Ford is Ready for Aggressive Rollout of Fuel Saving Start-Stop Technology
November 25, 2013 9:40 AM
comment(s) - last by
No word on when the aggressive roll out will begin
Many automakers are integrating start-stop technology into their non-hybrid vehicles in an attempt to improve fuel efficiency as much as possible. This technology allows the car to automatically turn the engine off when the vehicle is stopped at a light or parked for an extended period. When the driver steps on the gas, the engine automatically starts back up.
Since start-stop helps to improve overall fuel efficiency of a vehicle, Ford is looking to integrate the technology throughout its product portfolio.
"We're going to be aggressive rolling it out," said Raj Nair, Ford's global product development chief.
Ford's next generation Mustang is likely to have start-stop available at least as an option [Image Source: Car and Driver]
While Nair didn’t offer specifics on what vehicles would be the next to offer the technology, Ford's start-stop tech is expected to be offered on many of its vehicles, including the top selling F-150 truck. For now, the only non-hybrid vehicle in the Ford lineup with available start-stop is the
2013 Ford Fusion
Ford believes that the start-stop feature can save drivers $1,100 in fuel costs over five years. By Ford's estimates, it would take over a year for drivers to save enough in fuel to offset the option's cost.
However, Nair says that the current purchase rate for the option is low because people don't yet understand the value/fuel savings it provides.
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RE: Have It
11/25/2013 1:47:38 PM
I drove a Ford C-Max for 3 weeks while in Europe that had Start/Stop. Kind of surprised me at first since the rental agency hadn't mentioned it, but then I thought - cool, I wish American versions could be this advanced.
Their implementation was quite good. This was on a manual(of course), 6-speed. The start would occur when you engaged the clutch. When I had this it was the middle of August and freaking hot. There was never an issue with the A/C. Sometimes while stopped at the light the engine would turn on so the A/C would run but we didn't feel hot before it happened. It seemed like a very good implementation.
Now, that said, I don't think it will go over well in the states. Most of the cars/drivers I see while sitting at lights are "creepers" - they just can't sit still. They start creeping into the intersection (as much as half way into it sometimes) or creeping up on the car behind them. I tend to notice that I am the only one sitting still. So, for all these creepers the engine is going to be kicking in every time they inch their cars up.
RE: Have It
11/25/2013 3:03:22 PM
Oh, should have mentioned - this was a non-hybrid C-Max (again something not sold in the states).
"We can't expect users to use common sense. That would eliminate the need for all sorts of legislation, committees, oversight and lawyers." -- Christopher Jennings
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