Pandora Increases Monthly Subscription Fee, Kills Off Annual Subscription Option
March 19, 2014 1:50 PM
comment(s) - last by
The price change will take effect in May
Some Pandora subscribers will see their plans or monthly rates change as the music-streaming company compensates for higher costs.
, new Pandora One users will see a price increase from $3.99 to $4.99 per month come May 2014. Existing customers, however, will stay locked into the $3.99 per month price for now.
In other words, if you've been on the fence about subscribing to Pandora One, you'll want to do so before May.
Pandora also said that it would axe its annual subscription option and instead replace it with the monthly $3.99 fee. It seems that is going into effect immediately for new customers, but those with an existing annual Pandora account will be notified of the change when their renewal time comes around.
Pandora cited growing costs for content delivery as the reason for the rates and plan changes.
"We’ve been fortunate to be able to offer Pandora One at an affordable price since its debut in 2009 at $36 per year and later with the introduction of a monthly subscription for only $3.99 per month," said Pandora. "Over this same period, the costs of delivering this service have grown considerably. For example, the royalty rates Pandora pays to performers via SoundExchange for subscription listening have increased 53% in the last five years and will increase another 9% in 2015."
Pandora isn't the only Web service feeling the pressure with content costs. Amazon recently announced that it will
up annual Prime costs
from $79 to $99 a year when current customer's renewal periods are up.
In an effort to keep customers interested, Pandora
lifted its monthly cap
on free mobile listening back in September 2013 -- just ahead of the iTunes Radio Launch.
This article is over a month old, voting and posting comments is disabled
RE: No sympathy for Pandora at all
3/19/2014 5:16:50 PM
So Big 'Music' wins again?
I don't mind paying $36 a year, I'm not tripling that just to use Spotify.
I guess I'll stick with Pandora for now but if the parasitical 'music' corporations continue with their antics then Pandora might go by the wayside as well. Maybe that's the plan? Elimination through litigation rather than innovation?
"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner
Amazon Increases Prime Subscription to $99/year Starting March 19
March 13, 2014, 8:23 AM
Pandora Lifting Listening Cap Ahead of iTunes Radio Launch
August 23, 2013, 11:11 AM
Microsoft to Discontinue Free, Ad-supported Xbox Music Service on December 1
October 23, 2014, 10:03 AM
Christian Bale Confirmed to Play Steve Jobs in Upcoming Film
October 23, 2014, 8:43 AM
Monica Lewinsky Speaks Out, Calls Herself "Patient-Zero" for Internet Cyberbullying
October 21, 2014, 2:25 PM
Google Fiber Finally Heading to Austin, Texas in December
October 16, 2014, 11:48 AM
Dropbox Flexes Security Muscle, Appears to Have Squashed Password Breach
October 15, 2014, 12:12 PM
U2’s Bono Apologizes for Forced “Songs of Innocence” Album Downloads
October 15, 2014, 7:55 AM
Most Popular Articles
Chinese Government Declares Digital War Against America's Top Tech Firms
October 20, 2014, 12:07 PM
Report: 2015 Ford Focus Electric MSRP Slashed by $6,000, Will Retail for $29,995
October 18, 2014, 6:23 PM
Apple Releases iOS 8.1; Adds Apple Pay Support, SMS Relay, Instant Hotspot
October 20, 2014, 1:00 PM
Windows 8.1 + Android "Sell Mini PC" w/ Bay Trail Creates New PC Form Factor
October 20, 2014, 5:07 PM
Update: Motorola Droid Turbo Coming Oct 28, 48-hour Battery Life Confirmed
October 19, 2014, 9:19 PM
Latest Blog Posts
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information