Print 57 comment(s) - last by EricMartello.. on Apr 22 at 7:50 PM

Toyota's Camry gets all emotional

Toyota introduced its current generation Camry nearly three years ago. In keeping with Camry tradition, the styling of the vehicle was decidedly mainstream or to put it more bluntly: boring. Toyota’s decision to stay conservative with its styling hasn’t made the Camry lose its sales crown, but more stylish rivals like the Ford Fusion are eating into Camry sales.
In a rather drastic move to keep its dominant sales position, Toyota has made a pretty drastic mid-cycle redesign of its Camry to inject some more “emotion” into its design. Every body panel has been changed (save for the roof) and the overall effect is quite pleasant (we still can’t get past the ugly, black plastic C-pillar treatment near the rear windows).

The new exterior is the biggest change, but Toyota has also made a few technological changes to the 2015 Camry. The vehicles gets LED daytime running lights in all trim levels, and LED low- and high-beam headlights will be an available option. A new 4.2” color TFT information screen is now nestled between the two primary speedometer/tach gauges in SE, XLE and XSE models. The 2015 Camry will also offer Lane Departure Alert, Adaptive Cruise Control, Pre-Collision System with Auto High Beams, and Blind Spot Monitor with Rear Cross Traffic Alert technologies.

One of the newest editions to the Camry lineup is the new Hybrid SE model. Toyota says that 45 percent of Camry buyers choose the “sporty” SE model, so it’s extended that trim to the hybrid. So buyers can get all the benefits of the Camry’s hybrid powertrain in addition to larger 18” wheels, unique front fascia, and stiffer suspension. However, it’s still a Camry, so don’t expect to hang with a Mazda 6 when the road gets twisty.

The powertrain in the Camry SE Hybrid is a carryover from the previous model year, so that means that you’ll see 40 mpg in the city, 38 mpg on the highway, and 40 mpg combined.

Source: Toyota

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RE: Sounds great!
By Brandon Hill on 4/16/2014 2:26:06 PM , Rating: 1
Depends on how old you are. 1990s Toyota was far from "meh"

RE: Sounds great!
By Anonymous Blowhard on 4/16/2014 2:54:16 PM , Rating: 3
And 2014 Toyota is far from the 90's Toyota that produced the MR2 and MkIV Supra.

Great family car, but they need to quit pretending to have any kind of hoon credentials and admit they make the automotive equivalent of Novocaine.

RE: Sounds great!
By tng on 4/16/2014 2:57:19 PM , Rating: 2
50.... So I have seen Toyotas going back to the early 70's and still never have thought of them as anything I would want to be seen in...

This one is better, but still not great. Of course it is a 4 door sedan, but in general even the Toyota coupes over the years have been meh, IMO.

Guess it is just a personal preference.

RE: Sounds great!
By SilthDraeth on 4/17/2014 1:35:38 AM , Rating: 2
How can we properly argue about your personal taste in cars if you give no example of what you find appealing?

RE: Sounds great!
By Brandon Hill on 4/17/2014 9:41:28 AM , Rating: 2
The 90s brought us the best generations of:

Land Cruiser (IMHO)
4-Runner (IMHO)

You wouldn't want to be seen in any of those?

RE: Sounds great!
By tng on 4/17/2014 8:46:06 PM , Rating: 2
Supra was the only one that I would have bought out of all of those.

I liked the Accord Coupe from the mid/late 90's as well.

RE: Sounds great!
By Milliamp on 4/19/2014 8:59:17 AM , Rating: 2
At the same time Ford Taurus was the best selling sedan in the US and they were selling a V8 version with a manual gearbox that was a nice sleeper.

Ford redesigned the Taurus to a terrible design in 1996 that everyone hated and they left it that way for almost 10 years while sales tanked because only profit margin on trucks and SUV's were worth bothering with. That is one of the largest mistakes the US auto industry has ever made.

RE: Sounds great!
By EricMartello on 4/22/2014 7:50:33 PM , Rating: 2
Toyota used to make some pretty cool cars...but today they don't. I owned and enjoyed a Supra Turbo and before that an MR2 Turbo. I would not even consider a toyota today.

The most aggressive car toyota offers today is the Scion FR-S, and it's sold under their "econo car" badge rather than Toyota. They don't even have a turbo option for it, so it will not be hanging with similar cars like the Evo X, Subaru WRX or the BMW 1 series. While they do sell the Lexus LFA, it's a very limited production vehicle and priced at nearly $400K it's in an entirely different class than more affordable performance cars - so it may as well not exist for 99% of the people out there.

Putting lipstick on the camry doesn't change the fact that it's still the same old camry that moms and grandmas drive. It has a reputation for being dull and boring BECAUSE IT IS. Would you suddenly want to date a fat chick if she put on a spandex body suit instead of her usual XXXL sweat suit? Hell no!

Having owned and driven some of Toyota's greatest hits in the past, I know that they can produce something great if they really wanted to. Their fixation on family cars and hybrids is just pathetic. They act like the market for performance cars is dying off when in reality it is thriving.

Toyota needs a toyota-branded sports car, like the supra and nothing less than a turbo/supercharged MR2. None of this boring econo-box pretending to be "fun" crap.

RE: Sounds great!
By GulWestfale on 4/16/2014 2:59:52 PM , Rating: 2
they tried this late lastyear with the new and supposedly exciting new corolla. i think the tag line was "a corolla like you've never seen before". and it looks like they put the designs of the kia forte and the hyundai elantra in a blender and added an ugly grille. and it still has a weak engine and even basic equipment costs extra.

and now this camry... trying yto be a hyundai/kia, with taillights from the lexus ES (which is a camry in drag to begin with).

why can't the japanese hire a real designer? the only company that has, over the last 10+ years, delivered good-looking japanese cars is mazda. toyota is boring and increasingly try-hard/desperate, honda is getting uglier with each new release (crosstour, anyone?), nissans are eyesores (the new versa sedan has got to be the ugliest new car on the market)... how damn hard is it to build something that doesn't look like a 12 year kid's failed photoshop project?

RE: Sounds great!
By Reclaimer77 on 4/16/2014 4:15:01 PM , Rating: 2
What about Subaru!? Hey say what you want about the styling, but it's not boring lol.

RE: Sounds great!
By tng on 4/16/2014 4:25:44 PM , Rating: 2
Good point...

I could even grow to like the Impreza Hatchback (I think).

RE: Sounds great!
By Spuke on 4/16/2014 6:21:44 PM , Rating: 2
I think it looks good but it takes more than looks to get me behind the wheel and NONE of them make a sedan I'll drive. When they start making Panamera's, CTS's, hell a 3 series, then I'm in.

RE: Sounds great!
By Reclaimer77 on 4/16/2014 7:41:18 PM , Rating: 2

Yeah that's fair, tell Subaru they need to make a ~$35k car on par with that list?

Come on, don't be an elitist. Subaru's are fun to drive and a great value.

RE: Sounds great!
By degobah77 on 4/17/14, Rating: 0
RE: Sounds great!
By Reclaimer77 on 4/17/2014 8:24:14 AM , Rating: 1
Amen! I knew I couldn't be the only Subbie lover around here.

I'm concerned for the future of the STI though. I believe Subaru is starting to price them out of the market. Especially considering how they continue to make the WRX so compelling, it's almost hard to justify the increased price for the STI.

When I bought my STI in '05, there was a huge gap between the performance of it and the WRX. Today that's not the case.

RE: Sounds great!
By degobah77 on 4/17/2014 11:23:57 AM , Rating: 2
That's why I have a WRX. I couldn't justify the added cost of an STI. I'm just as fast 0-60, if not faster since I'm not loaded up with all the heavier suspension parts and bigger brakes. Didn't plan on tracking my commuter car, either. If you're gonna take these cars to a track, sure, get the STI.

With a simple OTC ECU tune and a downpipe, you're faster than almost anything on the road with all that HP going straight to the road.

RE: Sounds great!
By Spuke on 4/17/2014 7:38:54 PM , Rating: 2
It's stupid to compare stock to modified because any car can be modded. I'm not concerned with modded cars, if I were, I would just keep my present car and mod it. LOL! I want fantastic OUT OF THE BOX, no mods required.

RE: Sounds great!
By degobah77 on 4/21/2014 9:27:07 AM , Rating: 2
Modded as in a flashed ECU and nothing else. I don't really consider that a MODDED car. As is, it's already fantastic from the factory. So there's no argument here.

RE: Sounds great!
By Milliamp on 4/19/2014 8:55:14 AM , Rating: 2
You can also get a 420 HP Mustang GT for $31k vs the 308HP $35k STI now. STI used to command a good price/performance lead but now there are some other decent options.

RE: Sounds great!
By degobah77 on 4/21/2014 9:44:14 AM , Rating: 2
420 HP on a wrong-wheel-drive non-turbo car is a lot different than 308 HP with 18lbs of boost straight to the road - you're not gonna be wasting all that HP spinning tires and trying to keep your car in a straight line...

You're paying for a track ready car with the STI, not a generic go fast that everybody and their mother drives.

RE: Sounds great!
By Spuke on 4/17/2014 7:11:00 PM , Rating: 2
Come on, don't be an elitist. Subaru's are fun to drive and a great value.
Not being an elitist Rec, just tired of driving compromised cars that others say are really good (for example the Miata) and when you drive them, they're no where near the good stuff (did I mention the Miata?). I've seen video's on the new STi and they all say it's WAY different (better) than the old one. There was a lot of chassis work done on the new car apparently. I haven't driven one though so the jury's is still out.

RE: Sounds great!
By Reclaimer77 on 4/18/2014 8:52:32 AM , Rating: 2
Hey I respect that. But obviously if you want a perfect car out of the box with zero compromises, you're going to pay a LOT more than what Subaru is charging for vehicles.

I make good money, but I'm over that age where spending craptons of cash on a car is something I fantasize about.

Subaru gives me legendary reliability, practicality, and a lot of fun-factor when I need it. That works for me.

Of course...I hit my mid-life crisis in a few years, so check back with me on that whole shpeal about value for money lol. A GT-R might be in my future!:P

p.s Miata has always been overrated. Always.

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