quote: I'm pointing out why I thought it was ineffective. It gained Microsoft NO ground, which is why it's being canned.
quote: If I praised Microsoft with every post, you wouldn't be trolling me on a daily basis.
quote: As controversial as the Scroogled campaign was, it has at least done its job by bringing to attention Google's practices.
quote: Ah so the campaign was a public service announcement from Microsoft?
quote: "That campaign had a primary purpose so let me explain that first," said Connell. "The main purpose was to bring attention to some activities that we didn't like as a company (for e.g. the idea of scanning email for the purpose of selling you ads seemed wrong).
quote: "It is tricky as you want to raise awareness and do it in a fun way. I think we achieved that goal, and changed some policies, and we are now done with the campaign. Mostly I feel proud that we decided to do it regardless of how we might be perceived."
quote: I was just as critical of HTC's Robert Downey Junior ad campaign as well, last time I checked they made Android phones. Where is my bias there?