Sony Announces Mid-range Xperia T3 Smartphone with 5.3" 720p Display
June 3, 2014 6:50 AM
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The Xperia T3 features a stainless steel frame with a "mirrored" finish
With companies like
taking up the bulk of the attention when it comes to smartphones, it’s easy to forget that
Sony makes some high-quality devices running Google’s dominant Android operating system
Today, Sony is looking to add a bit of a “premium” feel to the mid-range smartphone market with the introduction of the Xperia T3, which Sony claims is the “world’s slimmest” 5.3” smartphone at just 7 mm thick. The 5.2-ounce Xperia T3 is wrapped in a stainless steel frame that Sony says, “‘mirrors’ the world around you.”
Given it’s positioning in Sony’s smartphone lineup, the Xperia T3 comes with a 1.4GHz Qualcomm Snapdragon processor, 720p TRILUMINOS display (277 PPI), and an 8MP Exmor RS rear camera. A 2,500 mAh battery feeds the smartphone, which Sony says is good for 688 hours of standby, 8 hours of video playback, and nearly 13 hours of talk time.
The Xperia T3 will be available in white, black, and purple when it launches next month.
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RE: C'mon Sony!
6/3/2014 9:53:11 PM
Sony isn't focusing on the US market because
1) the market is too saturated, and
2) it's essentially a two-horse race, between Samsung and Apple - if you're not one of those two companies, you're competing for tiny slices of the market.
RE: C'mon Sony!
6/4/2014 9:03:15 AM
I am glad most companies don't think like you. If they did, we would have a small monopoly in every single market. "OK they are already huge so dont try" isnt how business works. Look at LG, they had the same issue. 2012 and 2013 saw them cracking it open and making solid gains. With the public raction to the G3 I am betting 2014 is a bit better. If they keep pushing and releasing good product people see it and want it. If no-one sees it, no-one wants it.
Anyhow, back to point. Sony as a company was just too huge and broken. They cant react well and dont make good choices. They announced they lost another 1billion last quarter. Sony has an entirely different set of issues with profitability.
RE: C'mon Sony!
6/6/2014 10:20:39 AM
Worse still, new phones are mostly distributed via carrier agreements, this makes it all the more difficult to compete with the Apple and Sammys out there. Hardly anyone would pay $600 for a new unlocked handset due mostly to carrier subsidy (brain washing). A sad state of a controlled market.
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