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Microsoft is looking to counter low-cost Chromebooks running Chrome OS

According to Bloomberg, Microsoft will slash Windows 8.1 licensing fees by 70 percent for makers of low-cost (priced less than $250) computers and tablets. This means that licenses will now be priced at $15 instead of $50.
 
Microsoft has experienced slowing growth in the operating system market with Windows 8. As we reported earlier this month, sales of Windows 8 thus far have failed to live up to its predecessor, Windows 7.
 
In addition, customer reaction to Windows 8 has been tepid, forcing Microsoft to make changes to how users interact with the operating system via the already released Windows 8.1 and the upcoming Windows 8.1 Update 1.

 
On top of its own internal issues that it has to grapple with, Microsoft is also fighting another battle on the low-end of the PC market against Google and computers running Chrome OS. In fact, low-cost Chromebooks running Chrome OS were able to secure 21 percent of the U.S. notebook market during 2013.
 
While a license fee reduction for Windows 8.1 will cover the PC and notebook market, the next step may be to make even more drastic price cuts with Windows RT. The Verge reported in December that Microsoft could make Windows RT free to OEMs in an effort to combat iOS- and Android-based tablets.

Source: Bloomberg



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RE: That's great but...
By superstition on 2/22/2014 4:23:42 PM , Rating: 1
Because chrome is shiny and windows have to be cleaned.


RE: That's great but...
By inighthawki on 2/22/2014 8:59:31 PM , Rating: 2
But windows provide a clear value ;) herr derr


RE: That's great but...
By Alexvrb on 2/23/2014 8:48:24 PM , Rating: 2
You have clearly never owned a car with actual chrome. If you want it to STAY shiny, you have to polish it! :P


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