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Microsoft wants you to be able to run any app in all three ecosystems

Microsoft Corp. (MSFT) currently curates three environments -- Xbox, Windows 8, and Windows Phone 8 -- all of which have different development libraries and require a lot of work to port from one to another.

But Microsoft hopes that with the Xbox One and Windows/Windows Phone 8.1 releases, these platforms can be brought together to the extent that a developer can make single app that can run on all three devices.  That's the vision new Windows Chief Terry Myerson -- formerly the head of the Windows Phone unit -- is pushing as Microsoft reorganizes following the acquisition of phonemaker Nokia Oyj. (HEX:NOK1V) and the pending departure of CEO Steve Ballmer.

At the a Financial Analysts meeting, he remarked:

The first of those [beliefs] is that we really should have one silicon interface for all of our devices," he said. "We should have one set of developer APIs on all of our devices. And all of the apps we bring to end users should be available on all of our devices. [We want] to facilitate the creation of a common – a familiar – experience across all of those devices, but a fundamentally tailored and unique experience for each device.  [We] should have one set of developer APIs on all of our devices.

Of course it may be impossible to escape some sorts of optimizations for more serious apps; after all Windows Phone is a very different screen size, while Xbox has extra media and gaming hardware resources.

Windows 8 tablet
Critcs complain about Microsoft's lack of a unified tablet/phone Windows Store.

Some are surprised that given Microsoft's push of various apps including the Office Suite to the cloud that it still lacks a single unified app store for its tablets and smartphones.  Apple, Inc. (AAPL) already has such an app store.  Microsoft might be able to follow a similar model to Apple in order to deal with the screen size problem -- allowing phone apps to run on the tablet, in upscaled form -- while making higher definition apps tablet/PC exclusive.

It's important to understand that at this point it's just talk -- we have no idea when Microsoft's unified environment will actually be ready for the market.  But Microsoft already has a unified interface (the Modern UI, aka "Metro UI") across all of its upcoming devices, so we're not that far off.  Microsoft's many developers should prepare themselves for this shift.

Sources: Microsoft, NeoWin



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RE: What will come of this?
By rsmech on 9/20/2013 7:01:35 PM , Rating: 4
Sorry but I must be a nobody. Love it on phone, tablet, and have no problems on desktop.

I'm sorry you don't like integration. I don't play with my phone, tablet, or desktop. For me it's about productivity and integration. I buy a desktop enter my ms account, set it up and done. Buy a new phone and ONLY enter my ms account on set up and done. I have all calendar, contacts, photos, office docs, my whole desktop searchable. Buy a new tablet enter my ms account on set up and the same thing. No tweaking installing 3rd party apps. Just buy new device and it all works on set up. Maybe this is why windows 8 app store library is smaller. It already works.

I use my windows 8 devices for work and productivity. I'm not productive trying to install, tweak or download to make it work and go thru it all over again just because I buy a new device. If you like to play with your devices I don't care what you use, it's personal preference and that it.

Windows 8 integrates it's devices across more platforms easier than any other especially for productivity. I just buy a new device and done, to work I go.


RE: What will come of this?
By Mint on 9/21/2013 1:12:33 PM , Rating: 1
The poor productivity argument has never made any sense to me.

You go the start page, click once to launch the desktop app you want, and you're out. What is so unproductive about that?

Everywhere else in life and in computers a large 2D surface is more productive than a linear list. Bulletin board vs todo list, bookshelf vs filing cabinet, options page vs heavily nested menus, etc.

It's not a productivity issue. It's a comfort issue. Either that or people are using the metro version of software when they don't have to.


RE: What will come of this?
By Reclaimer77 on 9/22/2013 12:01:38 PM , Rating: 2
quote:
The poor productivity argument has never made any sense to me.


Have you actually sat down and tried to think about it? It doesn't seem like you have challenged yourself on this. You think it's "fine", therefore it simply must be.

The info is all there for you to Google. Pretty much every usability expert, people who evaluate software environments for a living, has given Windows 8 a poor grade. That's being kind, frankly Windows 8 has been crucified and eviscerated by professionals and experts alike.

Now maybe that sounds like a poor appeal-to-authority argument. But I'm just tired of endlessly explaining to other people, ad nausea, everything wrong with Windows 8 when they obviously refuse to see it. The whole world sees it, why can't you people?


RE: What will come of this?
By rsmech on 9/22/2013 1:11:52 PM , Rating: 1
quote:
Have you actually sat down and tried to think about it? It doesn't seem like you have challenged yourself on this. You think it's "fine", therefore it simply must be.


Let's reflect on your own advise here. If you want to listen to the experts you would be using an iPhone and iPod right now. How come you didn't listen to Tony and almost every expert when the iPhone or pad came out.

I've already explained part of the productivity, metro UI, and start button in other reply's on this thread to you or others. If you choose to ignore It must have been to challenging for you.

As I have said before what technology does windows 7 have that 8 doesn't. 8 has all relevant and more making it more advanced than 7. Maybe you miss clicking the mouse button because the charms or mouse pointer to the sides steals those clicks away from you. Don't worry you get one back by clicking desktop where you are most at home. (but I'm sorry to say even that mouse click my be taken away from you with 8.1).

With all the "logic" you are using you should be using apple. Or maybe you are just trying to sound intelligent by rewording Tony arguments.


RE: What will come of this?
By Reclaimer77 on 9/22/2013 1:29:50 PM , Rating: 3
quote:
If you want to listen to the experts you would be using an iPhone and iPod right now. How come you didn't listen to Tony and almost every expert when the iPhone or pad came out.


Uhh that doesn't make sense. You're being too silly to even take seriously. I should be using Apple stuff and I'm using Tony's "arguments"..umm okay lol. Childish.

quote:
As I have said before what technology does windows 7 have that 8 doesn't. 8 has all relevant and more making it more advanced than 7.


Who's talking about what's more advanced?

You people really make me laugh. Windows 8 has been one of the biggest disasters at Microsoft. But in your minds, everything is just fine with it.

Charms bar? The Charms bar, and other hidden controls, are one of the worst ideas ever brought to Windows. You must be clinically retarded if you've convinced yourself otherwise.


RE: What will come of this?
By rsmech on 9/22/2013 3:28:13 PM , Rating: 2
quote:
Uhh that doesn't make sense. You're being too silly to even take seriously. I should be using Apple stuff and I'm using Tony's "arguments"..umm okay lol. Childish.
quote>

It really is difficult to have any conversation with you when it goes right over your head


RE: What will come of this?
By Reclaimer77 on 9/22/2013 3:49:20 PM , Rating: 2
It didn't go "over my head" it was just irrelevant and thus, dismissed. Frankly it was trolling.

If you want to troll and call me Tony, go waste another persons time.


RE: What will come of this?
By rsmech on 9/22/13, Rating: 0
RE: What will come of this?
By Reclaimer77 on 9/22/2013 4:08:22 PM , Rating: 2
You know what man, you are over EVERYONE's head. I'll give you that...

Like the OTHER posters asked when you brought it up, wtf does Android have to do with this? That was 'over' their heads too!


RE: What will come of this?
By rsmech on 9/22/2013 4:14:28 PM , Rating: 1
I know you're an Android user. Fine nothing wrong with it. I was trying to use simple association to try and help you understand. I apologize if that method doesn't work for you.


RE: What will come of this?
By rsmech on 9/22/2013 4:32:14 PM , Rating: 2
quote:
Like the OTHER posters asked when you brought it up, wtf does Android have to do with this? That was 'over' their heads too!


You mean singular poster? I wouldn't have to repeat myself if you could just read the response.

I've made my point, and yes I was trolling a little for you. I was looking for good discussion on this but it didn't work.


RE: What will come of this?
By domboy on 9/23/2013 9:14:21 AM , Rating: 2
quote:
Charms bar? The Charms bar, and other hidden controls, are one of the worst ideas ever brought to Windows.


I have to agree. I've owned a Surface RT since February, and I while I think it's a great device, I really think that the above quote is what is wrong with modern ui. It's very much like the desktop with the taskbar set to auto-hide, which I also really dislike. Every other OS I've used has some sort of task or status bar that is always visible so you can check the status of thing on it at a quick glance. Having to swipe to check the time or the network status and so on just makes no sense. Linux, Android, and even OSX feel more "windows-like" than modern ui. It may be the future, but it seriously needs change before that can happen. Shucks, just making the taskbar visible would go a long way to fixing modern ui (now I understand that some apps should still go completely full screen, Netflix, games, etc).


“And I don't know why [Apple is] acting like it’s superior. I don't even get it. What are they trying to say?” -- Bill Gates on the Mac ads














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