006 10:10:13 AM , Rating: 2
you people get so worked up over nothing. Seagate owns Maxtor (for about a year) and what has happened with that? NOTHING!!! You will not see anything from this AMD-ATI thing for at least 1 1/2 years, most likely 2. Im an ATi fan all the way but i definately think NVIDIA has the upper hand.

Who really knows?
By othercents on 7/26/2006 5:55:21 PM , Rating: 3
I hate putting down fact because now that my time machine broke I can't figure out which Video card is going to be better next year. However here is some facts that everyone should know:

1) ATI and Nvidia's next generation GPU designs are already engineered. ATI isn't going to change their next generation GPU at this late in the game. Both of these GPUs should be on the market before the end of the year, so forget about anything major happening for one and possibly two cycles (12 months).

2) ATI just fast forwarded their processing power on their GPU by joining with AMD. What does this really mean?? Well depends if ATI can utilize some of the CPU know how in their GPUs. Intel hasn't been able too. The only thing this buys ATI is the ability to shrink their GPUs down to 65nm quicker than Nvidia. Is this going to help them perform faster? Maybe, but it should help with the heat problems ATI has.

3) Nvidia is still a kick @ss company. They have been through worse and they have done well for themselves. They will find their nitch and make it work. If they don't then they will fail. What does this mean? Well they will need to work on new inovations.

4) Lastly people need to know how to win. ATI doesn't win because they are with AMD. Both companies could go under and we could see Intel be king over everything. The point is it is all about the customers. The products have to be priced well and perform well. If they do, I don't care who's name is on it. I will buy whatever is the best.


RE: Who really knows?
By cgrecu77 on 7/26/2006 7:24:23 PM , Rating: 2
Well depends if ATI can utilize some of the CPU know how in their GPUs. Intel hasn't been able too

AMDATI has BOTH cpu and gpu knowledge, intel only has cpu. To even think that Intel couldn't develop a decent discrete video card is also not realistic, Intel could do ANYTHING, given the resources it has, it's just that it doesn't make sense for them to expand there because the margins are too low compared with their core business.

While the main goal for AMD is to become an integrated solution provider like Intel, it's impossible for future ATI products to have no benefit from AMD technology (if only for the advanced manufacturing process). Nvidia and ATI were neck-to-neck for the last 3-4 years, but it's conceivable that the balance could shift dramatically in the future. And the big problem for NVidia is that they CANNOT merge with Intel even if they would want to, unless their market share crashes dramatically and even then is questionable. They would have a better chance of merging with AMD, but now I would say it's out of the question as well ... So the future is quite bleak for nvidia UNLESS, and it's a big unless, AMD goes bankrupt within the next 5 years. I'm not sure if that's possible though, they have way too much manufacturing power and know-how for that to happen (and their debt level is not that high). This year there will probably be mostly downsides from this merger, but starting next year we should be able to see the benefits (like a Radeon 12 or Radeon 13 built on a .45 process).

RE: Who really knows?
By Lonearchon on 7/26/2006 11:46:46 PM , Rating: 2
Well Intel has the largest share of the pie for graphics with it intgrated gpus over half i think so they have experence with GPUs they just don't find a need yet. ATi can use many things from amd besides die shrinks like custom dies for gpus, on chip cache like cpus have, Hypertransport for a GPU maybe even a socketed GPU

RE: Who really knows?
By Calin on 7/27/2006 3:50:29 AM , Rating: 2
Intel had a graphic chipset for AGP cards - the 740 I think. It was not bad (but it was not at all competing with ATI and NVidia at top end - I think those times had a happy competition in graphic cards, with 3DFx/STB, Intel (just i740), and Kyro/Kyro2

RE: Who really knows?
By BenSkywalker on 7/27/2006 2:51:49 PM , Rating: 1
The i740 launched facing the Riva128 and RagePro from nV and ATi respectively, it actually whipped both of those. It didn't, however, come close to running with SLId Voodoo2s.

RE: Who really knows?
By killerroach on 7/27/2006 12:33:53 AM , Rating: 2
The one thing that Intel has, regardless of knowhow, is a shedload of money. If they were intent on entering the GPU market full-force, Intel has the financial resources that they could pour into the necessary R&D to make themselves a very competitive, if not dominant, player in that space.

So, why don't they? Simple... margins. The profit margins on a GPU are typically atrocious at best and non-existent at worst, and it wouldn't make financial sense for Intel to throw that much money into a division where it would take them forever to make said money back. Just because you have the ability to compete in a particular market doesn't mean you necessarily should, and that seems to be the route Intel is taking with the GPU business (which is odd, since they seem to stick their hand into practically every other semiconductor cookie jar at any level they want).

RE: Who really knows?
By Drexial on 7/27/2006 1:21:25 PM , Rating: 2
1) absolutely right

2)i think this will work in reverse, because of the way that ATi designed their current GPU's they are damn close to just being powerful CPU's AMD doesnt have much to bring to the table right now cause they arent doing any overhauls to their cores. just adding in features. they are stuck where Intel was for the P4's, bruit forcing more power out of them.

3) Compared to ATi nVidea is an equal level GPU company. they arnt any better or worse at makign a good product, but they are much better at marketing. same with intel.

4)ATi up until this merger was more with Intel than AMD. nVidea has almost exclusively been developing with AMD and refused to give into Intel. thats why this merger surprises me so much. cause ATi was working so closely with Intel right up to the day they announced the merger was official.

nVidea has refused to help Intel develop the universal dual card chipset. even though nVidea has worked with other companies on similar solutions. if nVidea and Intel team up their marketing skills, AMD and ATi would be wiped off the face of the planet. cause as it stands now, not only does Intel market better, they also have a superior performing chip coming out.

Only time will tell

Caution - watch out for ignorant fanboys
By tonjohn on 7/26/2006 7:02:54 PM , Rating: 2
Wow - lots of fanboys lurking in these woods.

You all do realize that many of the 7900 series GPUs are flawed and having issues turning many former nVidia fans to the other team.

And I'm not exactly sure why you all think the G80 will be this super l337 GPU that will kill the r600. The r600 is the first ever PC GPU with a fully unified shader pipeline. Theoretically, it will be faster no matter what. However, realworld performance could be quite different than theoretical performance.

So stop with the stupid fanboy comments and quit speculating. We have no idea how powerful nVidia's G80 will be nor how powerful ATi's r600 will be and we definetly have no clue in the world which will be the fastest GPU or, more importantly, which will be the best bang for the buck

Actually, ATi had to make the X1950 to combat nVidias superior 7950GX2. There is no fanboyisms here. Just pure fact. the 8000 series will blow ATi and AMD out of the water.

Not quite true. The x1950 was created to not only increase performance but to decrease the size of the GPU and it's power consumption and heat as well as to increase manufacturing capacity which will reduce costs and allow them to fulfill orders.

RE: Caution - watch out for ignorant fanboys
By LordTerrin on 7/26/2006 9:04:46 PM , Rating: 2
bullcrap dude... The 7800 series is what turned many ATI fans back to Nvidia! I used ATI for quite some time until this new series came out. The performance per dollar ratio is higher, in my opinion, on the midrange nvidia cards than on the midrange ATI cards. I am not a fanboy of either, but what you are saying is just plain false.

By Locutus465 on 7/27/2006 12:05:22 AM , Rating: 2
Both companies have good products... I've used ATI for qutie some time, currently I'm using nVidia because my motherboard is nVidia SLI compatible, and nVidia had the best mid-range performance at the time. The x1900 when it came out was the best signle GPU performer out there, and it seemed to be the best in SLI/X-Fire... In short, ATI and nVidia are fairly evenly matched in tech at this point. Just like AMD/Intel are... At one point one company might leap frog the other, but in the end they usually seem to even out. end of story.

By tonjohn on 7/27/2006 1:15:49 AM , Rating: 2
bullcrap dude... The 7800 series is what turned many ATI fans back to Nvidia!

I agree with what you say about the 7800 (and that movement even began back with the 6x00 series of cards) but I am speaking of the 7900 series and their extremely high rate of failures.

Who wants to purchase an expensive video card that has a fairly high chance of going bad? Not many people that I know of.

The performance per dollar ratio is higher, in my opinion, on the midrange nvidia cards than on the midrange ATI cards.

The 6600GT was one of the best cards for the price in the history of video cards. nVidia has continued to be very successful with their midrange cards. However, ATi's x1800GTO is the best card in it's range for the price. Bascially, nVidia and ATi are neck-and-neck. You can't go wrong by getting a card from either company (however, I would personally reccomend avoiding the 7900 series).

Like you, I am not a fanboy. If you come to the forums you will see that I advise people to get the best thing that they can afford regardless of who makes it. Sometimes that is nVidia, other times that is ATi.

RE: Caution - watch out for ignorant fanboys
By jabber on 7/27/2006 7:47:48 AM , Rating: 2
"The 7800 series is what turned many ATI fans back to Nvidia!"

The 7800 series was purely a stop gap range. I'd have been pretty annoyed if I'd bought a 7800GTX and just a few weeks later the cheaper, better performing 7900 series came out.

Luckily I waited.

It will be interesting to see what Intel does with its PowerVR license. This current trend of brute force graphics power a tthe expense of power and heat has to come to an end soon. Ween need a clever, more sophisticated approach. Tile rendering could be the answer. I reckon a PowerVR based card with the power of say a 6600GT could be pretty impressive.

RE: Caution - watch out for ignorant fanboys
By mino on 7/27/2006 4:30:42 PM , Rating: 2
He meant 7800GT's. At its time the X850 had pretty hard time to cope with it.
GTX was stop-gap, but AFAIK the manufacturing gave them the possibility to maky more money so the did it. GTX was not planned initially. At least not at those sky-high cloks.

By mino on 7/27/2006 4:34:56 PM , Rating: 2
by 7800GT I meant 7800GTX 256M
by 7800GTX I meant 7800GTX 512M

This happens when a company uses such a stupid naming scheme. (Core Duo vs. Core march. vs Core 2 anyone ;-) )

HT on the GPU?
By Etsp on 7/26/2006 8:51:35 PM , Rating: 2
Who wants to bet that in future GPU's Ati (or is it Amd since they are merging....) is going to use an HT link between the GPU and Graphics memory? I can see that as a possible advantage

RE: HT on the GPU?
By pnyffeler on 7/26/2006 9:18:21 PM , Rating: 2
I mentioned this on another page, but the big advantage could probably be in memory. With Vista removing the 4GB limit and managing the GPU like the CPU, you could stuff a bunch of fast RAM onto the HT bus, and the OS could allocate memory where it's needed. Think about all of the time your GPU memory sits unused when you aren't running games.

Mmm...8 GB of GDDR4 in my system. Can't wait to have some money.

RE: HT on the GPU?
By Etsp on 7/26/2006 10:10:39 PM , Rating: 3
Oh, I hadn't even thought of an HT link between the GPU and the rest of the system, that's something that may be even more worth hoping for than an HT link between the GPU and the GDDR

RE: HT on the GPU?
By mino on 7/27/2006 4:39:18 PM , Rating: 2
Yeah, HT instead of PCIe makes sense. howerver that rant on HT between GPU and GDDR ??? What are you smoking ?

Intel platform licence?
By Cosmic_Horror on 7/26/2006 6:40:21 PM , Rating: 2
Does this mean AMD now owns the licence that ATI has with intel to produce chipsets for Intel chips?

RE: Intel platform licence?
By ksherman on 7/26/2006 7:08:15 PM , Rating: 2
wow, wouldnt that be a mind blower if AMD was then producing the best performing Chipset for the Intel Platform...

What i mean by "best performing" is that ATI has been making wonderful strides in the quality of their chipsets. There is a really good chance that my next mainboard may be based off of an ATI chipset. I say this becuase the ATI based mobos have been coming in at very reasonable prices, some times lower than nVidias solutions, and has been giveing great perfromance/features on top of that. I have been using nVidia chips and video cards for a while, so this is not some partisan bias.

I just would love to see the irony of AMD producing one heck of a chipset for Intel based systems... It seems to me that Intel enthusiast level boards also come with one heck of a price take, seemingly a lot higher price than a top-o-the-line nVidia board.

Well, im just ranting now, back to life, and drooling over that sex piece of silicon, ie the Core 2 Duo E6400 :-D

RE: Intel platform licence?
By TomZ on 7/26/2006 8:50:52 PM , Rating: 2
Do you think the ATI chipsets are better than the Intel chipsets like the 965 and 975?

RE: Intel platform licence?
By Tyler 86 on 7/27/2006 1:39:59 AM , Rating: 2
ATi's Intel chipsets are worse or about even, or even a generation behind. IGP wise; ATi.

They do make great chipsets though, the X3200 for AMD chipsets is quite a marvel. Typicly paired with a ULi southbridge, though, which is now owned by nVidia...

Though I'd wager the VIA Intel chipsets are on par... IGP wise, Via vs Intel; Intel.

ATi has the potential to put out some great Intel Chipsets... or had should it be revoked...

How about we wait and see?
By FITCamaro on 7/26/2006 7:50:45 PM , Rating: 5
Unless one of you has invented a time machine, can everyone just sit back and enjoy the now? You've got sub $150 dual core processors, Core 2 Duo coming out, $350 X1900XTs and even cheaper 7900GTs, plus two new video game consoles coming out this fall (granted one is going to be so high priced only rich people and whiny kids with dumb parents will be able to afford one).

I'm excited about the merger. It has great possibilities. But it also has potential for problems if Intel or Nvidia go crying about it. But none of us know what is going to happen so theres no point in arguing about it.

RE: How about we wait and see?
By killerroach on 7/27/2006 8:01:50 AM , Rating: 2
Agreed, both the AMD/ATI merger and the release of Core 2 Duo seem to have, to quote Admiral Yamamoto during World War II, "awakened a sleeping giant and filled them with a terrible resolve." Granted, the only sort of war being provoked in this case is a price war, but a price war also has the advantage of being the one type of war that people of all political stripes love to see happen.

By ceefka on 7/27/2006 7:42:36 AM , Rating: 2
Somebody already suggested this. Any chance of a merger like this?

There is still room for NVIDIA cards or even onboard GPUs with AMD and Intel CPUs. So far AMD and NVIDIA have been a good combination.

By Goty on 7/27/2006 11:08:20 AM , Rating: 2

nVidia makes video cards, chipsets, and some other assorted media and mobile hardware. Via makes chipsets and nano-ITX systems, along with a few other small projects. There's really not an area where either company has a big presence in that the other company would benefit from getting into. AMD and ATI started this merger because both companies needed something the other had.

By Randalllind on 7/27/2006 11:20:31 AM , Rating: 1
Via sucks as far as chips goes their cpu's are just strong enough to power up linux. Wal-mart linux machines are running on VIA.

Anyway a true gamer I am not but I do like Simcity 4 etc no one has explain how AMD+ATI combo cpu/gpu will work. Most video cards now have 256mb and some have even started shipping 512mb.

So let say some one has a 2gb system do you have to allocated 256mb in bios for video? Also this sound like it will suck for a true gramer robbing Paul to pay Peter you set video card for 256 then you lose that for the over all system.

So wtf wants this?

By mino on 7/27/2006 4:44:02 PM , Rating: 2
VIA has huge problems with IP - Intel cut them of from many of their markets by not renewing thei GTL bus licence.
Thi was clearly cut-throat type of tactics Intel used. GTL is slow and old, has no value for intel. The only possible to do so is to hurt VIA

ATi Sounds Like a Brat
By dev0lution on 7/27/2006 1:41:08 AM , Rating: 2
I wonder who put out that quote since AMD's been playing nice-nice since the announcement. Ironic that everyone's saying how AMD/ATI will play nice with everyone. Doesn't sound like it from this piece. If I'm Nvidia I'm thinking "AMD better reign in their cocky little brother or I'll take my platforms over to Intel to see how they do with development".

I fail to see how this comment should give us all faith that the merger will bring great innovations to the market. Someone needs to get a spanking for speaking out of turn amongst adults.

RE: ATi Sounds Like a Brat
By poohbear on 7/27/2006 5:24:28 AM , Rating: 2
cocky lil brother? dude, this is the business world, not a highschool playground. decisions like "take my stuff to intel" would'nt be based on ego, it'd be based on profit. this entire thread is littered w/ the perceptions of teenage gamers & their "deep" perspective in to the business world.

RE: ATi Sounds Like a Brat
By Merglet on 8/2/2006 12:02:14 PM , Rating: 2
this entire thread is littered w/ the perceptions of teenage gamers & their "deep" perspective in to the business world.

So damn true. And the original remark was funny because Nvidia made *exactly* the same kind of statement-- "ATI has admitted defeat"

It's called spin youngans, and 99% of it is crap. Those of you who are fanboys of either company will learn that once you move out of your parents' home :P

Oh! Really!
By SunAngel on 7/26/2006 5:44:33 PM , Rating: 1
Nvidia has seen the writing on the wall

I sure would like to know whose being quoted in that passage and the link to the article. Can I have that please? Please tell me whose saying that!

RE: Oh! Really!
By KristopherKubicki on 7/26/2006 5:47:41 PM , Rating: 4
Check the fourth paragraph of this article:

The "official" NVIDIA stance is essentially a deviation of that quote.

G80 vs R600
By AggressorPrime on 7/26/2006 6:12:07 PM , Rating: 2
Nothing is going to change about the G80 or the R600. We know the R600 is 65nm with 64 unified pipelines and the G80 is 90nm with 32:16 pixel:vertex pipelines. A single G80 will perform worse than a single R600 assuming nVidia does not act on dual cores with the G80. That does not mean the G80 is worse than the R600. In overall performance, as long as nVidia has Quad SLI and ATI doesn't have Quad Crossfire, nVidia has the best performer solution. And if nVidia keeps their GX2s in 5the $500-$600 price range as they do now, their Quad SLI solution will be within reasonable budget spending.

it's on
By Havocgm on 7/26/2006 7:15:36 PM , Rating: 2
That's it ATI, THROW DOWN!

By Eric2203 on 7/26/2006 8:07:16 PM , Rating: 2
Yawn, it'll take a while for this merger to have any effects. It won't affect the next-gen GPUs.

At this point in time, NV leads the market, ATI has more powerful chips (comparing equivalent products), ATI GPUS use A LOT more power, and ATI's GPU has a huge footprint compared to NV.

Which means they both need a kickass solution (faster for NV, smaller with less power for ATI) in the months to come, and these next-gen GPUs have already been designed. This merger will not affect them.

Now does that reconcile everyone ? Let's move on...

By Soviet Robot on 7/26/2006 11:13:55 PM , Rating: 2
I still have faith in AMD+nVidia.

By s12033722 on 7/27/2006 11:58:57 AM , Rating: 2
1. ATI will not be using AMD fabs. Not only have they stated that, but it should be obvious considering that AMD has been having a hard time meeting the demand it already has. There is no spare fab capacity on high-end processes just waiting around for ATI to use.

2. ATI and AMD have vastly different chip design methods. AMD does full-custom ASIC development. Every transistor is placed for maximum efficiency and speed. This gives excellent results, but is very time consuming. ATI uses standard cell ASIC development, as does Nvidia, because their time to market requires it. Standard cell design involves placing large functional blocks, each of which contain many transistors. Do you remember the "library issue" that delayed R520 so much? It was a problem in the standard cell library they were using. These differing methods mean that while ATI will get some benefit from AMD manufacturing knowledge, that crossover will be minimal.

3. The primary benefit ATI and AMD will eventually gain on the GPU side will be the placement of the GPU on the processor bus using Torrenza. A fast, low latency path straight to the CPU will allow a huge increase in performance. No longer will the GPU have to talk through PCI-E to the northbridge, and then from the northbridge to the CPU, then back again. It's a huge advantage.

4. AMD will also benefit from being able to develop core logic internally. This will finally put them on level ground when developing a corporate platform. Intel supplies the CPU, chipset, graphics, and network adapter for their platform. AMD had to go to Nvidia for theirs, and that doesn't look as attractive from the outside.

By Markentoth on 7/27/2006 2:20:56 PM , Rating: 2
AMD hasn't done the large layoff thing since Ruiz has been CEO...its just not their thing.

This is not true. Jerry Sanders never laid anybody off during his 30+ year reign.

Hector Ruiz laid off 15% of the company in November of 2002 -- over 1,000 employees worldwide.

THAT was their statement??
By mindless1 on 7/30/2006 2:40:46 AM , Rating: 2
That statement from ATI looks like it was written by a young 20-something spinster, not the kind of thing they'd put out in the industry except with a generic attitude of disrespectful subjectivism.

This isn't a knock against ATI either, they deserve better PR people than the one who thought this up. Couldn't we have just been given a bit more detail about the merger and how it effects ATI customers? I don't mean I want that info here, now, rather it would be the relevant disclosure instead of what they're spinning.

As predicted
By Trisped on 7/31/2006 1:40:38 PM , Rating: 2
That's funny, every point there was just as I predicted last week. To bad everyone is playing the NVIDIA game of hate, misleading, and trash talk.

By epsilonparadox on 7/26/06, Rating: 0
By plonk420 on 7/26/06, Rating: 0
The Biggest Fanboys are
By PitbulI on 7/26/06, Rating: 0
"I modded down, down, down, and the flames went higher." -- Sven Olsen
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