Toyota's Takeshi Uchiyamada Says Hybrids Will Soon Have 20% Global Share
March 13, 2014 9:24 AM
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Father of the Prius recalls the early program and its challenges
Takeshi Uchiyamada is an important figure at Toyota. Not only is he the chairman of the automaker, but he is also considered to be the father of the Prius. The Toyota Prius has been the most popular hybrid in the world since its introduction over a decade ago.
Uchiyamada recently indicated that there is nowhere to go but up for hybrid production/sales. "I foresee hybrid models pretty soon reaching 20 percent of global sales from about 13 percent to 14 percent now," said Uchiyamada.
Hybrid vehicles remain a niche market as
improving fuel economy for traditional vehicles
has improved significantly making the value of a hybrid less defined.
Toyota FT-Bh concept
Sales of hybrid vehicles rose 40% in Europe last year reaching 214,237 units (that is still less than the
number of Toyota Prii sold in the United States last year
). That tally gives hybrid vehicles under 2% of the overall European auto market. To boost that market share, many automakers are working to reduce the price of the battery packs and other hybrid components.
Toyota is preparing to launch its next generation Prius within the next year. The company is
hoping for at least an 8% fuel efficiency gain
compared to the current generation vehicle.
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RE: Weird Toyota!
3/14/2014 4:38:00 PM
That you are a federal officer explains your contempt for "lesser" citizens. My comments are based on road rage reports in the local news. There is enough tension in modern life already, and it is stupid to purposely add to it.
RE: Weird Toyota!
3/14/2014 5:22:42 PM
Contempt for lesser citizens? I think you need to step back a bit, you don't know me. But for you to think that the job I perform to help pursue the peace gives me an aura of contempt, then that is wellspring of ignorance on your part.
Tailgating is invariably dangerous and is illegal in every state. So you think that by giving a warning and then teaching them a bit about the hazards they are undertaking is "adding Stress". Go ahead and live in fear of your fellow man. I choose not to.
Human beings only have two ways to deal with one another: reason and force . If you want me to do something for you, you have a choice of either convincing me via argument, or force me to do your bidding under threat of force. Every human interaction falls into one of those two categories, without exception. Reason or force, that's it.
When I carry a gun, you cannot deal with me by force. You have to use reason and try to persuade me, because I have a way to negate your threat or employment of force.
People who tend to road rage forget that their use of aggressive force can have dire consequences for themselves. Perhaps we as a species tend to forget that the Darwinian process isn't as far removed as we make like to think.
"We shipped it on Saturday. Then on Sunday, we rested." -- Steve Jobs on the iPad launch
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