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2014 Ram 1500 EcoDiesel is rated at 23 mpg combined

When it comes to full-size pickups, Ford has been grabbing the lion’s share of the attention in recent month. Leading up its official unveil at the Detroit Auto Show, everyone was abuzz about the use of aluminum in the 2015 Ford F-150. And when the sheets were finally lifted, we were greeted with a truck whose body contained 95 percent aluminum.
The 700-pound weight reduction -- thanks to the use of high-strength aluminum -- was used to show that the F-150 would once again feature class-leading fuel economy (although the official EPA numbers are not yet available).
Chrysler is obviously tired of hearing about the F-150 and wants to put some of the spotlight back on its own hot-selling pickup: the Ram 1500. In this case, the company is proud to announce that its Ram 1500 EcoDiesel V6 (240hp, 420 lb-ft torque, 9,200-pound towing capacity) is rated for 28 mpg on the highway and 23 mpg combined (the company neglected to provide city numbers).

Ram 1500 EcoDiesel
Naturally, Chrysler tried to dig the knife into Ford a little deeper by calling out the F-150. “To put the Ram 1500 EcoDiesel in context, it gets 6 mpg better fuel economy than the best F150 EcoBoost,” said Reid Bigland, President and CEO Ram Truck Brand. “Overall, the Ram 1500 Eco-Diesel has outstanding pick-up truck capability with compact-car-like fuel economy.”
The company even used its press release to bring attention to Ford’s extensive use of aluminum in the 2015 Ford F-150, clearly reaching out to a segment of the population that is not too keen on the use of the lightweight material. The press release talks about the “Thoughtful material-use strategies that leverage lightweight aluminum for components – such as hoods – that do not compromise capability.”

However, for those looking to “get their diesel on” with the Ram 1500, the price of entry definitely isn’t cheap. The 2014 Ram 1500 with a 3.6-liter V6 gasoline engine has a starting price of $24,400 (plus $1,195 destination fee) and the EcoDiesel engine option represents a $2,850 premium over the already optional 5.7-liter HEMI V8.
And that also doesn’t take into account the 10 to 15 percent (or higher) price premium for diesel over regular unleaded gasoline throughout much of the United States.

Source: Chrysler

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Doesn't pay...
By bah12 on 2/5/2014 11:40:06 AM , Rating: 3
Ok so it is a $2800 option for 3 MPG best case. Hemi is 15/22 diesel is 18/25. So that is $2800 for the privilege of getting 3 MPG more and paying ~$.60/gallon more.

So for every 100,000 miles you rive at current rates $3.30 for gas, $3.90 for diesel. You'll end up paying $14,999.98 for gas and $15,600 for diesel. So not only will you never recoup your initial $2800 you will lose an extra $600 or so every 100K.

In no way would this payoff on economy alone. And please don't throw out the tired old rant about how you are going to get 50MPG just because it is diesel. Apples to Apples only please EPA vs EPA, real world vs EPA isn't in anyway valid.

RE: Doesn't pay...
By bah12 on 2/5/2014 11:42:44 AM , Rating: 2
Not sure where Dodge or this article is getting 28MPG btw, according to Ram's site it is 18/25.

RE: Doesn't pay...
By flatrock on 2/6/2014 10:43:27 AM , Rating: 2
The link points to 2013 model year. The article is comparing 2015 year models that aren't available yet.

With the EPA requirements as they have been set I would expect slight jumps in economy every couple years, likely with corresponding jumps in sticker price that negate most if not all of the cost advantages and may cost more than they save in fuel.

The EPA requirements are speeding up fuel economy advances, but such advances won't come cheap and we have already seen some costly stumbles such as Ford's Ecoboost recall and Chrysler's delay of the Cherokee with the 9 speed transmission.

RE: Doesn't pay...
By bah12 on 2/5/2014 11:42:45 AM , Rating: 2
Not sure where Dodge or this article is getting 28MPG btw, according to Ram's site it is 18/25.

RE: Doesn't pay...
By Spuke on 2/5/2014 12:33:59 PM , Rating: 2
The diesel isn't a 2013 model.

RE: Doesn't pay...
By acer905 on 2/5/2014 12:35:17 PM , Rating: 2
You're comparing against the wrong engine. Those are the 3.6L Pentastar V6 gas engine numbers listed on their site, not the 3L diesel.

Run your numbers again with the 28mpg

RE: Doesn't pay...
By bah12 on 2/5/2014 12:47:38 PM , Rating: 2
Aww thanks, that does make it a winner. $15,000 gas vs $13,930 diesel per 100K. So I stand corrected it does pay back at about 260K miles. Still a tough pill to swallow.

RE: Doesn't pay...
By Spuke on 2/5/2014 1:17:54 PM , Rating: 2
So I stand corrected it does pay back at about 260K miles.
Given how many miles we driver per year and how long people keep their new car, your average person will not see a payback on this truck.

71.4 months for new cars (49.9 months for used cars...57 months total)

13,476 miles driven per year

RE: Doesn't pay...
By JediJeb on 2/5/2014 6:02:16 PM , Rating: 2
Wow I am so not average lol.

Owned my current truck since 1996

But one thing to consider, most truck owners hang on to their trucks longer than car owners hold on to their cars.

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