Microsoft Puts Spotlight on Gaming with New Global Ad for Xbox One
October 25, 2013 9:26 AM
comment(s) - last by
Microsoft wants to show that it's still all about the gaming
As the launch date nears for both
Microsoft's Xbox One
and Sony's PlayStation 4, the two seem to be engaging in an ad war.
Microsoft just released its global ad for the Xbox One, simply titled "Invitation." The ad focuses heavily on pure gaming while only throwing in a few seconds of voice commands, Skype and movies. This is likely because it's a global ad, and not everyone will be able to take advantage of certain features like the TV/movies content.
Take a look at the Xbox One ad here:
Microsoft is also likely pushing this sort of ad to get back to its gaming roots. Sony recently released an ad for the PS4 that focused on the nostalgia of the brand, showing the evolution of two friends and their love for PlayStation over the years. By injecting clips from "Titanfall" and "FIFA 14" into the Xbox One ad, Microsoft is showing that it's still all about the gaming as well.
Check out Sony's PS4 ad here:
Microsoft announced that the gaming console will be available
in 13 markets
as of November 22, 2013. It will make its way to other markets in 2014.
This article is over a month old, voting and posting comments is disabled
RE: Thw PS4 ad is terrible
10/28/2013 8:48:16 AM
At current prices it makes a lot more sense for Microsoft/Sony to go with HDD than SSD. The $399/$499 would easily become $599/$699 which is getting way outside affordable ranges for average consumers. They can also switch to an SSD with a later revision in a couple of years but right now SSD prices are way too high. I'm actually beginning to wonder if SSD prices are every truly going to enter affordable ranges. Prices are still absolutely outrageous.
The load times on GTA V are long but you don't load very often so it really isn't that bad. My biggest complaint about the game is that I can't go from a public online game to a private online game without switching to single player and then making a private game. This causes it to load the single player campaign and then load the online which is super annoying.
"Intel is investing heavily (think gazillions of dollars and bazillions of engineering man hours) in resources to create an Intel host controllers spec in order to speed time to market of the USB 3.0 technology." -- Intel blogger Nick Knupffer
Quick Note: Xbox One Coming November 22
September 4, 2013, 10:34 AM
Sony Halts PS4 Pre-Orders; Xbox One Coming to 13 Markets in November (Not 21)
August 15, 2013, 10:15 AM
OnePlus Ditches Invite System for 1st-Gen Phone, Will Bring it Back for Round "2"
April 20, 2015, 2:52 PM
Apple Plans In-Store Workshops to Teach Users How to Use Its Smartwatch
April 17, 2015, 1:02 PM
Report: Apple Racks Up Nearly 1M Apple Watch Preorders
April 13, 2015, 3:26 PM
Sharp Unveils World's First "4K" Phone Display at Mind-Boggling 806 PPI
April 13, 2015, 11:24 AM
TSMC Hypes Its Upcoming 10 nm Process, Amid Struggles to Hit Volume at 16 nm
April 10, 2015, 7:57 PM
Samsung 's Galaxy S6, Profit Surprise Overshadow Prolonged Revenue Slump
April 8, 2015, 9:24 AM
Most Popular Articles
Windows 10 Build 10056 -- What's New in the Latest Leak
April 13, 2015, 10:38 PM
Tech's Biggest Loser on Tax Day: eBay Pays Nearly 99 Percent Tax Rate
April 15, 2015, 3:28 PM
Mathematician's Sociological Formulation May Explain the "Hipster Paradox"
April 14, 2015, 1:13 PM
Editorial: TinEye is an Essential Search Engine That Too Few Know About
April 14, 2015, 10:58 PM
Testers Trolled by Promise of Uninstallable Windows 10 Preview Build 10061
April 16, 2015, 2:52 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information