Panasonic to Exit Plasma TV Business by March 2014
October 9, 2013 10:30 AM
comment(s) - last by
Workers in the division will be reassigned
In previous years, plasma technology was very popular with consumers that demanded large-screen televisions. However, as LCD technology became cheaper and image quality improved, the demand for plasma TVs has dwindled dramatically.
A rumor surfaced in March of this year that Panasonic would be
exiting the plasma television market
. That exit has now been confirmed according to sources that claim to be familiar with the company’s plans. The sources claim that Panasonic will leave the plasma television panel market by the end of March 2014.
Panasonic has continued to eliminate areas of its business that have performed poorly (as witnessed by its
recent exit from the consumer smartphone market
). Plasma televisions accounted for less than 6% of global shipments in 2012 compared to 87% for LCD TVs.
Sony, Panasonic, and Sharp combined for less than 20% of the worldwide flat-panel TV market by revenue. Samsung has 27.7% of the overall market while LG has 15%.
sources also tipped that the several hundred workers that are currently employed at Panasonic in the plasma television operation will be moved to other divisions within the company.
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RE: Too bad
10/9/2013 3:07:14 PM
and CNET, and plenty of others.
Right now, plasma gives people more square inches of quality picture than any other technology for the money. Plus, they offer excellent color, contrast ratio, and motion performance.
No other technology beats plasma at the moment for the price.
RE: Too bad
10/9/2013 6:06:08 PM
Except that's not what you said. You ASSume that ANY contradiction to what you say makes one a "plasma hater" and requires some kind of education on it's benefits. Plasma has the best PQ short of OLED, PERIOD. I'm not going to debate that. You refer to OLED as a gimmick. It's not a gimmick, it's just expensive. The sets that have been reviewed so far are awesome. Not being able to afford something doesn't make it worthless. We would have NOTHING if that was the case. Calm the F down and quit taking this crap personally. It's friggin TV!! Buy it or not.
"You can bet that Sony built a long-term business plan about being successful in Japan and that business plan is crumbling." -- Peter Moore, 24 hours before his Microsoft resignation
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