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Comcast steps closer to unbundling HBO

Cable television network HBO is locked in a battle with other pay television channels and internet streaming companies like Netflix. HBO has its own streaming offering called HBO Go, but it's not available as a standalone product. The only way to get HBO Go is to subscribe to HBO via a participating cable or satellite television provider.
 
The big problem, however, is that many people don't want to subscribe to cable when all they really want is HBO content.

Comcast is coming to the rescue with a new internet plan called “Internet Plus” that will give consumers access to HBO and local television channels without having to subscribe to cable. The plan gives access to HBO, local channels, plus video on demand along with a 25 Mbps broadband connection.

The service is offered on a 12-month plan for about $40 per month. After the promotional period, the price will reportedly increases the price as high as $80. The good news is there are no long-term contracts required so if the price goes up more than you want to spend you can always cancel.

HBO and cable providers need to do something to stay on level footing with Netflix. Netflix recently hit the 30 million subscriber mark according to estimates potentially putting it ahead of HBO in the U.S. for subscriber numbers.

Source: DSLR Reports





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