Motorola Introduces $179 Moto G; Cuts Moto X Price from $200 to $100
November 13, 2013 12:07 PM
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The Moto X has had disappointing sales
is announcing a new low-cost phone as its high-end Moto X failed to stir up blockbuster sales numbers.
The Wall Street Journal
, Motorola officially unveiled the new "Moto G" today at an event in Brazil. However, the new device leaked over the weekend when Amazon's UK website featured the Moto G for £160 ($255 USD) without a contract.
The Moto G has a cheaper price tag in the U.S., though. You'll be able to pick one up the 8GB model for $179 or pay $199 for 16GB of storage (no contract necessary).
The Moto G will be available in Brazil and parts of Europe (including the UK) starting today, and will hit the U.S. in January.
Moto G specs include a 720p 4.5-inch display; 8GB/16GB storage options; Android 4.3 Jelly Bean (the Android 4.4 KitKat update will come in January); 1.2GHz Qualcomm Snapdragon quad-core processor; 2,070mAh battery; a 5MP rear camera and a 1.3MP front-facing camera.
The Moto G is also customizable with a variety of colors from traditional black and white to turquoise and purple.
Motorola is likely hoping the affordable price tag of the Moto G will bring in more customers than its flagship Moto X managed after its August 2013 release.
, which sells for $585 off-contract on Amazon, only grabbed 500,000 total sales in the third quarter. This is painfully low compared to fellow Android-powered device maker Samsung, which sold 10 million Galaxy S4s in the first month of its April 2013 release.
Motorola even dropped the two-year contract price of a Moto X from $200 to $100 amid the disappointing sales.
Market research firm
forecasts that Motorola will sell approximately one million Moto Xs in the fourth quarter.
The Wall Street Journal
This article is over a month old, voting and posting comments is disabled
11/13/2013 1:46:23 PM
Moto for not selling this in the US until after Christmas. I would have had no problem buying a couple for gifts.
RE: Fail @
11/13/2013 2:09:23 PM
My guess is they wanted to capitalize on the shopping season with the Moto X, and this would have cannibalized those sales.
RE: Fail @
11/14/2013 12:11:25 AM
That's not how it's going to play out. People will buy other stuff at the $200 price point...not spend the big bucks for the X.
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