Intel's Broadwell Will Likely Slip Past Back-to-School Shopping Season
May 19, 2014 5:22 PM
comment(s) - last by
First 14 nm chip will likely not be ready until the holiday shopping season, after defect issues
Before 2013, Intel had seen several years of aggressive updates to the Core i-Series. Each spring would
bring fresh announcements of "ticks"
(architecture refreshes), which would alternate on a yearly basis. By the summer months, these chips would have
found their way into high-end laptop models
I. The Slippage
But eyed more carefully, signs of slippage to Intel's breakneck pace have been showing.
, the second generation of Core i-Series processor
launched in Jan. 2011 (Q1 2011) and began shipping almost immediately.
-- the third generation Core i-Series chips
-- were released a bit later, right at the start of Q2 2012 in April 2012. As the release -- a die shrink to 22 nanometers -- brought the tricky-to-manufacture 3D FinFET technology to the table, most wrote off this slippage as natural.
, Intel's 22 nm architecture refresh, slid back a few more months to June 2013. Some did notice this time, with rumors mounting that the die shrink to 14 nm --
might be delayed until 2015
. It turned out the reports were somewhat true -- Intel was suffering much higher defect rates than previously expected -- but Intel insisted that
chips would be
delayed only a quarter, to Q1 2014
But Q1 2014 (Jan. to Mar.) came and went and
still was a no-show in terms of shipments to OEMs. In an April 2014 earnings call, CEO Brian Krzanich insisted that the wait was almost over, saying that the chips would ship sometime in H2 2014. Most hoped this might mean Q3 2014, in time for the August-September back to school shopping season.
Intel CEO Brian Krzanich [Image Source: Intel Russia]
However, while attending the
in San Mateo, Calif. this past Saturday Mr. Krzanich
delivered some disappointing news
. His comment hints to investors and customers not to get their hopes up of seeing
product shipping in time for that key sales season.
I can guarantee for holiday, and not at the last second of holiday. Back to school - that's a tight one. Back to school you have to really have it on-shelf in July, August. That's going to be tough
If the Nov.-Dec. shipping window (perhaps with a September soft launch at the Intel Developer Forum) proves accurate, Intel will have lost nearly a full year in terms of slippage over the past four launch cycles, starting with
Broadwell should be available in time for the holidays.
This slippage originates from the high defect rates that every chip fab company encounters when moving to smaller nodes. Intel typically tapes out test runs of chips and then must make the difficult decision of what will cost more -- the chips scrapped due to defects for the present process, or the cost of waiting and pushing back the refresh. No matter what Intel chooses a fair amount of chips will be lost to design flaws, the trick is minimizing that number.
II. The Danger
pocketing around $2.5B USD in profit per quarter
, so it's not exactly hurting for cash. Still, having narrowly
missed on its last two outlooks and struggling to gain ground in the mobile space
, there's fear that the world's largest PC chipmaker may see its PC and server market share gobbled up by fresher competitors.
One of Intel's most dangerous rivals
is the Taiwan Semiconductor Manufacturing Comp.
, Ltd. (
) (TSMC). TSMC is expecting to tape out 16 nm FinFET transistor-based chips late this year, possibly in Q4 2014. If all goes well, this 16 nm product could launch as early as the 2015 back-to-school shopping season. If it can pull that off, it may have closed the gap with Intel to about a year, versus
the gap of over two years process-wise that existed back in 2011
TSMC is preparing 16 nm FinFETs for a late 2014/early 2015 launch. [Image Source: Cult of Mac]
Another key rival is Samsung Electronics Comp., Ltd. (
). Having taped out 14 nm transistors in Dec. 2012 in a test run, Samsung has been
working to mature the technology at its fabs
. Samsung has teamed up with former Advanced Micro Devices, Inc. (AMD) spinoff, Global Foundries to push the technology into production. According to
The EE Times
, production is expected to begin in late H2 2014, and product may be available late in the holiday season.
Samsung and GlobalFoundries hope to ship 14 nm FinFET product by the end of 2014, as well.
That same article, though, added a grain of salt courtesy of market analysis firm International Business Strategies Inc. (IBS). Handel Jones, the firm's chief, told the publication:
IBS is expecting foundry-fabless companies also will experience delays on FinFETs similar to Intel. Also, Intel has experience of FinFETs at 22 nm, and foundry-fabless companies do not have same expertise.
So don't be surprised if third-party fabs aren't quite caught up yet with Intel when 2015 rolls around.
This article is over a month old, voting and posting comments is disabled
5/20/2014 6:39:02 AM
The question is not whether intel can uphold some imaginary schedule. The question is will Broadwell bring any improvements in, I don't know, CPU? Because CPU performance has pretty much flatlined since Sandy Bridge (no signifacnt IPC improvemnt, no higher clocks). It's all been about the integrated GPU which I have no use for. If you can find any info about that, then write an article about Broadwell.
RE: Wrong info
5/20/2014 11:44:14 AM
CPU performance has "flatlined" because people in general don't need more performance. Intel investigated if additional performance improvements would sell, and they decided it wouldn't.
Any time you improve design, there are two ways to apply it. You can hold power consumption the same and improve performance. Or you can hold the performance profile the same and improve (decrease) power consumption. Intel chose to go with the latter because people in general don't need more performance. (Obviously you could go half-half too, I'm just pointing out the extremes to make the point.)
RE: Wrong info
5/20/2014 12:00:05 PM
No, cpu performance has flatline because of the laws of physics.
RE: Wrong info
5/20/2014 12:26:18 PM
people in general don't need more performance
Current applications don't need more performance. But more powerful CPUs will allow for smarter apps.
Intel simply chooses not to improve, because, frankly, why should they? They've been more or less standing still for years and AMD still can't catch up. So, they're just milking what they have.
Now don't get me wrong, the advances in manufacturing process are both astonishing and critical to them maintaining their lead. It's just that CPU performance is what I need and I'm disappointing to see them focusing elsewhere with each generation.
"If they're going to pirate somebody, we want it to be us rather than somebody else." -- Microsoft Business Group President Jeff Raikes
Qualcomm, Samsung Slump on Mixed Earnings, but ARM Rises Above
April 25, 2014, 7:53 AM
Intel Narrowly Misses Earnings Predictions, Pushes Ahead to 14nm
January 16, 2014, 4:17 PM
TSMC: We're "Far Superior" to Intel and Samsung as a Partner Fab
January 17, 2014, 2:20 PM
Intel's 14 nm Broadwell Chips are Bumped a Quarter Due to Defects
October 16, 2013, 4:01 PM
Report: Intel Delays 14 nm Broadwell, Schedules Haswell Refresh for 2014
June 17, 2013, 5:30 PM
Seagate Senior Researcher: Heat Can Kill Data on Stored SSDs
May 13, 2015, 2:49 PM
How to Recover Most Apps After Your NVIDIA Driver Crashes in Windows 10
March 30, 2015, 12:54 PM
Tinkerer Gets Old School Mac Plus Running on the Modern Web
March 24, 2015, 6:41 PM
Facebook-Backed Oculus Rift's Release Date Slips to 2016; Valve and HTC Salivate
March 16, 2015, 5:58 PM
Hackers Steal Roughly $1 Billion From Banks Using Malware RAT
February 17, 2015, 9:30 AM
NVIDIA Kills Mobile GPU Overclocking, Robs Customers Who Paid For It
February 16, 2015, 8:59 AM
Most Popular Articles
Windows XP, Vista Users Can Get Free Windows 10 Upgrade Thanks to Loophole
June 23, 2015, 2:23 PM
Under the Hood: Digging Into Sony's New CUH-1200 PS4, 1 TB Ultimate Player Ed.
June 23, 2015, 10:33 AM
U.S. Navy Spends $9M USD to Cling to Windows XP, Office 2003
June 24, 2015, 2:03 PM
Xbox Outsold 108-to-1 By PS4 in Japan, Weekly Sales Fall to 100 Units
June 22, 2015, 1:54 PM
SanDisk's 200GB microSDXC Card Turns Smartphones Into Enviable PMPs
June 26, 2015, 2:02 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information