Quick Note: Apple Hires Cable Industry Engineer/Spokesperson, May Boost Apple TV
October 2, 2013 10:32 AM
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The Von Matric..
Some believe that Mulé may be a key part in Apple's quest to make deals with existing cable providers
recently made a new hire that could expedite the arrival of an actual
and related products.
, Apple just hired Jean-François Mulé -- an engineering director with a lot of experience in the cable industry. Mulé's specialty is building technologies like WiFi and VoIP into current cable infrastructure.
He worked for a company called
for six years, where he took on responsibilities such as Development Program Lead for Wireless; Strategy and Development Lead for HD Voice; acting liaison manager with Cable Europe Labs; "driving force" behind IP initiatives, and even an industry spokesperson.
Mulé has said that he is up to something "big" at Apple, but hasn't elaborated on that statement.
Some believe that Mulé may be a key part in Apple's quest to
with existing cable providers.
Apple has been trying to reach agreements with content providers and cable companies for years, which is partially the reason for having to
shelve the project
. For instance, in March 2012, it was reported that Apple approached cable providers wanting them to use its hardware for their set-top boxes -- allowing Apple to create the interface and collaborate with cable companies to manage bandwidth through TV and broadband. However, the cable companies weren't having it.
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RE: oh boy
The Von Matrices
The Von Matrices
10/2/2013 7:14:01 PM
Just to follow up, the most granular the cable companies can offer services (if they wanted to) would be in packages of all the channels one content provider broadcasts due to the content provider bundling. The only way to break this up is for a delivery service to gain a near-monopoly in the market and demand that content providers break up their bundles or else their programming won't be purchased.
The problem with this is that content provides frequently call their bluff, and the cable companies eventually cave in due to customer complaints and subscription losses. DirecTV does this very frequently, most recently not broadcasting Viacom, but that only lasted for a few days like the Comcast/NBC dispute before that.
“Then they pop up and say ‘Hello, surprise! Give us your money or we will shut you down!' Screw them. Seriously, screw them. You can quote me on that.” -- Newegg Chief Legal Officer Lee Cheng referencing patent trolls
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