Qualcomm’s Chandrasekher “Reassigned” After Dissing Apple’s 64-bit A7
October 25, 2013 1:14 PM
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Chandrasekher's comments come back to bite him in the butt
It looks as though comments made by Anand Chandrasekher, SVP and CMO at Qualcomm, have really come back to bite him, as he has been reassigned within the company.
According to a statement provided to
, "Anand Chandrasekher, is moving to a new role leading our exploration of certain enterprise related initiatives. Anand will continue to report to Steve Mollenkopf, COO and President of Qualcomm. This will be effective immediately.”
The ruckus all started earlier this month when Chandrasekher was
rather blunt in his assessment of Apple’s new 64-bit A7 processor
that powers the
along with the
upcoming iPad Air and iPad mini with Retina Display
Chandrasekher commented, "I know there's a lot of noise because Apple did [64-bit] on their A7. I think they are doing a marketing gimmick. There's zero benefit a consumer gets from that.”
He went on to add, "Predominantly... you need it for memory addressability beyond 4GB. That's it. You don't really need it for performance, and the kinds of applications that 64-bit get used in mostly are large, server-class applications."
It didn’t take long for the comments to stir up a bit of controversy in the tech community, and a Qualcomm spokesman
later attempted to distance the company from the statements
regarding the relevance of 64-bit processors in mobile devices:
The comments made by Anand Chandrasekher, Qualcomm CMO, about 64-bit computing were inaccurate. The mobile hardware and software ecosystem is already moving in the direction of 64-bit; and, the evolution to 64-bit brings desktop class capabilities and user experiences to mobile, as well as enabling mobile processors and software to run new classes of computing devices.
It is unknown what role Chandrasekher currently holds at Qualcomm, but
reports that he has been booted from the
company’s leadership page
This article is over a month old, voting and posting comments is disabled
RE: Was he dead wrong?
10/25/2013 5:21:00 PM
I disagree, there are numerous benefits to 64-bit beyond a larger physical address space. 64-bit pointers provide the ability to provide larger virtual address spaces (which can be used to reserve larger chunks of contiguous regions, or memory map files), have native 64-bit processing which will improve performance in any application that relies heavily on 64-bit values (IO is a key area here).
On top of all of that it provides future-proofing for when physical address spaces do need to grow beyond 4GB. And there are more reasons this is beneficial than just because apps get bigger. More memory means more apps open at once. When there is memory contention, the OS may no longer have to terminate apps, and they can now remain suspended in the background until you come back to them. This avoids the startup cost of the app since the working set is still in memory.
You're under a fatal assumption that phones having 4GB of ram means that it needs 4GB to run and it's bloated. More memory is almost always a good thing.
RE: Was he dead wrong?
10/25/2013 7:31:20 PM
^^^ Gets it
"So, I think the same thing of the music industry. They can't say that they're losing money, you know what I'm saying. They just probably don't have the same surplus that they had." -- Wu-Tang Clan founder RZA
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