BMW May Boost Production of i3 EV Based on Early Demand
October 15, 2013 10:16 AM
comment(s) - last by
BMW is experiencing strong early demand for the i3 EV
Back in July BMW officially announced the starting price for the
all-electric i3 EV at $41,350
. BMW CFO Fredrick Eichner has now announced that customers have reserved over 8,000 of the little electric vehicles ahead of the official launch in Europe next month.
Eichner said, "If demand holds, which is what it’s looking like, we will soon have to invest more."
BMW has plans to sell 10,000 i3 units next year and previously announced that it would adjust build capacity according to market demand. High initial demand for the i3 is good news for the electric vehicle market overall since demand for electric vehicles continues to be very low compared to traditional and hybrid vehicles.
The BMW i3 will sell for €34,950 in Germany with the cars rolling into dealerships on November 16. BMW plans to launch in the U.S., China, and Japan in the first half of 2014.
Eichner added, "Demand in China and North America continues to be strong. It makes sense for us to think about expanding production capacity in North America."
One of the biggest reasons that many consumers continue to avoid electric vehicles is range anxiety. Owners of electric vehicles fear not having a car to go on longer distance trips. BMW is getting around that concern by offering a
$3,950 gasoline engine/generator option
that recharges the onboard battery pack.
This article is over a month old, voting and posting comments is disabled
RE: Wrong, the Volt is not a serial hybrid
10/15/2013 1:43:49 PM
It looks like the offspring of the unholy union between an Aztek and a Prius.
"Let's face it, we're not changing the world. We're building a product that helps people buy more crap - and watch porn." -- Seagate CEO Bill Watkins
BMW Officially Announces $41,350 USD All-Electric i3
July 29, 2013, 2:59 PM
New Fisker Owners Aim to Relaunch Karma Hybrid in 2015
April 23, 2014, 9:22 AM
Ford Says C-Max Hybrid Sales Dropped After It Was Forced to Reduce MPG Ratings
April 22, 2014, 11:25 AM
Mercedes U.S. Head Steve Cannon Criticizes Tesla, Says Long-term Outlook is Poor
April 22, 2014, 9:42 AM
Ford 2015 Mustang GT Receives "Line-Lock" Tech for Track Duty
April 21, 2014, 9:43 AM
Volvo Exec: Each Volvo Sold in U.S. Could Be Sold With Plug-In Hybrid Powertrain
April 18, 2014, 1:33 PM
Nissan Introduces EZ-Charge Cards for New LEAF Owners, Offers Free Charging
April 17, 2014, 2:23 PM
Most Popular Articles
A Bug's Life: Female Cave Bugs Have Penises, Penetrate Males for Three Days
April 17, 2014, 7:20 PM
HTC Hires Former Samsung Marketing Chief Who Developed "Galaxy" Brand
April 18, 2014, 6:00 PM
NASA Finds "Habitable Zone" Planet Sized Similar to Earth
April 18, 2014, 3:13 PM
Mounties Arrest 19-Year-Old Who Delayed Canada's Tax Filing w/ Heartbleed
April 17, 2014, 3:24 PM
Thanks to Government Crackdown, Chinese "Porn Cop" Has Watched 600K Adult Videos
April 21, 2014, 12:00 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information