Report: BlackBerry to Cut 40 Percent of Staff By End of 2013
September 18, 2013 2:58 PM
comment(s) - last by
RIM CEO Thorsten Heins
It will take place across all departments
is looking more and more like a sinking ship, and it will reportedly throw about 40 percent of its employees overboard before the end of the year.
The Wall Street Journal
, BlackBerry is looking to cut its workforce across all departments, and it will likely happen in "waves."
As of March, BlackBerry had 12,700 employees. This was the last time it officially disclosed staff numbers, meaning that this upcoming wave of cuts will affect thousands of people.
This is a big fall, considering BlackBerry had over 17,000 employees in 2011. Last year, around 5,000 jobs were cut. The company then started smaller waves of staff cuts earlier this summer in the sales and R&D units, and
axed more than half
of its sales force last week.
BlackBerry was once one of the top handset makers in the U.S., but has lost significant market share thanks to the rise in popularity of Apple's iPhone and Samsung's Galaxy devices. In 2011, BlackBerry had 14 percent of the U.S. smartphone market, and now, it has less than 3 percent.
To make matters worse, BlackBerry reported a loss of $84 million in the quarter that ended June 1, as well as a decrease of 4 million subscribers. The Canadian company expects another operating loss when it provides earnings figures next week.
BlackBerry had hoped that the launch of its new BlackBerry 10 (BB10) operating system and line of devices earlier this year would help it regain some market share. However, both launch devices (the Z10 and Q10)
Earlier this month, the company's board of directors announced the formation of a Special Committee to
explore strategic alternatives
to enhance the value and accelerate the development of BB10. The announcement came only a few days after a
that BlackBerry might go private in an attempt to fix its problems away from the public.
Only days ago,
reported that bidders for the sale of BlackBerry
want only parts of the Canadian company
instead of the whole thing. More specifically, they're interested in BlackBerry's operating system and the patents for its keyboard. This further shows that BlackBerry is in such a bad spot that bidders only want to pick it for its valuable parts rather than buy the whole thing and try to fix it.
BlackBerry just today announced the specs for its new flagship phone --
-- and hopes for a comeback with the new high-end BB10 smartphone.
The Wall Street Journal
This article is over a month old, voting and posting comments is disabled
RE: Nail the coffin shut
9/19/2013 12:12:15 PM
That's like the Captain of the Titanic pleading with people not to jump overboard while they try and patch the hole.
You need to have enough expertise and foresight to know when you've been dealt (or created for yourself) a losing hand, and have enough respect for your employees and staff so as to not sell them on some load of crap that has them clinging to false hope, and let them get on with their lives.
Some of these people could have moved on a while ago and had new jobs already.
"We’re Apple. We don’t wear suits. We don’t even own suits." -- Apple CEO Steve Jobs
BlackBerry Shows Off New, 5" Z30 Flagship Smartphone
September 18, 2013, 6:29 AM
BlackBerry Could be Sold Off in Fragments as Bidders Remain Skeptical of the Whole
September 16, 2013, 9:50 AM
Report: BlackBerry Sheds More Than Half of Its Sales Force
September 10, 2013, 11:01 AM
Report: BlackBerry Q10 Sales Looking Dismal
August 29, 2013, 4:31 PM
BlackBerry to Explore "Strategic Alternatives" to Complete Restructuring Efforts
August 12, 2013, 8:58 AM
UK Drivers Must Now Give Their Cell Phones to Police After a Crash
July 29, 2014, 4:37 PM
Ford to Switch 3,300 Employees from BlackBerries to Apple iPhones by Year's End
July 29, 2014, 2:08 PM
Quick Note: Hilton Hotels to Use Smartphones as Room Keys, for Check-In/Check-Out
July 29, 2014, 12:53 PM
Verizon Wireless to Receive Exclusive "HTC One (M8) for Windows" Smartphone
July 29, 2014, 9:13 AM
Report: Microsoft's Chinese Offices Raided
July 28, 2014, 9:16 PM
Cell Phone Unlocking Bill Heads to President Obama's Desk
July 28, 2014, 11:58 AM
Most Popular Articles
Kindle Fire Phone Review Roundup -- A Solid "Meh"
July 23, 2014, 2:09 PM
Ford Details ’15 F-150’s 325hp, 2.7L EcoBoost V6; Demonstrates 732-lb Weight Loss
July 22, 2014, 6:55 PM
Windows 9 Will Merge Windows, Windows Phone, Windows RT in 2015
July 23, 2014, 3:33 PM
Comcast Memo: Harassing Customers During Retention Calls Actually IS Our Policy
July 22, 2014, 5:19 PM
Sony's Xperia Z3 Gets Detailed in Leaked Photos
July 25, 2014, 2:30 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information