Microsoft Puts Spotlight on Gaming with New Global Ad for Xbox One
October 25, 2013 9:26 AM
comment(s) - last by
Microsoft wants to show that it's still all about the gaming
As the launch date nears for both
Microsoft's Xbox One
and Sony's PlayStation 4, the two seem to be engaging in an ad war.
Microsoft just released its global ad for the Xbox One, simply titled "Invitation." The ad focuses heavily on pure gaming while only throwing in a few seconds of voice commands, Skype and movies. This is likely because it's a global ad, and not everyone will be able to take advantage of certain features like the TV/movies content.
Take a look at the Xbox One ad here:
Microsoft is also likely pushing this sort of ad to get back to its gaming roots. Sony recently released an ad for the PS4 that focused on the nostalgia of the brand, showing the evolution of two friends and their love for PlayStation over the years. By injecting clips from "Titanfall" and "FIFA 14" into the Xbox One ad, Microsoft is showing that it's still all about the gaming as well.
Check out Sony's PS4 ad here:
Microsoft announced that the gaming console will be available
in 13 markets
as of November 22, 2013. It will make its way to other markets in 2014.
This article is over a month old, voting and posting comments is disabled
RE: Thw PS4 ad is terrible
10/25/2013 2:04:14 PM
With lack of backwards compatibility, membership fees, and expensive games you can build a decent $1000 game rig and still come out way ahead.
Besides, it sounds like both Sony and MS are looking at offering streaming services of their exclusives (new and old). So rather than dropping money on their hardware then I'll just get a subscription for a few months to get my fix on exclusives and be done with it. PC is definitely the way to go. There is no way that Consoles are going to be relevant in 5 years.
RE: Thw PS4 ad is terrible
10/29/2013 2:15:39 PM
If either platform offered backwards compatibility, I would be more willing to upgrade. I have a large library of 360 games I still enjoy playing and the same goes for my PS3. I do not have any room in my Entertainment center for another console. The lack of titles that I am interested in, does not bolster their case.
"I'm an Internet expert too. It's all right to wire the industrial zone only, but there are many problems if other regions of the North are wired." -- North Korean Supreme Commander Kim Jong-il
Quick Note: Xbox One Coming November 22
September 4, 2013, 10:34 AM
Sony Halts PS4 Pre-Orders; Xbox One Coming to 13 Markets in November (Not 21)
August 15, 2013, 10:15 AM
Samsung Reveals Metal Unibody Galaxy A5, A3 Smartphones
October 31, 2014, 9:27 AM
Amazon Exec on Fire Phone: “We didn’t get the price right”
October 31, 2014, 8:22 AM
Moto 360 to go "Champagne Gold" for $299, According to Amazon Listing
October 30, 2014, 3:24 PM
Call-capable Samsung Gear S Smartwatch Launches Nov 7 in U.S.
October 30, 2014, 12:45 PM
Lenovo Completes $2.91B Acquisition of Motorola
October 30, 2014, 11:57 AM
Samsung Electronics Q3 Profit Falls by 60%, Mobile Division Sees 74% Profit Decline
October 30, 2014, 10:10 AM
Most Popular Articles
1 Million Credit Card Activated on Apple Pay Within 72 Hours, Walmart CEO Hopes Visa "Suffers"
October 28, 2014, 8:17 AM
Amid Theater Boycott Netflix Defiantly Plans New Movies, Plus 3 TV Shows for 2015
October 24, 2014, 7:30 PM
CVS, Rite Aid Kill Unofficial Apple Pay Support, Burn Google Wallet Users in the Process
October 25, 2014, 5:26 PM
Microsoft's Figures Show Desktop Users Flocking to Windows 10 Preview
October 27, 2014, 11:04 AM
Fitbit's $249 Surge Fitness Watch Packs 7-Day Battery Life, Two Other Models Also Air
October 27, 2014, 4:20 PM
Latest Blog Posts
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information