Ford is Ready for Aggressive Rollout of Fuel Saving Start-Stop Technology
November 25, 2013 9:40 AM
comment(s) - last by
No word on when the aggressive roll out will begin
Many automakers are integrating start-stop technology into their non-hybrid vehicles in an attempt to improve fuel efficiency as much as possible. This technology allows the car to automatically turn the engine off when the vehicle is stopped at a light or parked for an extended period. When the driver steps on the gas, the engine automatically starts back up.
Since start-stop helps to improve overall fuel efficiency of a vehicle, Ford is looking to integrate the technology throughout its product portfolio.
"We're going to be aggressive rolling it out," said Raj Nair, Ford's global product development chief.
Ford's next generation Mustang is likely to have start-stop available at least as an option [Image Source: Car and Driver]
While Nair didn’t offer specifics on what vehicles would be the next to offer the technology, Ford's start-stop tech is expected to be offered on many of its vehicles, including the top selling F-150 truck. For now, the only non-hybrid vehicle in the Ford lineup with available start-stop is the
2013 Ford Fusion
Ford believes that the start-stop feature can save drivers $1,100 in fuel costs over five years. By Ford's estimates, it would take over a year for drivers to save enough in fuel to offset the option's cost.
However, Nair says that the current purchase rate for the option is low because people don't yet understand the value/fuel savings it provides.
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RE: Have It
11/25/2013 2:05:05 PM
DISCLAIMER: The views and opinions expressed here are solely that of my own and are not representative of Ford Motor Company or its affiliates.
Read the article from Motortrend.
"One 1.6 feature worth looking forward to is the start-stop system. It's the first system of its kind on a Ford vehicle with an automatic transmission, officials say, and it's good. Smooth, near-instant, and quiet startups were the norm during my drive. BMW, take note: This is how you do start-stop."
motortrend [dot] com/roadtests/sedans/1209_2013_ford_fusion_first_te st/viewall.html
RE: Have It
12/2/2013 2:50:45 PM
Also Ford and Mazda have a pretty close relationship so I think it is likely they are licensing Mazda's i-Stop system.
"Folks that want porn can buy an Android phone." -- Steve Jobs
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