Quick Note: Toyota Attempts to Erase “Boring” Image with ’15 Camry SE Hybrid
April 16, 2014 11:36 AM
comment(s) - last by
Toyota's Camry gets all emotional
Toyota introduced its
current generation Camry nearly three years ago
. In keeping with Camry tradition, the styling of the vehicle was decidedly mainstream or to put it more bluntly: boring. Toyota’s decision to stay conservative with its styling hasn’t made the Camry lose its sales crown, but more stylish rivals like the
are eating into Camry sales.
In a rather drastic move to keep its dominant sales position, Toyota has made a pretty drastic mid-cycle redesign of its Camry to inject some more “emotion” into its design. Every body panel has been changed (save for the roof) and the overall effect is quite pleasant (we still can’t get past the ugly, black plastic C-pillar treatment near the rear windows).
The new exterior is the biggest change, but Toyota has also made a few technological changes to the 2015 Camry. The vehicles gets LED daytime running lights in all trim levels, and LED low- and high-beam headlights will be an available option. A new 4.2” color TFT information screen is now nestled between the two primary speedometer/tach gauges in SE, XLE and XSE models. The 2015 Camry will also offer Lane Departure Alert, Adaptive Cruise Control, Pre-Collision System with Auto High Beams, and Blind Spot Monitor with Rear Cross Traffic Alert technologies.
One of the newest editions to the Camry lineup is the new Hybrid SE model. Toyota says that 45 percent of Camry buyers choose the “sporty” SE model, so it’s extended that trim to the hybrid. So buyers can get all the benefits of the Camry’s hybrid powertrain in addition to larger 18” wheels, unique front fascia, and stiffer suspension. However, it’s still a Camry, so
don’t expect to hang with a Mazda 6
when the road gets twisty.
The powertrain in the Camry SE Hybrid is a carryover from the previous model year, so that means that you’ll see 40 mpg in the city, 38 mpg on the highway, and 40 mpg combined.
This article is over a month old, voting and posting comments is disabled
RE: Sounds great!
4/19/2014 8:59:17 AM
At the same time Ford Taurus was the best selling sedan in the US and they were selling a V8 version with a manual gearbox that was a nice sleeper.
Ford redesigned the Taurus to a terrible design in 1996 that everyone hated and they left it that way for almost 10 years while sales tanked because only profit margin on trucks and SUV's were worth bothering with. That is one of the largest mistakes the US auto industry has ever made.
"It seems as though my state-funded math degree has failed me. Let the lashings commence." -- DailyTech Editor-in-Chief Kristopher Kubicki
2014 Mazda6 Rated at up to 38 MPG Highway, Diesel Incoming
January 4, 2013, 9:37 AM
Ford's C-Max Hybrid, Fusion Hybrid to Get EPA Review Following Fuel Economy Complaints
December 10, 2012, 12:15 PM
Toyota's New Camry Hybrid Leads the Pack in Price, MPG
August 23, 2011, 5:21 PM
Study Predicts Self-Driving Vehicles Could Rake in Billions
March 6, 2015, 8:34 AM
Dual-Motor Tesla Model S P85D's "Insane Mode" Shocks Passengers
January 28, 2015, 11:18 PM
2016 Cadillac CTS-V Packs 640 hp Punch with 200 mph Reach
January 23, 2015, 3:25 PM
BMW Testing Tech to Allow Users to Auto-Park, Summon Cars Via Smartwatch
December 16, 2014, 9:30 AM
Lamborghini Offers Up $6,000 Leather-Bound Android Smartphone
December 12, 2014, 3:12 PM
Quick Note: GM Teases Next Generation Chevrolet Volt
November 20, 2014, 3:26 PM
Most Popular Articles
Windows 10 Adds USB 3.1 for Dual-Role Peripherals, External Display Support
February 27, 2015, 11:39 AM
FCC Bans Data Discrimination, Defies Comcast, Adopting Net Neutrality Regulation
February 26, 2015, 4:03 PM
Australian Engineers Successfully Developed 3D-Printed Jet Engines
March 2, 2015, 11:08 AM
Samsung is Bringing Sexy Back w/ Launch of Razor-Thin Galaxy S6 and S6 Edge
March 3, 2015, 2:25 AM
Lenovo Vows to Drop "Adware" and "Bloatware" From Its PCs
February 27, 2015, 3:09 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information