Panasonic to Exit Plasma TV Business by March 2014
October 9, 2013 10:30 AM
comment(s) - last by
Workers in the division will be reassigned
In previous years, plasma technology was very popular with consumers that demanded large-screen televisions. However, as LCD technology became cheaper and image quality improved, the demand for plasma TVs has dwindled dramatically.
A rumor surfaced in March of this year that Panasonic would be
exiting the plasma television market
. That exit has now been confirmed according to sources that claim to be familiar with the company’s plans. The sources claim that Panasonic will leave the plasma television panel market by the end of March 2014.
Panasonic has continued to eliminate areas of its business that have performed poorly (as witnessed by its
recent exit from the consumer smartphone market
). Plasma televisions accounted for less than 6% of global shipments in 2012 compared to 87% for LCD TVs.
Sony, Panasonic, and Sharp combined for less than 20% of the worldwide flat-panel TV market by revenue. Samsung has 27.7% of the overall market while LG has 15%.
sources also tipped that the several hundred workers that are currently employed at Panasonic in the plasma television operation will be moved to other divisions within the company.
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RE: Too bad
10/10/2013 8:13:14 AM
Yeah I've got a 3 year old Panasonic plasma that isn't a "smart" TV and I have no noticeable input lag. Even when I had my console routed through my receiver.
Yes plasma's use more power than LCDs but the colors are worth it. But I'll admit that it does suck to have to think a lot about pausing things for too long so you don't get any burn in.
RE: Too bad
10/10/2013 8:00:52 PM
I've been known to leave a game or Netflix paused, crash asleep, then wake up in the morning with it still paused.
I also still watch a ton of 4:3 content with the left and right black bars, meaning those pixels aren't aging while the active ones are. Which would translate into burn-in.
I don't care what Takin says, no way I can trust a Plasma TV to handle my rockstar lifestyle :P
"I f***ing cannot play Halo 2 multiplayer. I cannot do it." -- Bungie Technical Lead Chris Butcher
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