Quick Note: Yahoo to Require Users of its Services to Have Yahoo IDs
March 5, 2014 4:55 PM
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Facebook and Google login credentials will not be allowed
If you want to use Yahoo's services, you're going to need to play by Yahoo's rules.
, Yahoo is going to eventually remove all sign-in buttons for Facebook and Google on its Web services. For access, you'll have to sign up for a Yahoo ID.
This means that users can no longer sign in to Yahoo's online services with Facebook or Google credentials. The first Yahoo service to boot Facebook and Google is Yahoo Sports Tourney Pick'Em, which is geared toward the NCAA college basketball tournament. The use of Yahoo IDs began Monday for this service.
Others, such as Fantasy Sports and photo-sharing site Flickr, are expected to follow until a Yahoo ID is required for all Yahoo services. There is currently no known timeframe for the rollout.
"Yahoo is continually working on improving the user experience," said Yahoo. "[The Yahoo IDs] will allow us to offer the best personalized experience to everyone."
Yahoo likely wants more users to sign up for Yahoo IDs, and for those who use certain services like Yahoo Sports Tourney Pick'Em, this could be a good way to grab those extra sign-ups.
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I can't believe that Yahoo still wants to survive
3/5/2014 8:03:20 PM
My own take on the situation is that Yahoo still has a chance to survive, but I can't see that they are moving in any direction but bankruptcy, and this is a pretty good step in that direction. Yahoo needs MORE users and FEWER deterrents.
However, I'd prefer to focus on the biggest step that Yahoo could take in favor of survival: Fix the #1 problem of email, which is SPAM. Yahoo could integrate some effective anti-spammer tools into their email system. Not naive or even sophisticated filtering, which the spammers can obviously live with, NOT anti-spam bandaids, but anti-spammer countermeasures targeting the spammers' business models. I'm not saying we can eliminate all spam or convert any spammers into decent human beings. I'm saying that we (if Yahoo cared to help) could reduce the spammers' profits and they would move under less visible rocks.
As things now stand, the primary residual value of Yahoo is email, but only for registrations because it is too polluted with spam. At this point, it would cause me a moderate inconvenience if Yahoo disappeared, but I think it would bother the spammers even more, so it looks like a net gain.
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